ThreePerWeekChocyBars - 11 months ago
originally posted on hersheyland.com
The new recipe (first found in my store 2/2022) is soft, with none of the classic waxy snap of the old bar. Additionally, the texture is nearly chewy... it sticks to your teeth in an unpleasant manner. The worst though, is the cheap finish; it's rough and grainy like all the inferior Hershey chocolate bars. It's like they decided to take the nibs out of the melanger 12 hours early to save money. Heck, add a little fermentation, and this would probably be identical to a Hershey bar. Yuck. Thanks for ruining a chocolate staple that I've eaten for years. I guess I'll have to import the UK version to get decent chocolate from the famous purple wrapper. Please don't follow in the footsteps of Butterfinger and destroy the core following with change for the sake of change... we are the people buying your product, and the new product is inferior. You absolutely will lose customers over this. I'm one.
1 reply from Consumer Relations team - 11 months ago
Although we're sorry to hear of this issue, we appreciate you taking the time to leave an insightful feedback. We will follow-up by email.