$38.99 when purchased online
Target Online store #3991
About this item
Highlights
- GET MORE REWARDS POINTS: Scan the MySimilac QR code on select products to earn points toward a Reward
- SUPPORTS BRAIN & EYES: Has DHA and lutein, important ingredients found in breast milk
- NO PALM OLEIN OIL: Designed to support excellent calcium absorption
- NO ARTIFICIAL GROWTH HORMONES†: Similac was the first leading infant formula brand with no artificial growth hormones. Similac Advance is also kosher and halal
- SIMILAC IS THE #1 INFANT FORMULA BRAND FED IN HOSPITALS
- ELECTRONIC BENEFITS TRANSFER (EBT) ELIGIBLE: Eligible to be purchased with Supplemental Nutrition Assistance Program (SNAP) benefits in select stores. The SNAP name is a service mark of the US Department of Agriculture; USDA does not endorse any goods, services, or enterprises
Description
Similac Advance* is a nutritionally complete, milk-based, iron-fortified infant formula for baby’s first year. It has our exclusive blend of ingredients to support baby’s brain and eye development. Our no palm olein oil blend supports excellent calcium absorption. Similac was the first leading infant formula brand with no artificial growth hormones† and is the #1 infant formula brand fed in hospitals.* Not for infants or children with galactosemia.† Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows.
Ingredients:
ingredients: nonfat milk, lactose, high oleic sunflower oil, whey protein concentrate, soy oil, coconut oil, galactooligosaccharides†, less than 2% of: schizochytrium sp. oil,‡ m. alpina oil,§ beta-carotene, lutein, potassium citrate, calcium carbonate, ascorbic acid, soy lecithin, magnesium chloride, ferrous sulfate, choline bitartrate, choline chloride, ascorbyl palmitate, salt, potassium chloride, taurine, inositol, zinc sulfate, mixed tocopherols, d-alpha-tocopheryl acetate, niacinamide, calcium pantothenate, l-carnitine, vitamin a palmitate, copper sulfate, thiamin hydrochloride, riboflavin, pyridoxine hydrochloride, folic acid, manganese sulfate, phylloquinone, biotin, sodium selenate, vitamin d₃, vitamin b₁₂, potassium phosphate, potassium iodide, potassium hydroxide, and nucleotides (adenosine 5'-monophosphate, cytidine 5'-monophosphate, disodium guanosine 5'-monophosphate, disodium uridine 5'-monophosphate)
Allergens & Warnings:
Contain milk and soy ingredients.,no palm olein oil no artificial growth hormones, Not for infants or children with galactosemia warning powdered infant formulas are not sterile and should not be fed to premature infants or infants who might have immune problems unless directed and supervised by your baby's doctor. never use a microwave to warm formula. serious burns can result.Baby Formula Focus: Eye Development, Growth Support, Immune System Support, Brain Development, Easy to Digest
Base Ingredient: Milk
Dietary Needs: Gluten-Free, Kosher, Halal
Form: Powdered
State of Readiness: Mix
Package Quantity: 1
Age Stage: Infant
Net weight: 30.8 Ounces
TCIN: 14901126
UPC: 070074585864
Item Number (DPCI): 007-09-0010
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
Shipping details
Estimated ship dimensions: 5.125 inches length x 5.125 inches width x 6.5 inches height
Estimated ship weight: 2.235 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
Q: does this formula contain mfgm?
submitted by Crystal - 2 years ago
A: No it does not. -The Similac Team
submitted byAbbott Nutrition Team - 2 years agoBrand expert
Q: If not opened how long will it stay good? I’m wanting to stock up before baby arrives.
submitted by Candy - 8 years ago
A: I put unopened containers in my chest freezer for 15+ months for baby #2.
submitted byMomoftwo - 8 years ago
Q: Once opened, how long is it good for?
submitted by TwinMom - 8 years ago
A: The container says to use contents within 1 month.
submitted byme - 8 years ago
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Guests are saying
Similac Advance is generally well-received by guests' infants, with many noting that it is easy to digest and doesn't cause discomfort. Some guests have mentioned that it helped when their babies had issues with other formulas. However, a few guests reported that their babies had constipation or allergic reactions.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 407 reviews
easy on tummy: 4.29 out of 5
easy to prepare: 4.5 out of 5
quality: 4.27 out of 5
value: 4.31 out of 5
90% would recommend
20 recommendations
A great option for your baby
5 out of 5 stars
aparpar_6897 - 14 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Similac Advance infant formula has been great for us! Our baby took to it easily, had no tummy issues, and I found that it mixes well. Love that it has DHA and no artificial growth hormones, and the canister was easy to open. It’s a bit pricier than some, but totally worth it for the peace of mind. Solid, no-drama formula.
Great
5 out of 5 stars
Saoirse girl - 14 days ago
originally posted on similac.com

This is the formula we use to be a backup for when I can’t get pumped milk to whoever is watching the baby. Baby has no issues with it, baby growing well
Trusted Formula
5 out of 5 stars
redms_1976 - 22 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] We’ve trusted this brand for years. It’s what we used to feed all our babies during infancy, and we’ve never felt the need to switch. It’s gentle on their tummies, easy to digest, and they’ve always thrived on it. The packaging is sturdy and convenient, which makes storing and scooping hassle-free. In addition, the formula mixes smoothly without clumps, which makes feeding time quick and easy. We truly recommend it to any parent looking for a reliable, high-quality option.
