Ninja Professional Blender 1000W BL610: 72 oz. Smoothie & Ice Crusher, 6-Blade Tech, 3 Speeds, Dishwasher-Safe Parts
$109.99 when purchased online
Target Online store #3991
About this item
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Summary of reviews
This blender has received mixed feedback from guests, with many praising its blending capabilities and ease of cleaning. However, concerns about durability, particularly with the lid and pitcher, have been frequently mentioned. Guests appreciate its power and the ability to make smoothies quickly, but some have experienced issues with parts breaking or not sealing properly. Overall, it offers good performance for everyday use, but potential buyers should consider the durability aspects before purchasing.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 1358 reviews
design: 4.18 out of 5
ease of use: 4.45 out of 5
easy to clean: 4.26 out of 5
quality: 3.78 out of 5
value: 3.85 out of 5
74% would recommend
444 recommendations
NINJA- WHAT HAPPENED TO QUALITY
1 out of 5 stars
Thumbs down graphic, would not recommend
Ninja blender NEVER AGAIN - 5 days ago, Verified purchaser
I have been using Ninja blenders for past 20 years. Quality has always been good UNTIL a few years ago. Now they break within a few months. This last one the lid stopped locking after only a month and we do not put it in the dishwasher. Never again will I waste my money on your products
Doesn't Last
2 out of 5 stars
Thumbs down graphic, would not recommend
Lola Bell - 8 days ago
I've had mine for a year and a half with fairly minimal use and now the lid won't stay closed so the blender won't turn on.
1 reply from SharkNinja Product Expert team - 6 days ago
Hello, Thank you for taking the time to leave a review. We're so sorry to hear that your blender is not turning on. Please reach out to our team by phone at 1-800-365-0135 to look into this further for you. Kind regards, Ninja Kitchen
Ninja blender
5 out of 5 stars
Thumbs up graphic, would recommend
Penny - 9 days ago, Verified purchaser
Makes a shake in less than a minute.
Not.a blender
2 out of 5 stars
Thumbs down graphic, would not recommend
Red - 16 days ago
It works very well , but a blender it is not. It's just a food processor, it's not going to get you creamy smooth textures, at most your gunna get a salsa
1 reply from SharkNinja Product Expert team - 13 days ago
Hello, Thank you for taking the time to leave a review. We're so sorry to hear that you aren't happy with your Ninja Blender. We will absolutely share your feedback with the relevant teams for consideration on future products. Kind regards, Ninja Kitchen
Broken Blender not Covered by Warranty
1 out of 5 stars
Thumbs down graphic, would not recommend
hans - 23 days ago
Do not buy anything from this company. Look up Ninja Blender Food Processor Crack and you will see thousands of others with the same issue. This blender broke in a year and they are very quick to explain how the specific part that broke is not covered in the waranty. Customer Service claims it is not an issue and tried to charge you $100s for a replacement.
1 reply from SharkNinja Product Expert team - 20 days ago
Hello Hans, Thank you for taking the time to leave a review. We're so sorry to hear that you were having trouble with your Blender's pitcher. We will absolutely share your feedback regarding the warranty policies with the relevant teams internally. If you need any further assistance with your product, please don’t hesitate to reach back out to our team at 1-800-365-0135. Kind regards, Ninja Kitchen
Puma
5 out of 5 stars
Thumbs up graphic, would recommend
Her way - 26 days ago, Verified purchaser
The best blender best kitchen essential
Blends great, holds up poorly
3 out of 5 stars
Thumbs down graphic, would not recommend
np - 1 month ago, Verified purchaser
My previous pitcher (same kind) cracked after a year or two of regular use, so I was very careful with this one. Yet in less than 6 months it's leaking from the bottom of the pitcher and is now unusable without making a huge mess. Blends great, washes easy, holds up poorly.
