cell phones

in store only

$0 down + free $200 gift card for well-qualified guests* + save 10% on any Apple Watch when you activate any iPhone 6s or iPhone 6s Plus.*

shop the deal

iPhone 6s and iPhone 6s Plus

iPhone 6s and iPhone 6s Plus

only at Target

think outside the jewelry box
with a gift they’ll really use.

BaubleBar collection

all things mobile. all in one place.

take a carrier store detour.

get mobile with AT&T, Verizon or Sprint plans

unlocked phones are great international travel companions.

unlocked phones

free Target GiftCard

when you trade in your old cell phone.*

A cell phone is your best friend, it’s your identity, it’s YOU! Gone are the days when these mobile devices were just to make calls or send text messages. Today’s hi-tech smartphones are magical. From surfing the web and checking mail to streaming videos and locating a street on the other side of the globe, you can do anything and everything with a smartphone. Get yours today at Target! Whatever be your favorite brand, we have them all. Find brands like Nokia, Blackberry, HTC, Virgin, Samsung, LG, Motorola and more here. Looking for cell phones with plans from AT&T, Sprint, T-Mobile and Verizon Wireless or unlocked phones from top-selling brands? We have you covered. For those who love to explore thousands of exciting apps, Android phones like Samsung Galaxy are a great choice. Prefer style and sophistication? The Apple iPhone is just made for you. Here at Target, we just don’t stop with cell phones; you’ll also find a whole new range of accessories like Bluetooth headsets, chargers, adapters, screen protectors and more. Be it for an extra layer of protection or adding a touch of fashion, you’ll find attractive and stylish cases for your iPhone, Windows or Android smartphone. We know it’s fun to own the latest smartphone in the market, and Target adds to the excitement with super-cool online deals and discounts. So, why wait? Pick your favorite cell phone along with the right accessories and get ready to explore the endless possibilities of the mobile world.