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Aveeno Daily Moisturizing Lotion For Dry Skin with Soothing Oats and Rich Emollients, Fragrance Free
$9.99 ($0.56/fluid ounce)
In Stock
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About this item
Highlights
- Aveeno Daily Moisturizing Fragrance Free Lotion with prebiotic oat for normal, dry & sensitive skin
- Gentle body lotion for sensitive skin instantly strengthens skin's barrier with 48 hour hydration*
- Moisturizing lotion nourishes with a light & creamy, yet fast absorbing feel to help prevent dryness
- Soothing prebiotic oat formula hydrates & protects skin's protective moisture barrier
- Fast-absorbing formula leaves your skin feeling soft & smooth
- Non-greasy daily lotion is allergy tested, non-comedogenic & free of fragrances, parabens & dyes
- Daily moisturizing body lotion from Aveeno, a dermatologist recommended brand for over 70 years
- Apply the unscented lotion as often as desired as a part of your daily sensitive skin care routine
Description
Instantly strengthen skin's protective moisture barrier with Aveeno Daily Moisturizing Fragrance Free Body Lotion with Prebiotic Oat. The unscented lotion for normal to dry & sensitive skin nourishes the skin with a light & creamy, yet fast absorbing feel to help prevent dryness. This daily body lotion hydrates & strengthens the skin's protective barrier with 48 hour hydration.* The unique prebiotic oat formula absorbs quickly & nourishes dry skin with moisture, leaving your skin feeling soft. Aveeno Daily Moisturizing Lotion's gentle formula does not contain fragrances, parabens, or dyes. From the dermatologist-recommended brand, this non-greasy lotion for dry skin is non-comedogenic, so it won't clog your pores, has been allergy tested, & is gentle enough for daily use as part of a regular skincare & beauty routine. To use, apply daily as often as needed.* "Assessment of moisturization after 72 hours in a clinical study" (Kenvue, 2024)
Scent: Unscented
Suggested Age: Adult Use Only
Health Facts: No Fragrance Added, Dye-Free, Paraben-Free, Noncomedogenic
Product Warning: Eye irritant
Product Form: Lotion
Includes: Moisturizer, Body Lotion
Beauty Purpose: Soothing, Sensitive Skin, Moisturizing, Hydrating
Recommended Skin Type: Sensitive, Combination, Oily, Normal, Mature, Dry
Net weight: 18 fl oz (US)
Features: Safe to Use On Sensitive Skin, Nongreasy, Dermatologist Recommended
TCIN: 10801059
UPC: 381370038443
Item Number (DPCI): 037-13-0991
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Active ingredients
dimethicone (1.2%).
Purpose
Purpose: Skin Protectant.Uses
Helps prevent and temporarily protects chafed, chapped or cracked skin., Helps prevent and protect from the drying effects of wind and cold weather.Stop use and ask a doctor if
Stop use and ask a doctor if condition worsens, symptoms last more than 7 days or clear up and occur again within a few days.For use
For external use onlyKeep out of reach
If swallowed, get medical help or contact a Poison Control Center right away.Do not use
on deep or puncture wounds, animal bites, serious burns.When using
do not get into eyes.Directions
Apply as needed.Other information
Store at room temperature.Inactive ingredients
water, glycerin, distearyldimonium chloride, petrolatum, isopropyl palmitate, cetyl alcohol, avena sativa (oat) kernel flour, benzyl alcohol, sodium chloride.
Question or comments?
866-AVEENOIngredients:
water, glycerin, distearyldimonium chloride, petrolatum, isopropyl palmitate, cetyl alcohol, avena sativa (oat) kernel flour, dimethicone, benzyl alcohol, sodium chloride' '
Allergens & Warnings:
CAUTIONS: For external use only. Keep out of reach of children. If swallowed, get medical help or contact a Poison Control Center right away.Shipping details
Estimated ship dimensions: 9.05 inches length x 3.62 inches width x 2.12 inches height
Estimated ship weight: 1.31 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
Aveeno daily moisturizing body lotion is a highly regarded choice for those seeking effective hydration for dry and sensitive skin. Guests appreciate its lightweight texture, quick absorption, and the soothing properties of colloidal oatmeal. The pump packaging is convenient for daily use, making it easy to dispense the right amount. While some guests have noted a change in scent and texture in recent formulations, many still find it to be a reliable moisturizer that leaves skin feeling soft and smooth.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 12457 reviews
effectiveness: 4.19 out of 5
quality: 4.13 out of 5
value: 4.04 out of 5
68% would recommend
119 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
19 December, 2025Verified purchase
Must have
This lotion literally saved my whole family skin throughout the year and especially during the winter months. I like that it is fragrance free and good for sensitive skin so that my daughter can use it too. It is instantly moisturize my skin and keep it moisturized for hours. I usually applied it in the morning and my skin feels nice and soft and hydrated throughout the day.
5 out of 5 stars
18 December, 2025
originally posted on influenster.com
A gentle, fast-absorbing lotion that keeps dry ski
I’ve been using Aveeno Daily Moisturizing Body Lotion for a while, and it works really well for dry skin. The texture is lightweight but still very nourishing. It absorbs quickly without feeling greasy or sticky. The scent is very mild and clean, which I appreciate. My skin feels softer and more comfortable throughout the day, especially after showering. With regular use, dryness and tightness noticeably improve. It’s gentle enough for everyday use and feels calming on sensitive skin.
