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California Naturals Daily Shampoo - For All Hair Types - 12 fl oz
$7.64 sale price when purchased online
$8.99 list price
Target Online store #3991
About this item
Highlights
- Daily shampoo for all hair types
- Made with 90%+ Naturally Derived and clean and simple ingredients
- Supercharged with Agave Nectar and Sunflower Seed Oil to hydrate and add shine
- Coconut Cleansing Complex cleanses, conditions, and washes away grime
- A warm, woody, and citrusy scent of Dreamwood, Bergamot, Eucalyptus, and Orange Blossom
- 100% Recycled Packaging
- Sulfate-free, Paraben-free, Phthalate-free, Gluten-free, Cruelty-free, and Vegan
- Also try our Daily Conditioner, Leave-in Conditioner, Hair Masque, 2-in-1 Shampoo and Conditioner, and Body Wash
Description
California Naturals is a radical, daily lifestyle brand. Our haircare products are made from natural and simple ingredients that you can smell beneath every one of our caps. It's our mission to storm the private, gate-kept beaches that luxury hair and body companies have commandeered; to tear down their stingy signs, let down our hair, lose a few articles of clothing, and go public with a roster of products designed for a life spent under the sun.
Our Daily Shampoo is the coastal companion you can count on far from the beach. This hair shampoo is designed with simple and natural ingredients that gently rinse away, salt, sand, dirt, or whatever else might be bogging down your bright, soft, and shiny mop of hair. We fill these bottles with Agave Nectar, Sunflower Seed Oil, and our proprietary Coconut Cleansing Complex – completely avoiding bogus, harsh sulfates.
How it's done:
1. Pop open your bottle and you'll be warmly met by our signature scent of Dreamwood and Bergamot.
2. Close your eyes, lather this natural shampoo into your hair – being sure to massage the foaming formula into your scalp, roots, and ends – and let the woody, citrusy fragrance transport you to the Golden State.
3. Rinse. Condition. Get back to living. Then repeat again tomorrow.
California Naturals designs hair products and body products for people who want clean hair, clean bodies, and clean consciences. Our entire hair treatment daily care roster is 90%+ naturally derived, ocean and reef safe, never tested on animals, Paraben, Sulfate, Phthalate & Gluten-free, and bottles made from 100% recycled plastic.
Hair Type: All Hair Types
Health Facts: Vegan, Gluten-Free, Dye-Free, Phthalate-Free, Sulfate-Free, Paraben-Free, Aluminum-Free
Product Form: Liquid
Sustainability Claims: Cruelty-Free, Post-Consumer Recycled Material, Contains Recycled Content, Not Tested on Animals, Recyclable, Plant-Based, Pre-Consumer Recycled Material
Beauty Purpose: Moisturizing, Nourishing
Net weight: 12 fl oz (US)
TCIN: 88542289
UPC: 860009132603
Item Number (DPCI): 063-00-7219
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua/water/eau, sodium c14-16 olefin sulfonate, cocamidopropyl hydroxysultaine, cocamidopropyl betaine, citric acid, sodium chloride, agave tequilana leaf extract, super bloom bio-nourishment blend (eriodictyon californicum flower/leaf/stem extract, ocimum basilicum hairy root culture extract, helianthus annuus sprout extract, persea gratissima (avocado) butter, cannabis sativa seed oil), cocos nucifera (coconut) extract, ethylhexylglycerin, glycerin, helianthus annuus (sunflower) seed oil, sodium benzoate, butylene glycol, sodium cocoyl glutamate, sodium hydroxide, cetrimonium chloride, propylene glycol, alcohol, parfum/fragrance, benzyl salicylate, limonene, linalool, phenoxyethanol, beta-carotene (ci 40800).
Shipping details
Estimated ship dimensions: 3.47 inches length x 5.91 inches width x 1.93 inches height
Estimated ship weight: 0.915 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this shampoo safe for color-treated hair?
submitted by julieabr - 1 year ago
A: yes! All of the CN products are safe for color treated hair
submitted byGeorgie - 1 year agoA: Hi Julie, thank you for reaching out and apologies for the delayed response here! Our Daily Shampoo is formulated to be safe for color-treated hair!
submitted byCalifornia Naturals - 1 year agoBrand expert
Q: can I use this shampoo every day if I don't go swimming in beaches?
submitted by Ash - 2 years ago
A: Absolutely you can! This Shampoo is for everyone, everyday, no-matter the activity or climate.
submitted byGeorgie - 1 year agoA: Hi Ash, thanks for reaching out and apologies for the delayed response! And of course you can, our products are made for all!
submitted byCalifornia Naturals - 1 year agoBrand expert
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Summary of reviews
This shampoo has garnered mixed feedback from guests, with many praising its delightful scent and effective cleansing properties. Guests appreciate its natural ingredients and affordability, noting that it leaves hair feeling clean and soft. However, some have experienced dryness, scalp irritation, and hair loss, suggesting that it may not suit all hair types. Overall, it is a popular choice for those seeking a budget-friendly, natural shampoo that delivers good results.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 317 reviews
effectiveness: 4.51 out of 5
quality: 4.55 out of 5
value: 4.58 out of 5
85% would recommend
216 recommendations
Nah
4 out of 5 stars
Thumbs down graphic, would not recommend
Semisweet3 - 1 month ago, Verified purchaser
It’s ok, i wouldn’t purchase again.
Squeaky Clean
5 out of 5 stars
Elaine - 1 month ago, Verified purchaser
Is it weird to say this shampoo makes my hair too clean?
