$9.99 when purchased online
Target Online store #3991
About this item
Highlights
- Push-up wing brush sweeps eyelashes to the side, while lifting and plumping from the roots
- Styling mascara formula holds the lifted wing look in place
- Glides on smoothly for lengthening and curl
- Washable mascara formula removes easily with soap and water
Description
Get The Falsies push-up effect, now with a perfect winged look! Lashes look full, flared and lengthened, root to tip. Ophthalmologist tested.
Packaging May Vary
Step 1. Sweep inner lashes in an upward and outward motion from the root to tip of lashes. Step 2. Repeat until the desired lift, volume, and winged effect are achieved. Step 3. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover.
To safeguard purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute with water, saliva, or any other substance. Cap tightly after use. If a change in odor or appearance occurs, discontinue use. Do not use this or any other cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly.
Packaging May Vary
Step 1. Sweep inner lashes in an upward and outward motion from the root to tip of lashes. Step 2. Repeat until the desired lift, volume, and winged effect are achieved. Step 3. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover.
To safeguard purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute with water, saliva, or any other substance. Cap tightly after use. If a change in odor or appearance occurs, discontinue use. Do not use this or any other cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly.
Suggested Age: 16 Years and Up
Color Palette: Dark Tones
Beauty Purpose: Lengthening, Curling, Volumizing
Net weight: .33 fl oz (US)
Features: Waterproof, Ophthalmologist Tested, Non-Clumping
TCIN: 50513731
UPC: 041554459890
Item Number (DPCI): 052-07-0634
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
g684451 ingredients: aqua/water/eau, synthetic beeswax, glyceryl stearate, polyurethane-35, paraffin, acacia senegal gum, stearic acid, vp/eicosene copolymer, polybutene, butylene glycol, palmitic acid, copernicia cerifera cera/carnauba wax/cire de carnauba, aminomethyl propanediol, phenoxyethanol, hydroxyethylcellulose, caprylyl glycol, potassium sorbate, tocopheryl acetate, myristic acid, ascorbyl palmitate, glycerin, silica, propylene glycol, laureth-21, peg-40 hydrogenated castor oil, pvp, methylparaben, sodium benzoate, sodium dehydroacetate, prunus avium flower extract/sweet cherry flower extract, citric acid. [+/- may contain/peut contenir:c177491, ci 77492, ci 77499/iron oxides, ci 77007/ultramarines, ci 77891/titanium dioxide, mica, ci 75470/carmine, ci 17288/chromium oxide greens, c177742/manganese violet, ci 77266/black 2, ci 77510/ferric ferrocyanide]
Shipping details
Estimated ship dimensions: 6.2 inches length x 3.1 inches width x 1 inches height
Estimated ship weight: 0.07 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
Guests are raving about this mascara's ability to separate, lift, and lengthen lashes, with many noting it gives the appearance of wearing false lashes. The unique wand design is frequently praised for its precision and ability to prevent clumping. While some guests experienced difficulty with the product drying out or being challenging to remove, the overall sentiment is that this mascara is a game-changer for achieving a dramatic, eye-catching look.
Generated by AI from the text of recent reviews (includes incentivized reviews)
4.4 out of 5 stars with 703 reviews
easy to apply: 4.22 out of 5
quality: 3.99 out of 5
value: 3.82 out of 5
long lasting: 4.04 out of 5
easy to remove: 3.8 out of 5
76% would recommend
96 recommendations
AMAZING
5 out of 5 stars
Thumbs up graphic, would recommend
23749282 - 14 days ago, Verified purchaser
- Skin type: Dry
- Skin tone: Medium
- Skin concern: Pores, Blackheads, Acne
- Hair color: Brunette
- Eye color: Brown
Makes lashes very long. Not clumpy. Good for bottom lashes as well
Stunning Results
5 out of 5 stars
Thumbs up graphic, would recommend
sooom - 2 months ago, Verified purchaser
I bought this in waterproof because I have straight lashes. It held my curl amazingly, and the length this provided me with was out of this world. Zero clumping too. The shape of the brush fans your lashes out too to achieve the pretty "angelic" look. It really gives you a natural lash extension look, I would definitely repurchase.
love it!
