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$4.89 - $8.29
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4.5 out of 5 stars with 9376 ratings
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4.4 out of 5 stars with 327 reviews
quality: 3.76 out of 5
value: 3.88 out of 5
73% would recommend
30 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
31 October, 2025Verified purchase
(no review title)
This made thee BEST caramel apples!
5 out of 5 stars
16 October, 2025
originally posted on influenster.com

Wow
These are amazing! We added these in a crockpot with a little bit of butter and water, and we may be best caramel apples for a birthday party. A coat of the apple is perfectly. Just make sure you get the wax off of those first, but I’m actually really impressed and excited that I have an extra bag.
2 out of 5 stars
2 September, 2025
originally posted on influenster.com

Don’t melt good & taste is off!
These are HORRIBLE! I got them to make caramel apples, and they didn’t melt good and the taste was off. I ended up buying the caramel cubes instead
5 out of 5 stars
20 June, 2025
originally posted on influenster.com

Soo tasty
⭐️⭐️⭐️⭐️⭐️ Perfect for Easy Caramel Treats! I love using Kraft Baking Caramel Bits for all my dessert recipes! They melt quickly and evenly, which makes them perfect for drizzling, dipping, or mixing into brownies and cookies. No unwrapping needed like with regular caramels — such a time-saver! The flavor is rich, buttery, and just the right amount of sweet. Definitely a staple in my kitchen for baking and candy-making.
5 out of 5 stars
Thumbs up graphic, would recommend
13 March, 2025Verified purchase
So Convenient and Perfect for Melting
These Kraft caramel bits were so much easier to use and actually cost less than the caramels in wrappers. I needed them to melt for a dipping sauce, and they worked perfectly! I used almost three whole bags, and these bits were much more convenient than unwrapping caramels. They also seemed to melt faster, which made the process quicker. Highly recommend for anyone needing to melt caramel!
1 out of 5 stars
Thumbs down graphic, would not recommend
10 September, 2024
Melts terrible
Melts terrible! Do not waste your money! Hardens up almost instantly after melting. Do not recommend
1 reply from Kraft Heinz Team team - 1 year ago
We appreciate you sharing your feedback. We’re always looking to make things better, so we’ve passed along your comment to our Marketing team.
5 out of 5 stars
27 August, 2024
originally posted on influenster.com

Delicious and versatile
I love these bits! I made a caramel apple cake that to die for. You can melt them down or bake with them right in the mix. I can’t wait to try try other recipes with them
5 out of 5 stars
Thumbs up graphic, would recommend
18 March, 2024Verified purchase
Delicious
Great buy , for the price . A little goes a long way !!
5 out of 5 stars
4 February, 2024
originally posted on influenster.com

Great for baking
These caramel bits are perfect for adding caramel flavor to baking without having to go through the mess of chopping up actual caramels! I regularly add these to cookies and other baked goods, and they always turn out delicious! If you like caramels, they’re also good to just snack on by the handful.
3 out of 5 stars
Thumbs down graphic, would not recommend
28 June, 2023Verified purchase
Pretty Mid but Practical
These fellas were very practical. However, I found them to be pretty waxy and lacking in flavor (think Candy Corn energy). I strongly recommend only using these as melting Carmels if you cannot find a traditional, soft Carmel. It isn’t a bad product, but it’s not the best either.
5 out of 5 stars
Thumbs up graphic, would recommend
30 May, 2023Verified purchase
MRS
This caramel are good for me always
5 out of 5 stars
Thumbs up graphic, would recommend
12 April, 2023Verified purchase
Only at Target
Target is the only place I can buy these.
3 out of 5 stars
Thumbs down graphic, would not recommend
16 March, 2023
NOT the same as their other caramel
These are ok, but did not taste like the regular caramel. Look at the ingredients - they are not the same. Even the 1st ingredient is different: Corn Syrup, Sugar, Skim Milk is the 1st 3 in the real caramel Sugar, Corn Syrup, Liquid Sugar is these. No wonder they seemed sweeter. Too bad, I would have liked to avoid all the plastic if they just would have kept it the same recipe.
5 out of 5 stars
8 February, 2023
originally posted on influenster.com

A baking favorite
A must have when it comes to baking! I love these in brownies, cookies and even homemade apple pie! Enjoying a little handful while cooking is quite tasty too!!!
5 out of 5 stars
8 February, 2023
originally posted on influenster.com

Great in cookies
I used these when making oatmeal chocolate chip cookies. They were a great addition. They did not get to hard after they cooled.
2 out of 5 stars
Thumbs down graphic, would not recommend
1 December, 2022Verified purchase
Fake taste
They melted well but tasted fake.
1 reply from Kraft Heinz Team team - 3 years ago
We appreciate you sharing your feedback. We’re always looking to make things better, so we’ve passed along your comment to our Marketing team.
3 out of 5 stars
26 November, 2022
originally posted on influenster.com

It’s okay
So I purchased this bag o’ bits to add to my Apple crisp, that I was also baking for the first time. Normally I would make my own caramel sauce - which tastes much better than imitation tasting candy bits that we’ve grown up to love. Bias opinion, lol. Anyway, I baked these inside of my apple crisp that I made, and the caramel bits were taking way too long to melt, I had to stir the bits, quite a bit and disturb the baking process; so, not really a fan. I think I would’ve been better off using a caramel sauce, or making my own caramel. The bits aren’t for me. But, the positive, they do taste just like the Kraft caramel square candy pieces. after all, this is Kraft.
5 out of 5 stars
Thumbs up graphic, would recommend
10 November, 2022Verified purchase
Great for baking or snacking!
Love these for baking or smacking!
5 out of 5 stars
Thumbs up graphic, would recommend
25 October, 2022Verified purchase
Easy to use
Always a great product. Much more efficient when baking and melting not having to unwrap each caramel!
5 out of 5 stars
Thumbs up graphic, would recommend
20 October, 2022
Glad i took the risk
I was SUPER hesitant on buy these, but after failing to find regular caramels, I decided to give them a shot. Even as I was getting my sauce pan ready, I debated on just making caramel from scratch. The caramel beads didn’t have a smooth texture when I smashed them between my fingers and they smell terrible in the bag. I am so glad gave them a chance. I was melting them down to make caramel apples, followed the directions on the bag (subbed heavy cream instead of water) and was shocked to have a smooth, not too sweet caramel. Drizzled perfectly on the apples. Will be buying again for sure.