Liquid Garbage
1 out of 5 stars
Thumbs down graphic, would not recommend
bexiolive - 2 months ago, Verified purchaser
Total trash. I never bother to write reviews because most shampoo is mediocre to be honest. This one is liquid garbage. Don’t be fooled by the cute packaging and nice smell, this will turn your hair to straw and make it fall out. Take it off the shelves, target.
Changed formula, watery
3 out of 5 stars
Kimberly - 3 months ago, Verified purchaser
Changed the formula, watery
Strips natural oil
2 out of 5 stars
Thumbs down graphic, would not recommend
prod778 - 3 months ago
I bought this shampoo thinking this would help moisturize my curls/my hair in general. As soon as I put it on I knew it was already a fail, made my hair so dry, like that feeling when your natural oils are stripped and it made my hair hard to detangle in the shower, not to mention the amount of hair that fell out. I mean maybe one of the other shampoos of this brand are better but this one was not it.
Hair loss
1 out of 5 stars
Thumbs down graphic, would not recommend
Target shopper - 3 months ago, Verified purchaser
I came back to the reviews to see if anyone else was experiencing hair loss and it looks like other people are experiencing this. I have had so much hair loss since I started this shampoo. It comes out in clumps. I have cut out other hair products to see if it was related to those products and I’m still losing hair.
Shampoo that makes you sick!
1 out of 5 stars
Thumbs down graphic, would not recommend
Lydia - 5 months ago, Verified purchaser
I had to toss this product into the trash after a couple of weeks of using it due to an allergic reaction. I have never had any skin issues from previous shampoos, but finally scanned the barcode with the Yuka app to see what this product is made of. NOT surprised to find endocrine-disrupting ingredients and fragrances included in the formula.
Quite Impressed
5 out of 5 stars
Thumbs up graphic, would recommend
AmbeeD - 5 months ago
I bought both the shampoo and conditioner. I only wash and condition my hair every other day. I do not use any heat. I simply grow it to donate it and want it to be soft and healthy when I do. The shampoo is globby (reminds me of hair gel), but it lathers nicely, smells good, and my hair is soft and shiny after use.
Strong scent
1 out of 5 stars
Thumbs down graphic, would not recommend
HLeen - 5 months ago, Verified purchaser
Smells really good really strong which tells me it’s heavy on the perfume and caused dryness on my scalp and flakes.
Nah
1 out of 5 stars
Thumbs down graphic, would not recommend
Yyylunatic - 5 months ago, Verified purchaser
Only thing good is the scent. Made my scalp get tons of build up and flakes which I didn’t have prior to using it. Including the conditioner.
negatives outweigh the positives
1 out of 5 stars
Thumbs down graphic, would not recommend
Vp801 - 6 months ago, Verified purchaser
It smells nice and I like that it’s natural, but the negatives outweigh the positives. It feels drying and makes my scalp produce more oils. I noticed more dandruff and hair loss during my month and a half using this.
I like product, but Quality Control need help!
4 out of 5 stars
Thumbs up graphic, would recommend
Mc - 8 months ago, Verified purchaser
I like it, but I bought a shampoo that had conditioner in it(?)
Works okay but...
3 out of 5 stars
Thumbs down graphic, would not recommend
TargetShopper - 8 months ago, Verified purchaser
It’s a good shampoo, it does what it’s supposed to but the smell is very off-putting. It smells like an old lady perfume and it’s very strong and stays with you all day. I’m giving it stars because it does what it’s supposed to, but this won’t be a repeat purchase.
Great product
5 out of 5 stars
Thumbs up graphic, would recommend
Bsolis - 8 months ago, Verified purchaser
Great product! Will definitely be purchasing again
Smells amazing
5 out of 5 stars
Thumbs up graphic, would recommend
Grace - 9 months ago, Verified purchaser
Love the scent, and it really helped bring back my natural curls!
disappointed
1 out of 5 stars
Thumbs down graphic, would not recommend
Bluesky19 - 9 months ago, Verified purchaser
i bought the shampoo and body wash because of owen wilson in the commercial i'm so disappointed because its not natural, it's synthetic, smells awful i wouldn't have used this on myself and my kids garbage
Great shampoo!
4 out of 5 stars
Thumbs up graphic, would recommend
haydesofspades - 9 months ago, Verified purchaser
I love this shampoo, gentle enough for everyday use, and smells great! Lasts me a long time too. My only complaint is the cap, it can be stubborn to open at times and easily cuts my finger, so I swapped the cap with a different one or apply it right from the bottle
Great everyday shampoo
5 out of 5 stars
Thumbs up graphic, would recommend
Robin - 10 months ago, Verified purchaser
Great basic everyday shampoo. This is a new brand for me! It lathers a lot so my fine hair feels really clean, soft and light. The agave fragrance is nice, too. It’s very faint, delicately sweet and a bit herbal, a little like honey or tea, so it won’t interfere with my perfumes/fragrances. That’s what I prefer!
WOW!!
5 out of 5 stars
Thumbs up graphic, would recommend
Ss - 10 months ago
First thing I did after my first use was order another, and the conditioner. Second thing was write the review. This stuff is super impressive! The smell, wow! The effect on my hair, wow!! The value, wow! I’m hooked! I bought all kinds of expensive shampoo and this one along with its leave in conditioner beats them ALL! I’m not paid to write this, I bought it on my own. It’s just too good not to say anything to anyone else about the quality of this product. Go ahead and try this stuff!
I wouldnt reccomend
2 out of 5 stars
Thumbs down graphic, would not recommend
Redridinghood - 10 months ago, Verified purchaser
I like the smell, it’s really hard to squeeze shampoo out and conditioner pump was stuck. Been using for a couple months and it has made my scalp super dry and itchy. I wouldn’t recommend.