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Makeup

Target/Beauty/Makeup (3069)‎

Makeup as colorful as you are

Introducing Makeup Revolution, innovative makeup made with clean, cruelty-free, affordable formulas.

New at Target

Makeup Revolution

More new makeup brands

Beauty Bakerie

This Black-founded makeup brand is known for its long-lasting, hydrating, 100% cruelty-free formulas with delicious scents. New at Target.

Jason Wu Beauty

The fashion designer’s first beauty line is a collection of cruelty-free, everyday makeup essentials that meet our standard for clean. New and only at Target.

New in nail care & gifting

New in Nail Care

Get everything you need for the perfect at-home manicure with new must-haves from Olive & June and new exclusives from essie.

Valentine’s Day Beauty Gifts

Beauty gifts to let them shine. Celebrate on Sunday, 2/14.

Find what’s trending in makeup

Best makeup under $10

Get the affordable cosmetics everyone’s raving about.

Beauty for All

Explore our expanded assortment of beauty & personal care products for your unique skin & hair.

Clean Makeup

Clean up your vanity with richly pigmented cosmetics that meet our standard for clean.

Virtual Try-on

Virtually test out new products, swapping between colors, palettes & more.

Introducing Target Beauty Edit

Get makeup tips & product recommendations for beginners & experts.

All Target Beauty Edit
Explore more beauty how-tos & find top products for hair care, skin care & more.
How to Do Your Eyebrows
From expert tips to the top tools, we’ll help your brows be their best.
How to Find a Foundation Match
Tips & tricks to discover the perfect match for your unique skin tone.
How to Do Your Eyeshadow
Choosing & applying eyeshadow is easy once you have the basics down.
How to Clean Makeup Brushes
Help keep skin clear by cleaning your makeup brushes regularly.

Feel confident in your purchase

Same-day pickup & delivery

Use Order Pickup to pick up in store or Drive Up in the Target app for curbside delivery, always free. Or try Same Day Delivery, free with membership or $9.99/order. Start your order

Free, 1-on-1 consulting

Not sure which products to get? Use the chat function on the product details page to get tailored advice from one of our Beauty Consultants.

Easy returns within 90 days

Love what you buy or bring it back. You can return any beauty item—even if you opened it—with your receipt.

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Maybelline Lash Sensational Sky High Mascara
Maybelline
4.4 out of 5 stars with 217 reviews
$8.99
Billion Dollar Beauty Build Your Own Box Collection
Billion Dollar Beautynew at target
$3.99 - $5.99
e.l.f. Camo CC Cream - 1.05oz
e.l.f.new at target
4.2 out of 5 stars with 110 reviews
$13.99 - $14.00
e.l.f. Lash It Loud Mascara - 0.24oz
e.l.f.new at target
4.2 out of 5 stars with 17 reviews
$6.00
L'Oreal Paris Air Volume Mega Lightweight Mascara - 0.3 fl oz
L'Oreal Parisnew at target
4.3 out of 5 stars with 2182 reviews
$10.99
COVERGIRL Lash Blast Clean Volume Mascara - 0.44 fl oz
COVERGIRL
4.4 out of 5 stars with 440 reviews
$7.99
e.l.f. Enhancing Lash & Brow Serum - 0.12 fl oz
e.l.f.new at target
4.6 out of 5 stars with 12 reviews
$8.00
L'Oreal Paris Skin Paradise Water Infused Tinted Moisturizer with SPF 19 - 1 fl oz
L'Oreal Paris
4.4 out of 5 stars with 77 reviews
$13.99 - $16.99
e.l.f. Liquid Metallic Eyeshadow - 0.1 fl oz
e.l.f.new at target
4.6 out of 5 stars with 5 reviews
$5.00
Milani Soothing Face Primer - Chill Out - 1 fl oz
Milaninew at target
$9.99
Milani Face Primer with SPF 30 - BFF - 1 fl oz
Milaninew at target
2.5 out of 5 stars with 2 reviews
$9.99
Milani Hydrating Face Primer - Skin Quench - 1 fl oz
Milaninew at target
3 out of 5 stars with 2 reviews
$9.99
e.l.f. No Budge Shadow Stick - 0.05oz
e.l.f.new at target
4.4 out of 5 stars with 130 reviews
$4.99 - $5.00
Milani Mattifying Face Primer - No Pore Zone - 1 fl oz
Milaninew at target
5 out of 5 stars with 1 reviews
$9.99
COVERGIRL Perfect Point Plus Liquid Liner - 0.85 fl oz
COVERGIRLnew at target
4.5 out of 5 stars with 167 reviews
$5.99
Milani Illuminating Face Primer - Bright Side - 1 fl oz
Milaninew at target
5 out of 5 stars with 1 reviews
$9.99
Ardell Faux Mink 811 False Eyelashes
Ardellnew at target
4 out of 5 stars with 2 reviews
$5.49
L'Oreal Paris Revitalift Anti-Wrinkle and Firming Collection
L'Oreal Paris
$13.29 - $13.49
Spend $25 get a $5 gift card on select skin care items
Milani Setting Spray Collection
Milani
$8.99 - $12.99
No7 Laboratories Line Correcting Booster Serum - 0.5 fl oz
No7
3.9 out of 5 stars with 1807 reviews
$34.99
Spend $25 get a $5 gift card on select skin care items
e.l.f. Putty Primer - 0.74oz
e.l.f.
4.3 out of 5 stars with 1098 reviews
$8.00
Sonia Kashuk™ Makeup Bags & Organizers - Clear
Target brand
Sonia Kashukonly at target
$7.99 - $34.99
NYX Professional Makeup HD Photogenic Concealer Wand - 0.11oz
NYX Professional Makeup
4.1 out of 5 stars with 567 reviews
$5.99
Free NXY mini primer with $15 NYX Makeup purchase on select items
Sonia Kashuk™ Professional Brush Collection
Target brand
Sonia Kashuk
$5.00 - $50.00

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