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Madison Reed Color Reviving Gloss - 4 fl oz - Ulta Beauty

Madison Reed Color Reviving Gloss - 4 fl oz - Ulta Beauty - image 1 of 4
Madison Reed Color Reviving Gloss - 4 fl oz - Ulta Beauty - image 2 of 4
Madison Reed Color Reviving Gloss - 4 fl oz - Ulta Beauty - image 3 of 4
Madison Reed Color Reviving Gloss - 4 fl oz - Ulta Beauty - image 4 of 4
Madison Reed Color Reviving Gloss - 4 fl oz - Ulta Beauty - image 1 of 4
$30.00 when purchased online

About this item

Highlights

  • Adds burnished gold mohagany tones and brilliant shine to red or brunette hair
  • Makes your hair look freshly colored, without over‑darkening or creating color buildup
  • Kit includes gloss and a pair of gloves
  • Made in Italy & Cruelty-free--not tested on animals
  • Contains 1-2 applications and lasts 6-8 shampoos
  • Semi-permanent color does not provide gray coverage
  • Free of ammonia, parabens, resorcinol, PPD, phthalates, gluten, SLS, and titanium dioxide
  • Winner of the 2020 Allure Best of Beauty Award

Description

Madison Reed Color Reviving Gloss in Amaretto refreshes faded color and adds brilliant shine while adding gold mahogany tones to red or brunette color-treated hair. Formulated with hair-loving nutrients argan oil to restore shine, and keratin & ginseng root extract to strengthen and fortify, leaving hair soft, hydrated and healthy-looking. Best paired with Madison Reed Radiant Hair Color Kit.

When to Gloss:
1. While coloring: Apply permanent color to your roots and outgrowth, then apply Gloss from mid-lengths to ends and let process simultaneously.
2. In-between coloring: Apply all over hair every 2-3 weeks to add extra shine to your color
3. On highlighted hair: Apply all over to revive and add shine to your highlights
Hair Type: All Hair Types, Colored
Health Facts: Paraben-Free, Phthalate-Free, Ammonia-Free, Sulfate-Free, Contains Argan Oil
Product Warning: Skin irritant, eye irritant
Product Form: Gel
Sustainability Claims: Cruelty-Free
Beauty Purpose: Tone Correction, Shine Enhancing
Net weight: 4 fl oz (US)
TCIN: 82618919
UPC: 814474024451
Item Number (DPCI): 342-03-5418
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

water, propylene glycol, peg-12 dimethicone, xanthan gum, benzyl alcohol, hydroxypropyl starch phosphate, ethylhexylglycerin, hydrolyzed keratin, panax ginseng root extract, phenoxyethanol, argania spinosa kernel oil, butylene glycol, phosphoric acid, hydroxyethylcellulose, fragrance, dipotassium phosphate, basic orange 31, basic blue 99, basic red 76, basic brown 16, basic yellow 87.

Allergens & Warnings:

IMPORTANT SAFETY WARNINGS WARNING: KEEP OUT OF REACH OF CHILDREN. AVOID CONTACT WITH EYES. RINSE EYES IMMEDIATELY IF PRODUCT COMES INTO CONTACT WITH THEM. DO NOT USE PRODUCT IF SCALP SHOWS ABRASIONS, SCRATCHES, OR ANY OTHER ABNORMAL CONDITION. CAUTION: THIS PRODUCT CONTAINS INGREDIENTS WHICH MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTION SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS.

Shipping details

Estimated ship dimensions: 1.8 inches length x 2.6 inches width x 7.2 inches height
Estimated ship weight: 0.375 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
3.4 out of 5 stars with 1863 reviews
61% would recommend
13 recommendations

I probably wouldn't buy again

2 out of 5 stars
Delilah - 14 days ago
originally posted on http://www.ulta.com
It didn't really think it added shine maybe a little by not like I wanted. The second time it did nothing
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Surprisingly Love It!

5 out of 5 stars
Brie P - 18 days ago
originally posted on http://www.madison-reed.com
I went into this, sadly, with very low expectations based on other reviews. My expectations were so low, in fact, that I didn't take a before picture because I wasn't convinced it wasn't going to be horrible and I wanted plausible deniability. I also realized that I bought the "wrong" color. Espresso is recommended for my Verona Brown, but it also says that that's good for black or dark brown hair. Mine is neither. On me, Verona is the perfect medium chocolate brown. So, I got Miel. Again, concerned about the possibility that it was going to go too warm. On my hair this was the perfect combination. I wasn't sure about the addition of shine as I rarely reap that benefit without adding product. I deliberately only added heat protection and it was drying smooth as glass. I've been blowing my hair out since I was 16. I've never achieved this level of shine on its own. Will it last? We'll see. My mids and ends look freshly colored for my touched up roots. I will definitely do this again.
1 guest found this review helpful. Did you?

COLOR REVIVING GLOSS Amaretto

3 out of 5 stars
Aleksandra W - 1 month ago
originally posted on http://www.madison-reed.com
The color is okay, but did not wowed me on the match to my PERMANENT HAIR COLOR Catania Brown. Also,It made me feel likemy hair was coated in some kind of gloss insted of color. Made my hair kinda stiffer/drier but the good thing it was, it didnt last more than another 2 washes. My hair is usually soft and silky. I will try the hair mask next.
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Great color but didn't last long.

