Indulge, fortify & strengthen your tresses with OGX Anti-Breakage + Keratin Oil Shampoo. This damage repair shampoo helps resist breakage caused by brushing and styling as it strengthens split ends. Designed to reduce fizz, the fortifying shampoo also helps increase elasticity so you can maintain longer, stronger locks with a luminescent shine. The nourishing damage-repair blend is fortified with smoothing and conditioning argan oil in addition to keratin proteins, which help fortify strands and are known to prevent breakage. Plus, the tropical orange, island pineapple and golden amber scent makes lathering up an all-around sensory experience that leaves locks with an irresistibly good smell. Paraben-free with sulfate-free surfactants, this keratin oil split-end shampoo represents beauty, pure and simple. For best results and to help smooth strands, use with Anti-Breakage + Keratin Oil Conditioner and other products in our fortifying Keratin Oil hair care collection.
Sulfate Free
Formulated without sulfates: A product either carries an unqualified on-pack statement indicating that it does not contain sulfates (not added sulfates); or carries an unqualified on-pack statement "no sulfates" or "sulfate-free".
Cruelty Free
A product has an independent third-party certification on pack or unqualified on-pack marketing claim relating to being cruelty-free and/or not tested on animals.
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AVOID CONTACT WITH EYES. IF CONTACT OCCURS RINSE IMMEDIATELY. FOR BEST RESULTS USE IN CONJUNCTION WITH OTHER OGX PRODUCTS.
Shipping details
Estimated ship dimensions: 1.951 inches length x 3.911 inches width x 5.997 inches height
Estimated ship weight: 0.98 pounds
This item cannot be shipped to the following locations: Virgin Islands, U.S., APO/FPO, United States Minor Outlying Islands, American Samoa (see also separate entry under AS), Northern Mariana Islands, Guam (see also separate entry under GU)
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
I use this shampoo (as well as the Miracle Oil) quite religiously. As someone with colour damaged wavy/curly hair I find that OGX does a really good job of making my hair feel healthier and shiner. Not only do I notice such a big difference, but it smells amazing. Definitely recommend if you’re looking to get more moisture in your hair if you’re also suffering with hair that’s more on the drier side. While it’s definitely more on the pricier side in terms of drugstore hair products, I find that little goes a long way and it lasts me a pretty good amount of time.
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Great but smells bad
2 out of 5 stars
Anonymous - 1 month ago, Verified purchaser
I love the way this made my hair feel but it smells HORRIBLE
3.0
quality
out of 5
quality: 3 out of 5
3.0
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out of 5
value: 3 out of 5
4.0
effectiveness
out of 5
effectiveness: 4 out of 5
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Long lasting scent
4 out of 5 stars
annafisherr - 2 months ago
originally posted on influenster.com
This made my hair smell great and has a long lasting scent. The main thing I didn’t like was that the shampoo is very thick and difficult to emulsify so I felt like I had to use a lot of it because it didn’t spread very easily on my scalp. Overall would purchase again, made my hair soft and smells amazing!
1 reply from Customer Service team - 2 months ago
We're so sorry to hear this happened. This isn't typical of our product. Our team would like to look into this. Please visit our ogxbeauty.com website and fill out a "contact us" form. Thanks! XO, OGX
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Beautiful results
5 out of 5 stars
Would recommend
Nesetm - 2 months ago
I was extremely impressed after using this! I am 44 years old and my hair is getting thinner and thinner by the day. I usually don't like to spend a lot on shampoo and conditioner, not that this is expensive, but more than I usually spend. I LOVE the results. My color treated hair is SO soft and shiny!! It looks much thicker too. I only used it once so I'll have to update the results after a few months! I'm hoping my hair gets thicker. We shall see!!
1 reply from Brand Answers Squad team - 2 months ago
We LOVE this for you!!! Thanks for letting us know! 🌸XOXO, OGX🌸
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So soft
5 out of 5 stars
katieb656 - 3 months ago
originally posted on influenster.com
Love this shampoo and it definitely makes my hair feel healthier. I love the smell and I can’t wait to use it every day in the shower. The shampoo is great.
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i loved this item
5 out of 5 stars
Would recommend
yes - 4 months ago
THIS IS A DUPE FOR OLAPLEX SHAMPOO i loved this product so much it made my hair so silky and soft 1000000/10
5.0
quality
out of 5
quality: 5 out of 5
5.0
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out of 5
value: 5 out of 5
5.0
effectiveness
out of 5
effectiveness: 5 out of 5
2 guests found this review helpful. Did you?
Not my favorite at all!
2 out of 5 stars
Would not recommend
Savingmomma2 - 4 months ago, Verified purchaser
Tried this with the conditioner, as much as I wanted to love it, I hated it🙁.
