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Function of Beauty

New in Function of Beauty

Customize your hair care routine, now with styling products. New & only at Target

Best-selling Function of Beauty

Here’s how it works:

Step 1

Choose a shampoo + conditioner base for your unique hair type.

Step 2

Select up to 3 booster shots to meet your unique hair goals.

Step 3

Pour one booster shot from each box into your shampoo & the other into your conditioner.

Step 4

Shake vigorously for 15 seconds & say hello to custom hair care.

New in Function of Beauty

Build your hair profile

You decide what goes into your formula & what you get out of it.

Step 1: Select your hair type

Choose a collection for your texture, now with new treatment products.

Step 2: Choose your hair goals

Mix up to 3 booster pods into your shampoo & conditioner to get the solutions your hair needs. Explore all 10 boosters

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