2 out of 5 stars
Caroline F - 1 month ago
originally posted on http://www.madison-reed.com
This was perfect for neutralizing my brassy tones and I applied as directed while I did my roots. But it lasted barely 2 washes so I may as well use an easier purple shampoo if I have to apply weekly.
1 guest found this review helpful. Did you?

Amaretto excellent

5 out of 5 stars
Thumbs up graphic, would recommend
Very happy with results - 1 month ago, Verified purchaser
This was my first time doing any color to my hair- I wanted to go a gentle and easy route while my hair recovers and grows out a perm. My hair is dirty blonde, and over the summer I added lightening spray to exaggerate my highlights. I didn't love how these DIY highlights aged/grew out, and I feel my hair took to this gloss well and evened out orangey qualities the diy highlights might have taken. I included before and after pics in artificial and natural lighting. The gloss didn't seem extremely combative to driness, but I used a Shea Moisture hair masque during the conditioning process so it came out gorgeous and healthy looking. Very happy with it. Curious to see it after the first wash / how it lasts
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Doesn't cover grey, but blends some

5 out of 5 stars
A K - 2 months ago
originally posted on http://www.madison-reed.com
I give up coloring my grey. This makes my hair shiny and helps blend my grey. Gives me a nice shiny salt and pepper look.
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Love it!

5 out of 5 stars
Jessica L - 3 months ago
originally posted on http://www.ulta.com
I had bleach blonde hair for a couple years, but went back to my natural dark brown last summer. My ends don't like to hold on to color very well, so I use this in espresso when my ends ultimatly turn a brassy light brown. I use the whole bottle on my whole head to make sure it all blends. Works great! It lasts about 8 shampoos, which is about a month for me. I'd much rather use this product once a month than dye my hair again and again. Adds color and shine. Does NOT cover grays (i'm ok with that..I don't mind my grays personally)
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Suggested by a MR colorist

4 out of 5 stars
Lay P - 3 months ago
originally posted on http://www.madison-reed.com
I contacted MR by email because I wanted to change my blonde hair back to my original brown and minus any red. The colorist suggested I use the amaretto "In order for the hair to receive the brown properly you will need to add this back into the hair. Our Amaretto Gloss would be perfect as it has warm tones and if you wish to cancel reds you will need an overall cool ash tone. Applying ash alone to blonde hair will result in green, this is why we need to add the warmth prior.". So I did this and although it was quite red for the first week and a half it has tamed down and I'm fairly happy with the color. I will say though, don't use Amaretto if you don't want red. The gloss does really make your hair shiny and healthy looking.
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I love it!

5 out of 5 stars
Lara - 3 months ago
originally posted on http://www.ulta.com
It helped bring back the golden tones of blonde that I dyed at Christmas l.
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Really refreshes color!

5 out of 5 stars
Amy E H - 3 months ago
originally posted on http://www.madison-reed.com
This really brought my color back to life. I'm just starting to color my hair at home rather than at the salon, and this was so easy to use and went perfectly with the root color I chose.
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Color not as listed

3 out of 5 stars
Jacqueline W - 3 months ago
originally posted on http://www.madison-reed.com
Listing said this gloss could be used on ends to add honey tones to blonde hair. I used it, as directed, on my hair, not roots. My blonde hair now has very red highlights. disappointed.
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Great option between coloring

5 out of 5 stars
Thumbs up graphic, would recommend
HollyP - 4 months ago, Verified purchaser
Great to take away brassiness in between coloring. Left my hair soft and silky.
1 guest found this review helpful. Did you?

Not al all what I expected

1 out of 5 stars
Tikvah S - 4 months ago
originally posted on http://www.madison-reed.com
Helped with shine immediately, but quickly faded,
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Love the brilliance and soft texture

5 out of 5 stars
Floreida Q - 4 months ago
originally posted on http://www.madison-reed.com
This was my first time using the product....it brings out the sunshine in my hair with bright highlights!
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No more orange in my hair

5 out of 5 stars
Marta R - 4 months ago
originally posted on http://www.madison-reed.com
It really gets rid of the brassiness (orange) in my dark hair. I like highlights but not when they turn orange. This product takes care of that.
2 guests found this review helpful. Did you?

Time to your preference of muted effect

5 out of 5 stars
Ann B - 5 months ago
originally posted on http://www.madison-reed.com
Easy and tidy to use. I have used this product several times. If I want complete muting of my Ravello blond (looks honey-colored on my hair) I leave on for 40 minutes; if I want some highlighting effect to come through, I leave on for 30 minutes.
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I would never buy this product again....

1 out of 5 stars
Debbie - 5 months ago
originally posted on http://www.ulta.com
I tried this product after confirming with the salesperson that this product was not going to make my hair purple but rather just take out the brassiness in my grey hair. WRONG !!!! My hair turned purple. And I didn't even leave the product in as long as the directions said to do. I'm on day 8 of hair washing and it's still purple !!!
2 guests found this review helpful. Did you?

Crema Huh?

1 out of 5 stars
Bambi S - 5 months ago
originally posted on http://www.madison-reed.com
What is this stuff even for?! It just seemed to be extra expensive conditioner.... No it did not seem to revive my color!
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Nothing special...

3 out of 5 stars
Marie T - 6 months ago
originally posted on http://www.madison-reed.com
was ok
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Didn't order this item!

1 out of 5 stars
Bette G - 6 months ago
originally posted on http://www.madison-reed.com
I have sad this and I don't feel that it works.
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