1.0
effectiveness
out of 5
effectiveness: 1 out of 5
1.0
quality
out of 5
quality: 1 out of 5
1.0
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out of 5
value: 1 out of 5
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Love
5 out of 5 stars
Would recommend
Minimalist - 4 months ago
The anti-breakage is real. I really noticed the difference after I stopped using it for a while.
5.0
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out of 5
quality: 5 out of 5
5.0
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out of 5
value: 5 out of 5
5.0
effectiveness
out of 5
effectiveness: 5 out of 5
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My go to
5 out of 5 stars
anastasiah2 - 5 months ago
originally posted on influenster.com
I’ve been using these since I was I college and I’ve never pins anything that works for my hair as well. I have thin straight hair and this gives me the perfect shine and hydration balance without weighing it down or making it frizzy.
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Hard pass
1 out of 5 stars
Would not recommend
Holly - 5 months ago, Verified purchaser
This shampoo was so bad. Somehow immediately tangles my hair and makes it feel like straw while in the shower. Felt dried out and made split ends worse once dried.
1 reply from Brand Answers Squad team - 5 months ago
We're sorry you experienced this. Definitely not what we'd expect from this shampoo. We'd like to learn more. Please visit the contact page on our website and fill it out so someone can get back to you. https://tinyurl.com/ycvjua8c
1.0
effectiveness
out of 5
effectiveness: 1 out of 5
1.0
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out of 5
value: 1 out of 5
1.0
quality
out of 5
quality: 1 out of 5
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Its okay.
4 out of 5 stars
Would recommend
Katie Arrambide - 5 months ago
It’s a good shampoo. I use multiple other items with it for my psoriasis and this isn’t something special. But it does make my scalp feel clean.
4.0
effectiveness
out of 5
effectiveness: 4 out of 5
4.0
quality
out of 5
quality: 4 out of 5
5.0
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out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
Good!
5 out of 5 stars
Would recommend
Good - 7 months ago, Verified purchaser
Finally a product that works!
1 reply from Brand Answers Squad team - 6 months ago
Yay! We're so happy it works for you!
5.0
quality
out of 5
quality: 5 out of 5
5.0
value
out of 5
value: 5 out of 5
5.0
effectiveness
out of 5
effectiveness: 5 out of 5
1 guest found this review helpful. Did you?
10/10
5 out of 5 stars
esmith42 - 7 months ago
originally posted on influenster.com
The smell of these products are amazing. The price point is not my favorite. But it leaves your hair feeling amazing. Definitely in my top 10.
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One of my favorite hair product
5 out of 5 stars
hoad1 - 7 months ago
originally posted on influenster.com
I like the fact it has keratin which is good for hair. My hair is a little stronger after use this brand of shampoo. I love the smell of this brand. The texture of shampoo makes my hair feel so smooth. It reduces my hair breaks and strengths my hair for sure.
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Review
5 out of 5 stars
Would recommend
Claudia - 8 months ago, Verified purchaser
I’ve been using this shampoo for more than 2 years now and it does make my hair grow! It also makes it shinny and it doesn’t break as much as it used to.
1 reply from Brand Answers Squad team - 8 months ago
That's awesome to hear! We'd love to learn more about how our shampoo has helped, so when you have a moment to share, please reach out to the Contact Us page on our website <3 XO, OGX
4.0
effectiveness
out of 5
effectiveness: 4 out of 5
5.0
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out of 5
quality: 5 out of 5
4.0
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out of 5
value: 4 out of 5
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Very smooth
5 out of 5 stars
nishmal - 9 months ago
originally posted on influenster.com
It makes my hair less frizzy. It is smooth and makes my hair silky. Its not been many days I have been using and I can see much improvement already.
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Smells amazing!
4 out of 5 stars
tiffanyj1123 - 9 months ago
originally posted on influenster.com
Love this for after the beach washes. It adds moister back into the hair and smells amazing. It’s also really really affordable.
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Great!
4 out of 5 stars
yaafm12 - 9 months ago
originally posted on influenster.com
Smells good and give a nice shine to my hair. It’s a available at every store and works so well for the price. I usually use it in combination and it does a great job.
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(no review title)
5 out of 5 stars
tarahc6 - 11 months ago
originally posted on influenster.com
I love this conditioner!! It smells so good and makes my hair so soft. It is perfect for detangling and always leaves my hair feeling so so healthy. It is a little bit on the pricey side but its definitely worth every penny. This brand has such amazing products.
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So nice
5 out of 5 stars
mksbunny - 11 months ago
originally posted on influenster.com
I love this one so much, makes my hair feel super smooth and healthy. I also absolutely adore the smell. I definitely recommend this product, I also have fine hair and it was not greasy.