Never be afraid to change your child's formula
5 out of 5 stars
christianm8_3930 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] When my daughter was a baby this was the only formula she could drink. It made her happy and full. I think it's worth it for the money and apparently she didn't mind the taste.
son. Amazing formula for the age of 0-12month
5 out of 5 stars
kristinan63_2792 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I did feed my son when he was born with this formula with no gas or reflux issues . It’s working good for my son. Amazing formula for the age of 0-12month
Great product
5 out of 5 stars
robint36_3071 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is the formula I use for my little one and she does great with it. It mixes very good and there’s no clumping. The only issue I have with the packaging is the scoop is down inside the formula so you have to fish it out most often before that first use.
1 reply from The Consumer Relations Team team - 1 month ago
We would like to learn more about your experience with Similac Advance and hope you can give us a call when you have a few minutes to spare. Our team can be reached at 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer# 04857206 when you call.
We love this formula!!
5 out of 5 stars
bjenkins_2350 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] We used Similac Advance for months and it worked great—easy to mix, gentle on our baby’s tummy, and packed with nutrients like DHA and lutein. A bit pricey, but totally worth it for the quality and peace of mind.
NEVER IN STOCK
1 out of 5 stars
angrymom - 2 months ago, Verified purchaser
ITS NEVER IN STOCK. DON’T EVEN TRY.
1 reply from Abbott Nutrition Team team - 1 month ago
We're sorry to hear this! We would suggest contacting the Target.com team directly at 800-591-3869 or clicking the 'Target.com Order Experience' topic under the 'Contact Us' section of the website. -The Similac Team
It's a great formula
5 out of 5 stars
jezzikuhhdanielle_6390 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is one of the only formulas my baby can take without having gas or spitting up excessively. It's easy to see when your rushing to grab formula with that bright blue can.
Good infant formula
5 out of 5 stars
inahm_7703 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This formula is good for infant. My 2 daughter is using this and no issue at all. Packaging is okay just like a regular formula and for value i think it’s okay and worth it.
Lucky to have got this
5 out of 5 stars
alissahughart__9970 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Thank you for letting me try this product Similac and influencer! I got super lucky and this is the exact formula that my son takes so I knew before trying that this is already great stuff and does really well with my baby not having so much gas or spitting up or tummy issues! The product is packaged well and in a very durable can!
Really good!
4 out of 5 stars
jerricas5_7631 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Really good. My daughters took this formula and they did really good with it. They got all the nutrients they needed from it and grew like they should!
open can
1 out of 5 stars
open can - 2 months ago, Verified purchaser
The product was damaged and open. I picked it up at 9 p.m. Luckily, my baby had a little milk from the previous can, but it's very unpleasant for a can of baby milk to be open. That's a very delicate matter.
1 reply from Abbott Nutrition Team team - 2 months ago
We understand the concern and our team would like to learn more. Please give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET & reference customer# 04844182. Thanks and we hope to hear from you soon. -The Similac Team
Great Formula
5 out of 5 stars
gelatoe_2588 - 3 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] My baby loved this formula. I am so thankful for this brand as it has helped me with feeding my baby. I loved that it is easy to mix and use. It doesn’t irritate my baby’s stomach at all. With the added vitamins which helps with eyes, brain, and overall growth health of my baby, it definitely is wonderful to know. I would definitely recommend this product.
Good formula
5 out of 5 stars
zoem177_3548 - 3 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love this formula. I used this exact one for my first child and am loving it with my second! It mixes well and is at an affordable price point. The packaging is pretty standard.
Great formula
5 out of 5 stars
- 4 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] My baby does great on this formula. We have switched to this bc she has no issues with it . She likes it . Great packaging. Great ingredients. Great value !! My baby was having tummy troubles with her previous formula, I tried this and she does perfect and no tummy troubles !!
Best Formula
5 out of 5 stars
aprilt50_6970 - 4 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Similac has been the best formula choice for my little one. I've tried a few different brands in the past and they gave my guy a stomach ache or made him constipated. This is the only formula we can trust for him.
Good product
5 out of 5 stars
phuongp12_4941 - 4 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is a good product for babies with Iron and baby formula. Ingredients are good and clear. Taste is good and easy to use. It’s great to give as gifts so I will recommend it to my friends.
My baby drinks it and he's healthy
5 out of 5 stars
burtonl_7482 - 4 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] My baby has been on this for months. He has a very happy tummy and has stayed on his growth curve. I use this in our brezza and it is never an issue. Packaging is a little annoying. I worry about cutting myself on the peel back metal lid.
1 reply from The Consumer Relations Team team - 4 months ago
We understand the concern and our team would like to learn more. Please give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET & reference customer# 04815038. Thanks and we hope to hear from you soon.
Good
5 out of 5 stars
- 4 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Great packaging great value for the price only thing I wished was the scoop was on the lid and I didn’t have to dig it out other than that definitely recommend
1 reply from The Consumer Relations Team team - 4 months ago
Our team would like to chat with you to learn more and see what we can do to help. Please give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET & reference customer# 04815030. Thanks and we hope to hear from you soon.