5 out of 5 stars
eyelove - 3 months ago
originally posted on maybelline.com
i’ve used this for two years and it’s amazing! i don’t like clunky mascara and this separates my lashes to make them look flawless! i highly recommend especially if you don’t like clumpy lashes!
Not for short eyelashes
1 out of 5 stars
Thumbs down graphic, would not recommend
Kayasmom - 3 months ago, Verified purchaser
- Hair color: Brunette
- Eye color: Brown
This mascara is terrible if you have short eyelashes. It might make them look longer but they are straight so it doesn’t really matter. I have bought other cheap mascaras that help my eyelashes hold a curl but this one doesn’t at all. My eyes water from allergies and this mascara came right off as soon as my eyes got a little watery
1 reply from Maybelline Consumer Care team - 3 months ago
Hi there! Thank you for your feedback on the Volum' Express The Falsies Push Up Drama Angel Mascara - 501 Blackest Black. We are sad to hear that you did not see the results you expected with this mascara. We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
Great brush especially if you have deep set eyes.
5 out of 5 stars
Mac426 - 4 months ago
originally posted on maybelline.com
I think this is my favorite mascara of all. I love the brush and Thank goodness it doesn't have that wobbly bend in it. I sure hope you don't discontinue this.
pretty decent
4 out of 5 stars
Thumbs up graphic, would recommend
emy - 6 months ago
good mascara, the wand someotjmes pokes my eye so i don't like that but other than that i like it
BE CAREFUL - EYE STYES
1 out of 5 stars
jo97 - 6 months ago
originally posted on maybelline.com
After about 2 weeks of using this mascara, my eyes became irritated. I noticed small skin colored bumps that appeared on the upper water line of both of my eyes. It is irritating to blink or otherwise. If you have sensitive skin DO NOT buy this product. Even if you don't, I would not risk it because eye styes can become extremely uncomfortable and painful.
1 reply from Consumer Care Center team - 6 months ago
Hello there! We appreciate you sharing your experience with our Maybelline The Falsies Push Up Angel® Washable Mascara Makeup and deeply apologize for the results you had. We would like to speak with you directly about this matter. Please give us a call at 800-944-0730, M-F 9:00am- 5:30pm ET and provide the advisor answering your call with the reference #33001804. We hope to hear from you soon!
Favorite brush for seperating lashes
4 out of 5 stars
Thumbs up graphic, would recommend
Midwest_momma - 7 months ago, Verified purchaser
- Skin tone: Medium
- Skin type: Normal
Good product. Does a good job of separating lashes. Gives good length not a ton of volume though.
Best mascara
5 out of 5 stars
Thumbs up graphic, would recommend
Lausal16 - 7 months ago, Verified purchaser
- Hair color: Brunette
- Skin concern: Pores, Blackheads, Sensitivity, Acne, Dullness
- Skin tone: Light
- Skin type: Combination
- Eye color: Brown
This is probably one of my favorite mascaras I've tried. No matter what I always come back to it!
Maybeline volume express mascara
4 out of 5 stars
Thumbs down graphic, would not recommend
Aries90 - 7 months ago
- Skin tone: Light
- Hair color: Brunette
- Skin concern: Sun damage, Cuticles, Pores, Redness, Blackheads, Dullness, Cellulite, Aging, Sensitivity, Puffiness, Acne, Dark circles, Uneven skin tone, Calluses
- Eye color: Green
- Skin type: Dry
I did like this mascara when I first got it. However after a couple weeks it dried out a bit and became clumpy when I applied it. A positive is that it doesn’t transfer much.
Does not hold curl!!!
2 out of 5 stars
Thumbs down graphic, would not recommend
Mar - 7 months ago, Verified purchaser
- Skin concern: Blackheads, Acne, Pores
- Skin type: Dry
- Skin tone: Light
- Hair color: Black
This mascara goes on great, but does not hold curl at all. It also takes longer than usual mascaras to try down so I kept accidentally smearing it.
1 reply from Maybelline Consumer Care team - 7 months ago
Hi there. We are so sorry to hear you were disappointed with your experience with the Volum' Express The Falsies Push UP Drama Angel Mascara. We appreciate you sharing these comments for our product developments teams consideration. We would like to recommend trying the Falsies Surreal Extensions Waterproof Mascara. Its formula is clump-resistant as well as smudge-, flake- and smear-resistant:. We hope you will try it out!