5 out of 5 stars
13 December, 2025
originally posted on influenster.com
Wonderful lotion
Amazing lotion, wonderful for dry skin. Absorbs well into skin, and does not feel greasy. I use at least three bottles throughout the year—it’s my go-to lotion.
5 out of 5 stars
11 December, 2025
originally posted on influenster.com
Moisturizing
I use this lotion occasionally for myself and my kids. It is gentle and the fragrance is light so it is good for sensitive skin. It’s not the thickest lotion for dry skin but that is great sometimes too.
5 out of 5 stars
11 December, 2025
originally posted on influenster.com
Number 1 in our house
Literally the only thing me and my girls can handle without breaking out. I’ve been using this since I was a child. It’s a little bit pricey but in my book totally worth it. It’s super oily either.
5 out of 5 stars
11 December, 2025
originally posted on influenster.com
Amazing
Consistent user of this product!!!! It’s effective and it works! I use it nightly after I shower on damp skin and it leaves your skin really smooth! It’s my go to moisturizer
4 out of 5 stars
5 December, 2025
originally posted on influenster.com
My favorite lotion!
This is my favorite lotion! I love that it’s unscented while not having a weird smell like other unscented products. It keeps my hands moisturized, especially in the winter without feeling greasy. A little bit goes a long way, so I feel like the price is well worth it.
5 out of 5 stars
2 December, 2025
originally posted on aveeno.com
Nothing beats this product
I've been using this product for 5 years and no other product that I've tried has come close to how much I love it. There isn't an overwhelming perfume scent and it's so soothing.
3 out of 5 stars
30 November, 2025
originally posted on influenster.com
Very helpful product
Helps with very dry skin and sensitive skin especially during cold weather and it lasts on mostly all day I like it a lot it also help hydrate hands.
5 out of 5 stars
25 November, 2025
originally posted on aveeno.com
Aveeno lotion 🧴
Aveeno lotion 🧴 is very good my doctor Said it's to smooth and slippery but it's a very good lotion
3 out of 5 stars
24 November, 2025
originally posted on influenster.com
Decent lotion but not dry skin sufficient
This is a very adequate lotion but I would not say it is particularly good or effective for dry or extra dry skin. The biggest problem with it is that the moisture almost completely disappears moments after application. Sure it’s very soft immediately after applying and there’s not really much greasy feeling but the softness lasts such a fleeting time it’s absolutely not worth it. I recommend Lubriderm advanced therapy instead it locks in the hydration for days!
5 out of 5 stars
22 November, 2025
originally posted on influenster.com
Moisturizing!
Non greasy, highly moisturizing for super dry skin. It sinks right into my skin, I love the big bottle for my body after a shower since it’s mess free to dispense . Good for full body on sensitive skin!
5 out of 5 stars
21 November, 2025
originally posted on influenster.com
Great product, great value
This is the only lotion that really helps for dry skin in the winter months without leaving a slimy feel. The bottle lasts for a long time and is a great value for the price. The pump handle adds easy convenience for anyone using it!
5 out of 5 stars
21 November, 2025
originally posted on influenster.com
Si soft and no residue
Love using this product! It’s helps so much with my dry skin and leaves no residue it feels amazing when put on! I have never had a breakout from this product and has awesome absorption
5 out of 5 stars
19 November, 2025
originally posted on influenster.com
“Keeps my skin soft, smooth, and hydrated all day.
“I really love the Aveeno Daily Moisturizing Lotion. It makes my skin feel soft, smooth, and hydrated all day without feeling greasy. The texture absorbs quickly and the scent is very gentle. This cream works great for dry skin, especially in cold weather. I definitely recommend it!”
5 out of 5 stars
9 November, 2025
originally posted on influenster.com
Very good
Aveeno Moisturizing Lotion is one of the best lotions I’ve ever used. It absorbs quickly, isn’t greasy, and keeps my skin soft and hydrated all day. It’s great for dry or sensitive skin, and it has no strong scent. I really love it!
4 out of 5 stars
8 November, 2025
originally posted on influenster.com
Love how soft it makes my skin
Really nice and moisturizing will buy again love that it’s not really scented soo it’s really nice for sensitive skin love love aveeno as a brand and their products never miss !!!
5 out of 5 stars
8 November, 2025
originally posted on influenster.com
Light and hydrating
Aveeno moisturizing lotion is very hydrating and it absorbs soo well into your skin. Its very light and doesn't leave your skin all greasy. I only wish that the straw was just a little longer.
5 out of 5 stars
5 November, 2025
originally posted on influenster.com
Lotion up!
Aveeno is our #1 lotion choice. It's so smooth and leaves our skin feeling soft not greasy. The scent is very light and this is a clean product!! This will really help your skin feel better.
5 out of 5 stars
4 November, 2025
originally posted on influenster.com
Best lotion i have ever used
It is light texture lotion that give a real soothing effect to a dry skin. The ingredients are also very skin friendly and causes no harm to skin. It do not have strong smell which us also very good amd easy to use.