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Nudge, Nudge, Think, Think - by Peter John & Sarah Cotterill & Alice Moseley & Liz Richardson & Graham Smith & Gerry Stoker & Corinne Wales
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About this item
Highlights
- How can governments persuade their citizens to act in socially beneficial ways?
- About the Author: Peter John is Professor of Public Policy at King's College London; Sarah Cotterill is Senior Lecturer in the Centre for Biostatistics at the University of Manchester; Alice Moseley is Lecturer in Politics at the University of Exeter; Liz Richardson is Reader in Politics at the University of Manchester; Graham Smith is Professor of Politics at the University of Westminster; Gerry Stoker is Professor of Governance at the University of Southampton; Corinne Wales is Head Of English at International College, University of Dundee
- 320 Pages
- Political Science, Political Ideologies
Description
About the Book
How can governments persuade their citizens to act in socially beneficial ways? This groundbreaking text builds on the idea of "light touch interventions" or "nudges" proposed in Richard Thaler and Cass Sunstein's highly influential Nudge (2008). While recognizing the power of this approach, it argues that an alternative also needs to be considered: a "think" strategy that calls on citizens to decide their own priorities.Book Synopsis
How can governments persuade their citizens to act in socially beneficial ways? This ground-breaking book builds on the idea of 'light touch interventions' or 'nudges' proposed in Richard Thaler and Cass Sunstein's highly influential Nudge (2008). While recognising the power of this approach, it argues that an alternative also needs to be considered: a 'think' strategy that calls on citizens to decide their own priorities as part of a process of civic and democratic renewal. As well as setting out these divergent approaches in theory, the book provides evidence from a number of experiments to show how using 'nudge' or 'think' techniques works in practice.
Updated and rewritten, this second edition features a new epilogue that reflects on recent developments in nudge theory and practice, introducing a radical version of nudge, 'nudge plus'. There is also a substantial prologue by Cass Sunstein.From the Back Cover
'A pathbreaking book that for the first time brings smart policy insights into contact with creative, rigorous testing. This book sets the standard for all future scientific evaluations of "what works".'
Donald P. Green, Burgess Professor of Political Science, Columbia University
Sander van der Linden, Director, Cambridge Social Decision-Making Laboratory How can governments persuade their citizens to act in socially beneficial ways? This book builds on the idea of 'light touch interventions' or 'nudges' proposed in Richard Thaler and Cass Sunstein's highly influential Nudge (2008). While recognising the power of this approach, it argues that an alternative also needs to be considered: a 'think' strategy that calls on citizens to decide their own priorities as part of a process of civic and democratic renewal. As well as setting out these divergent approaches in theory, the book provides evidence from a number of large-scale experiments to show how using 'nudge' or 'think' techniques works in practice. Updated and rewritten, this second edition features a new epilogue that reflects on recent developments in nudge theory and practice, introducing a radical version of nudge, 'nudge plus'. There is a substantial prologue by Cass Sunstein.
Review Quotes
'A pathbreaking book that for the first time brings smart policy insights into contact with creative, rigorous testing. This book sets the standard for all future scientific evaluations of "what works".'
Donald P. Green, Burgess Professor of Political Science, Columbia University
Sander van der Linden, LSE British Politics and Policy blog
About the Author
Peter John is Professor of Public Policy at King's College London; Sarah Cotterill is Senior Lecturer in the Centre for Biostatistics at the University of Manchester; Alice Moseley is Lecturer in Politics at the University of Exeter; Liz Richardson is Reader in Politics at the University of Manchester; Graham Smith is Professor of Politics at the University of Westminster; Gerry Stoker is Professor of Governance at the University of Southampton; Corinne Wales is Head Of English at International College, University of DundeeAdditional product information and recommendations
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