$11.99 when purchased online
About this item
Highlights
- Gently cleansing formula, free from SLS/SLES Sulfates*
- Restores needed moisture and provides high-performance hydration for dry, damaged hair.
- Microbiome-Friendly Certified to be kind to the scalp’s microbiome
- Infused with a pre- and postbiotic blend of coconut yogurt and ginseg, plus Orchid Extract
- Color-safe
Description
Healthy hair begins with a healthy scalp. Biotera’s Ultra Moisturizing Shampoo has a gently cleansing formula that restores needed moisture to dry, damaged, coarse hair. Our kind-to-scalp formula, infused with a pre- and postbiotic blend of coconut yogurt and ginseng, helps to maintain an optimal foundation for healthy scalp and hair.
• Clinically-tested to be kind to scalp, and salon proven for beautiful, radiant hair
• PETA Animal Test-Free & Vegan
• Free of SLS/SLES Sulfates*, Parabens, Phthalates, Mineral Oil, Microplastics, and Dyes
• Certified Gluten-Free
• Color-safe
*SLS/SLES = Sodium Lauryl Sulfate/Sodium Laureth Sulfate
• Clinically-tested to be kind to scalp, and salon proven for beautiful, radiant hair
• PETA Animal Test-Free & Vegan
• Free of SLS/SLES Sulfates*, Parabens, Phthalates, Mineral Oil, Microplastics, and Dyes
• Certified Gluten-Free
• Color-safe
*SLS/SLES = Sodium Lauryl Sulfate/Sodium Laureth Sulfate
Scent: Clean
Hair Type: Textured, Dry, All Hair Types
Health Facts: Paraben-Free, Dye-Free, Phthalate-Free, Gluten-Free, Vegan, Sodium Lauryl Sulfate-Free, Sulfate-Free, Mineral Oil-Free, Animal By-Product-Free
Product Form: Liquid
Beauty Purpose: Basic Cleansing, Moisturizing, Color Protection, Nourishing
Net weight: 15.2 fl oz (US)
TCIN: 86919654
UPC: 074469544153
Item Number (DPCI): 063-00-0481
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water, eau), sodium c14-16 olefin sulfonate, cocamidopropyl hydroxysultaine, disodium laureth sulfosuccinate, ammonium chloride, sodium benzoate, glycol distearate, citric acid, parfum (fragrance), cetrimonium chloride, laureth-4, polyquaternium-67, cocamidopropyl betaine, sclerocarya birrea seed oil, sodium gluconate, silicone quaternium-16, cocos nucifera (coconut) oil, propylene glycol, undeceth-11, cocos nucifera (coconut) fruit extract, butyloctanol, benzoic acid, undeceth-5, sodium acetate, lactobacillus ferment, phenoxyethanol, sodium chloride, butyrospermum parkii (shea) butter, panax ginseng root extract, isopropyl alcohol, limonene, coumarin.
Allergens & Warnings:
KEEP OUT OF THE REACH OF CHILDREN. IN CASE OF CONTACT WITH EYES, RINSE IMMEDIATELY.Shipping details
Estimated ship dimensions: 9.74 inches length x 2.24 inches width x 2.15 inches height
Estimated ship weight: 1.15 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.5 out of 5 stars with 32 reviews
50% would recommend
2 recommendations
effectiveness: 3 out of 5
quality: 4 out of 5
value: 4 out of 5
Amazing smell
5 out of 5 stars
- 26 days ago
originally posted on zotos
[This review was collected as part of a promotion.] Very amazing product. Has an absolutely amazing fresh scent leaving your hair clean and smelling great. Don't seem to leave any film or residue very easy to dispense and great packaging. Definitely will continue to use.
So-so
3 out of 5 stars
Thumbs down graphic, would not recommend
indianalady - 6 months ago, Verified purchaser
Smells amazing, but very drying. First wash produced a lot of shine, but subsequent washes revealed dryness.
Great product
5 out of 5 stars
Momofboys - 6 months ago
originally posted on zotos
[This review was collected as part of a promotion.] I really enjoy using this shampoo. It smells great. It leaves my hair smooth. It leaves my hair smell nice after my hair dries. I wash my hair twice in wash days and it makes my hair nice and clean. I highly recommend this product.
Smells great
5 out of 5 stars
Mandadawn78 - 10 months ago
originally posted on zotos
[This review was collected as part of a promotion.] This shampoo is amazing on my sons dry curly hair.. his hair is so tight curled and dry it’s just a frizz ball.. but ever since he started using it it’s helped him so much.him washing his hair every three days and makes it it so healthy looking..
love it!!!
5 out of 5 stars
boueeye - 10 months ago
originally posted on zotos
[This review was collected as part of a promotion.] This shampoo is completely amazing. I love the way it smells. So many require a huge amount to make it sud up but not this shampoo. It smells amazing and my hair is salon pretty after I use this product. Highly reccomend.
Smells amazing
3 out of 5 stars
Breezy95 - 10 months ago
originally posted on zotos
[This review was collected as part of a promotion.] I really like this product however when I checked the ingredients on an app called Yuka it was rated very poor for how bad it is for our health. But I do have to say it smells amazing and makes my hair feel really nice.
