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Josef Muller-Brockmann - by Josef Müller-Brockmann (Paperback)
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Highlights
- Posters from a pioneering figure in Swiss visual communicationJosef Müller-Brockmann's graphics left a lasting mark on Swiss visual communication from the 1950s onward.
- Author(s): Josef Müller-Brockmann
- 96 Pages
- Art, Graphic Arts
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Book Synopsis
Posters from a pioneering figure in Swiss visual communication
Josef Müller-Brockmann's graphics left a lasting mark on Swiss visual communication from the 1950s onward. His posters demonstrate how a sober, formally reduced language works best for conveying a universal, timeless message. Poster campaigns for longtime clients such as the Tonhalle concert hall in Zürich or the Automobile Club of Switzerland follow strict functional criteria-and yet exhibit a variety of design solutions and exciting, dynamic compositions.
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