Best mascara 🥰😍
5 out of 5 stars
Thumbs up graphic, would recommend
Katie - 8 months ago
- Skin type: Combination
- Hair color: Brunette
- Eye color: Blue
- Skin tone: Light
Always holds a curl never clumpy and good to layer
GOAT
5 out of 5 stars
Thumbs up graphic, would recommend
Ava - 8 months ago, Verified purchaser
- Skin concern: Acne, Cellulite, Sun damage
- Hair color: Brunette
- Skin type: Combination
- Eye color: Green
- Skin tone: Light
LOVE LOVE LOVE!!! Lashes never looked so good
best mascara
5 out of 5 stars
Thumbs up graphic, would recommend
sop - 8 months ago, Verified purchaser
- Skin type: Dry, Combination
- Skin tone: Light
- Skin concern: Redness
- Hair color: Brunette
i’ve been using this mascara for years. it lasts forever like i could go to sleep and wake up with it still on. i’ve put so many people onto this mascara, it’s just so good! the only downside is that it’s actually difficult to take off if you get the water proof one, but i still recommend it over the not water proof one
Just buy it!
5 out of 5 stars
Thumbs up graphic, would recommend
Amanda Z - 8 months ago, Verified purchaser
- Hair color: Brunette
- Eye color: Hazel
- Skin tone: Light
- Skin type: Combination
I absolutely love this mascara! It really does lengthen, lift, curl, etc.! My lashes are short, never hold a curl, clump and twist together, they are the worst! This mascara saves me from the awful experience of getting my lashes done. Please never stop making it! Someone please share how they get it off though. I’ve tried everything. Nothing seems to take it off with ease, but it’s worth the trouble.
best mascats ever (get the righy version tho!)
5 out of 5 stars
Thumbs up graphic, would recommend
Gracelyn - 9 months ago
- Skin tone: Light
- Eye color: Green
- Skin type: Dry
- Hair color: Brunette
this is hands down best mascara ever. i have tried so many different mascaras and this one wins. first my lashes can’t hold a curl and fall but this keeps them up all day. my lashes are pretty short and this makes them super long. they show up on camera but don’t look clumpy! they actually look like falsies they also fan out my lashes perfectly. things to note tho- one i’ve never had any problem with flaking/panda eyes no mascara ever caused that for me and two- GET THE 504 WATERPROOF one i got the non waterproof and the formula is more clumpy and dry (also the application is easy but make sure to put the comb part faced towards your face and comb through rather than having it going up through your lashes)
Not a fan
2 out of 5 stars
Thumbs down graphic, would not recommend
leo - 9 months ago, Verified purchaser
- Skin type: Normal
- Hair color: Auburn
- Skin tone: Light
- Eye color: Blue
Really dry and flakey to me. Also transfers really bad for me.
1 reply from Maybelline Consumer Care team - 9 months ago
Hi there, Leo! Thank you for reaching out about our Volum' Express The Falsies Push Up Drama Angel Mascara. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction in the results.
Great stuff!
5 out of 5 stars
Thumbs up graphic, would recommend
LD - 9 months ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Skin concern: Aging, Redness, Puffiness
- Hair color: Brunette
- Eye color: Hazel
Bern using for several years now and it lifts, separates and lengthens like no other mascara I've used before. I have short broken lashes and this does amazing! Also I've got very sensitive eyes and this doesn't cause irritation for me.Love the waterproof formula that comes off without having to tug on my lashes like other waterproof mascaras I've tried cause. Great I price too.
Lashes
5 out of 5 stars
Thumbs up graphic, would recommend
Stephrovante - 9 months ago, Verified purchaser
- Skin concern: Pores, Dark circles, Puffiness
- Hair color: Blonde
- Skin type: Combination
- Skin tone: Light
- Eye color: Brown
I love this product!
Not for me
3 out of 5 stars
Thumbs down graphic, would not recommend
TDE - 1 year ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Hair color: Auburn
- Eye color: Green
Did not like quality of the mascara. It was super runny and did not last through the day.