Love this brand
5 out of 5 stars
Thumbs up graphic, would recommend
Chella - 10 months ago
So excited to find one of my favorite brands in Target! This brand has an amazing lather, great fragrance, and my hair feels so soft! Love it!!
That good, clean feeling
4 out of 5 stars
Tada23 - 10 months ago
originally posted on zotos
[This review was collected as part of a promotion.] This shampoo is awesome!!! It leaves my hair feeling super clean and doesn’t irritate my scalp! I tend to get a lot Of buildup from products and this shampoo eliminates that gives me clean, fresh hair! My only Complaint is that I don’t have a bigger bottle!
Works wonders
5 out of 5 stars
Morgans2020 - 10 months ago
originally posted on zotos
[This review was collected as part of a promotion.] I am a long time Biotera customer! I just love the brand and have used it for years! I love the new Biotera Ultra Moisturizing Shampoo packaging, easy to open and close. I love the smell and that its long lasting. Shampoo lathers well and rinse is a breeze. I highly recommend!
Awesome!
5 out of 5 stars
quintaras - 10 months ago
originally posted on zotos
[This review was collected as part of a promotion.] Great smell and works well to keep your hair moisturized. The bottle is a large size so it will last me a long time as I wash my hair once a week. It cleans my hair well and softens greatly. The scent is very sweet and nice.
Smells amazing
4 out of 5 stars
Kris25 - 10 months ago
originally posted on zotos
[This review was collected as part of a promotion.] I got the Biotera - Ultra Moisturizing Shampoo and it works so good on my hair. My hair is very thick and heavy so I use this and it works great it makes my hair so clean and smells amazing also. You can feel it moisturizing as you wash and you can feel it get clean as your scrubbing your hair. Even as you rinsing your you can just feel how clean it got after washing it. My hair even feels healthy and looks healthier after using this shampoo for about a week. Would definitely recommend.
This is great product
5 out of 5 stars
Wni9 - 11 months ago
originally posted on zotos
[This review was collected as part of a promotion.] This is really great product. I’m glad to use this and helps moisturize it and keep it shiny clean. I love biotera products and they really smell nice and clean. I’m really glad to have gotten a change to use.
Love it
5 out of 5 stars
Lana - 11 months ago
originally posted on zotos
[This review was collected as part of a promotion.] I just got it in the mail and I used it for the first time and I love it. My hair is soft and I love the smell of the products. I definitely recommend this item to everyone. It makes your hair smell good and soft.
Smells wonderful
5 out of 5 stars
Beks - 11 months ago
originally posted on zotos
[This review was collected as part of a promotion.] Biotera - Ultra Moisturizing Shampoo Smells great! I love how my scalp feels after using this and the conditioner together. It makes my hair soft and manageable and it is so easy to style. I look forward to seeing more long term how this continues to make my scalp feel with the pre and probiotics.
Proven and Tested
5 out of 5 stars
she41 - 11 months ago
originally posted on zotos
[This review was collected as part of a promotion.] Love this shampoo because it did leave me dandruff. It definitely cleans my scalp and moisturized it. One of the best shampoos. As a person with sensitive skin, I highly recommend it. True to its description!
Love it
5 out of 5 stars
Sarah beagle - 11 months ago
originally posted on zotos
[This review was collected as part of a promotion.] I bought this Biotera Ultra Moisturizing Shampoo about a month ago and I love it. It's easy to use and lather and rinses out easily. It leaves my hair feeling hydrated soft and smooth. I love how its vegan and no animal testing and it's safe for color treated hair I definitely recommend trying this Biotera Ultra Moisturizing Shampoo
So moisturizing!
4 out of 5 stars
MaiMai20 - 11 months ago
originally posted on zotos
[This review was collected as part of a promotion.] Recently, I received and tried Biotera - Ultra Moisturizing Shampoo. The scent was clean and soothing, not too much perfume or overwhelming. The texture was creamy and created a nice amount of lather. My hair didn't feel stripped or brittle during and after each use. This amazing shampoo left my hair soft and moisturized.
works great
5 out of 5 stars
- 11 months ago
originally posted on zotos
[This review was collected as part of a promotion.] I GOT THIS AS A SET WITH THE CONDITIONER AND MAN DOES IT WORK AND SMELL AMAZING. THERE IS NO PARABENS OR SULFATES PLUS IT DOES NOT LEAVE ANY KIND OF RESIDUE. IT IS A SIMPLE CLEAN SHAMPOO THAT LATHERS GREAT.
Could Be Better
3 out of 5 stars
JenP1982 - 11 months ago
originally posted on zotos
[This review was collected as part of a promotion.] I like this shampoo, it smells fresh and clean but not to over powering, however, it seems to leave my hair slightly dry. I have shoulder length thick, coarse naturally curly hair and while I do like this shampoo, it isn't as moisturizing for my hair type as I would like. It does leave my hair clean and seems to remove any product build up from my hair. Overall, I do like the combination of this trio, the shampoo isn't bad, but it isn't amazing for my particular hair type. I'd recommend it for people with normal to thinner hair.
Repaired My Damage!
5 out of 5 stars
TabiMcC - 11 months ago
originally posted on zotos
[This review was collected as part of a promotion.] Felt like I was at the salon using this! Gentle on my scalp and such a pleasant smell. I felt a difference after one use. You don’t need too much considering it is on the thicker side consistency wise.