1 reply from SharkNinja Product Expert team - 1 month ago
Hello, Thanks for sharing your review. We're glad to know that you are happy with the blending performance of your Ninja Professional Blender. However, the pitcher is leaking, we understand how frustrating this can be, especially after you were careful with it. Please reach out to our team by phone at 1-800-365-0135, we'd be happy to look into this for you. Kind regards, Ninja Kitchen
Leaking at 2 months
1 out of 5 stars
Thumbs down graphic, would not recommend
Disappointed - 1 month ago, Verified purchaser
Bought the blender January 21st for my husband because he loves to make his protein smoothies after gym. Blender is not sturdy enough to blend ice daily. It has a crack at the bottom from the ice and leaks. It clearly can not be used as advertised......I Contacted Ninja and I was told i have to purchase a new one.
1 reply from SharkNinja Product Expert team - 1 month ago
Hello, Thank you for taking the time to provide your feedback for the Ninja Professional Blender. Something doesn't seem quite right about how your product is performing; we'd like to ensure it's working as it should. Please give our team a call at 1-800-365-0135. Kind regards, Ninja Kitchen
Dont buy a hassle to handle
1 out of 5 stars
Thumbs down graphic, would not recommend
Not worth the hassle - 2 months ago, Verified purchaser
Finally used it and the lid is the worst thing to try and fit. It won’t blend without the lid properly locked on but it’s impossible to lock it on. I would not recommend they are soooo freaking expensive but the biggest hassle to work with.
1 reply from SharkNinja Product Expert team - 2 months ago
Hello, Thank you for taking the time to leave a review. We're so sorry to hear that you aren't happy with your Ninja Professional Blender. We will absolutely share your feedback with the relevant teams for consideration on future products. Kind regards, Ninja Kitchen
Easy Peasy
5 out of 5 stars
Thumbs up graphic, would recommend
pwhee - 2 months ago, Verified purchaser
Versatile and easy to use.
This is not dishwasher safe, the handle has become warped and now the lid will not go on properly which means no blending. Wish it was able to blend without lid on.
4 out of 5 stars
Thumbs up graphic, would recommend
Vlopez1517 - 3 months ago
Don't like that you have to have the lid facing a certain way to close.
Waste of money
1 out of 5 stars
Thumbs down graphic, would not recommend
Bruinsmom1 - 3 months ago, Verified purchaser
Didn’t even make it 6 months before the bottom cracked in multiple places and leaks. Don’t waste your money.
1 reply from SharkNinja Product Expert team - 2 months ago
Hi dear customer, Thank you for sharing your experience with the Ninja Professional Blender. We’re sorry to hear that the blender base cracked and started leaking after less than six months. That’s certainly not the durability we expect from our products, and we understand how frustrating this must be. We’d love the opportunity to assist you with troubleshooting or explore warranty options to help resolve this issue. Please reach out to us at 1-800-365-0135, and our team would be happy to assist. We appreciate your feedback and the chance to make this right. Kind regards, Ninja Kitchen
Mold food debris
1 out of 5 stars
Thumbs down graphic, would not recommend
KeepAsking22 - 3 months ago, Verified purchaser
We previously had a version of this blender from 2014, and replaced it with this one. There was buildup of food debris and mold in the handle, which we had to search how to remove it all. It is starting again, and is gross. Disappointed and perplexed at the good reviews here.
1 reply from SharkNinja Product Expert team - 3 months ago
Hi dear customer, Thank you for sharing your experience with the Ninja Professional Blender. We’re sorry to hear about the buildup in the handle and understand how frustrating that must be. While the pitcher and lid are dishwasher safe, food residue can sometimes collect in crevices. We recommend soaking the handle in warm, soapy water and using a small brush or compressed air to help clean hard-to-reach areas. If buildup continues despite regular cleaning, we’d be happy to discuss possible solutions, including replacement options. Please reach out to our team at 1-800-365-0135, and we’d be glad to assist. We appreciate your feedback and the opportunity to improve your experience. Kind regards, Ninja Kitchen
Cracked straight out of package.
1 out of 5 stars
Thumbs down graphic, would not recommend
MamaB - 3 months ago, Verified purchaser
Opened the packaging and found 2 small cracks from the center to opposite corners. Returned and opened the second on to find the same issue, only even worse as the cracks went up the sides. These cracks could be easily overlooked and leading to bigger problems.
1 reply from SharkNinja Product Expert team - 3 months ago
Hi dear customer, We’re sorry to hear about your experience with the Ninja Professional Blender arriving with cracks. That’s definitely not the quality we expect, and we understand how frustrating it must have been to receive multiple units with the same issue. We’d like to make this right for you. Please reach out to our team at 1-800-365-0135, and we’d be happy to assist with a resolution. Your feedback is important, and we appreciate you bringing this to our attention. Kind regards, Ninja Kitchen
Worked for less than a year
1 out of 5 stars
Thumbs down graphic, would not recommend
Em G - 4 months ago
Really unimpressed with this blender. It malfunctioned and won't read that the pieces are properly connected and won't turn on, which seems to be a common issue.
1 reply from SharkNinja Product Expert team - 3 months ago
Hello, Thank you for taking the time to leave a review. We're so sorry to hear that you’re having trouble with your Professional Blender. Please reach out to our team by phone at 1-800-365-0135, we'd be happy to look into this for you. Kind regards, Ninja Kitchen
Hard to setup
1 out of 5 stars
Thumbs down graphic, would not recommend
Naoma - 4 months ago
I'm a mechanical engineer and could not figure out all the mechanisms of this blender. The lid has to be at a certain orientation on the pitcher to lock. The lid handle won't fold down UNLESS it is on the pitcher. Getting it to lock on the base was a pain and extremely confusing. Not to mention the plastic is extremely fragile so if you use too much pressure you end up damaging it.
1 reply from SharkNinja Product Expert team - 3 months ago
Thank you for taking the time to share your feedback with us. We are truly sorry to hear that your experience with our product did not meet your expectations. We greatly value our customer's opinions as they help us continuously improve and develop products that truly meet the needs of those who trust us. In the meantime, if you need additional assistance or would like to discuss your situation further, please don't hesitate to contact our customer service team at 1-800-365-0135. We will be happy to help. Once again, we appreciate your feedback and look forward to providing you with a more satisfying experience in the future. Kind regards, Ninja Kitchen.
Beware blades can break off while in use
1 out of 5 stars
KayyDiorr - 4 months ago
The blades broke off into my shake. Very unsafe.
1 reply from SharkNinja Product Expert team - 4 months ago
Hello Kayy, Thank you for taking the time to provide your feedback. We're sincerely sorry to know about this situation you had with the bald in your blender. We’d like to take a look to this and make sure it’s working as it should. Please give our team a call at 1-800-365-0135 so we can help with this. Kind regards, Ninja Kitchen
Great quality
5 out of 5 stars
Thumbs up graphic, would recommend
Nymom87 - 4 months ago, Verified purchaser
I have had one of these for several years now. When my younger brother said he was in need of a good blender I bought him this one. It will last for years and has so many add ons available. It’s easy to use, throw it in the dishwasher when finished!
Buyer beware - blade
1 out of 5 stars
Thumbs down graphic, would not recommend
Shannon - 4 months ago, Verified purchaser
The giant blade(s) are not attached to anything when you open the box and take the blender container out. It is loosely just sitting in the container with no cover and just falls out. Extremely unsafe and irresponsible packaging.
1 reply from SharkNinja Product Expert team - 4 months ago
Hello, Thank you for sharing your thoughts! We regret to hear about the issues you’ve encountered with your Ninja Blender. We will ensure your feedback reaches the right teams for consideration in the packaging of future products. If you need any help with your product, please don't hesitate to reach out to our team by phone at 1-800-365-0135. We’re here to support you! Kind regards, Ninja Kitchen
Pleasantly surprised
5 out of 5 stars
Thumbs up graphic, would recommend
H Banana - 4 months ago
I have been in the market for a new blender to make my smoothies with no luck. I've wasted money on a couple different non name brand blenders that promised one thing and delivered another to the extent of not even crushing ice. I followed the directions and added my liquid ingredients first to make my delicious smoothie then added my frozen ingredients in and off we go, I am so pleased with this product. Although it's not my dream blender which would be a Vitamix, this most definitely gets the job done. I would highly recommend buying this blender. I thought that the pitcher being plastic instead of glass would feel flimsy and weak but it actually feels very sturdy, also easy to clean. This was my first time using the blender so hopefully it will continue to be the best blender I've ever owned. I did purchase the protection plan.