Mother's Day GiftsGroceryClothing, Shoes & AccessoriesHomeOutdoor Living & GardenFurnitureKitchen & DiningElectronicsVideo GamesToysSports & OutdoorsMovies, Music & BooksBabyHousehold EssentialsBeautyUlta Beauty at TargetPersonal CareHealthPetsSchool & Office SuppliesArts, Crafts & SewingParty SuppliesLuggageGift IdeasGift CardsCharacter ShopBlack-Owned or Founded Brands at TargetTarget OpticalClearanceTop DealsTarget Circle OffersWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Sponsored

Almay Nice Ink Liquid Eyeliner - Water-Resistant Formula

Almay Nice Ink Liquid Eyeliner - Water-Resistant Formula - image 1 of 4
Almay Nice Ink Liquid Eyeliner - Water-Resistant Formula - image 2 of 4
Almay Nice Ink Liquid Eyeliner - Water-Resistant Formula - image 3 of 4
Almay Nice Ink Liquid Eyeliner - Water-Resistant Formula - image 4 of 4
Almay Nice Ink Liquid Eyeliner - Water-Resistant Formula - image 1 of 4
$6.37 sale price when purchased online
$7.49 list price

About this item

Highlights

  • Calligraphy-inspired inkwell and flexible brush are designed to apply saturated color
  • Water-resistant, smooth, skip-proof formula wears all day and won’t smudge, smear, or fade
  • Flexible tip applicator gives you full control
  • Ophthalmologist tested, suitable for sensitive eyes and contact lens wearers
  • As always, our liquid eyeliner is hypoallergenic, fragrance free, clean, and cruelty free

Description

Dip into beautifully defined eyes. Our liquid eyeliner's calligraphy-inspired inkwell and flexible brush are designed to apply saturated color, every single time. This water-resistant eyeliner lasts all day. The smooth, skip-proof formula won't smudge, smear, or fade, either. Almay's unique inkwell bottle design delivers fresh color with every dip of the brush and gives you full control with a flex-tip applicator that allows for a precise line. Ophthalmologist tested (meaning this liquid eyeliner loves even sensitive skin and eyes). As with everything we make, our liquid eyeliner is hypoallergenic, fragrance free, clean, and cruelty free. Pair with your favorite Almay eyeshadow and mascara to complete the look. 

Directions for Use:
With the cap tightly closed, shake the container before you use it to allow the tiny balls inside the formula to do their job of mixing things up. To draw a fine line, press lightly. Press more firmly for a bolder line. Not feeling so steady? Accomplish any of these effects by first dabbing precise dots along your lashline, and then going back and slowly connecting them. For subtle definition, draw a thin line as close as you can to your lashline, starting at the inner corners and working your way outward. For a wide-eyed look, line the outer third of your eyes only. For classic cat eyes, extend the outer corners into feline flicks. Thicken the line by going over it, just at the outer corners of your eyes, until you get just the kind of wing you want.
Suggested Age: Adult Use Only
Health Facts: Phthalate-Free
Color Finish: Matte, Satin
Color Palette: Dark Tones
Product Form: Liquid
Beauty Purpose: Blending
Net weight: .1 fl oz (US)
Features: Built-In-Brush Application, Smudgeproof
TCIN: 12699946
UPC: 309975045017
Item Number (DPCI): 052-01-0386
Origin: Made in the USA and Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

water, propylene glycol, tromethamine, pyrus malus (apple) fruit extract, oleyl alcohol, magnesium aluminum silicate, disteardimonium hectorite, stearic acid, glyceryl stearate, cellulose gum, xanthan gum, acrylates/c10-30 alkyl acrylate crosspolymer, citric acid, phenoxyethanol, methylparaben, ethylparaben. may contain [+/-: iron oxides (ci 77491, 77492, 77499)].

Shipping details

Estimated ship dimensions: 5.61 inches length x 2.34 inches width x 1.14 inches height
Estimated ship weight: 0.03 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
4.0 out of 5 stars with 533 reviews
61% would recommend
76 recommendations
long lasting: 3.47 out of 5
value: 3.39 out of 5
easy to remove: 4.21 out of 5
quality: 3.52 out of 5
easy to apply: 3.46 out of 5

Personal info

  • Hair color:
    Black
  • Skin tone:
    Medium
  • Skin type:
    Combination
  • Eye color:
    Black
  • Applicator makes eyes burn

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    Andrea - 1 month ago, Verified purchaser
    Wow it’s the applicator that’s making my eyes burn. I used a different pen and dipped the eyeliner on the other pen and noticed that my eyes didn’t hurt. Definitely think it’s the application pen .
    quality: 4 out of 5
    easy to apply: 2 out of 5
    value: 3 out of 5
    easy to remove: 4 out of 5
    long lasting: 3 out of 5
    Did you find this review helpful?

    applicator inferior

    3 out of 5 stars
    Mame - 2 months ago
    originally posted on almay.com
    Agree with other reviews regarding the applicator. It is not the same as it used to be. Noticed the change during covid, 2020. The applicator frays and makes it nearly impossible to use. The tip usually becomes more flexible with use but the fraying it horrible. I like this because it comes in brown and the eyeliner comes off easily when applying if you make a mistake. Please fix this applicator!!!!
    1 guest found this review helpful. Did you?

    Personal info

  • Skin tone:
    Light
  • Hair color:
    Blonde
  • Skin concern:
    Aging,
    Redness,
    Pores,
    Dark circles,
    Uneven skin tone,
    Acne,
    Puffiness,
    Sun damage
  • Eye color:
    Brown
  • Skin type:
    Oily
  • Eh, used to be good.

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    RachieTartz - 5 months ago
    This used to be my favorite eyeliner, I’m hoping that what I experienced last time was just a fluke, but the last few of these that I’ve gotten, the tips have been so hard and do not apply any product. Now I can only use the sides of the brush to apply which does not help when creating thin wings. Not sure what happened because this used to be my favorite not waterproof eyeliner because it’s matte! May give it a shot again in a few months but until then, pretty upset with how it’s performed.
    easy to remove: 5 out of 5
    value: 3 out of 5
    quality: 4 out of 5
    long lasting: 1 out of 5
    easy to apply: 2 out of 5
    1 guest found this review helpful. Did you?

    Not Waterproof

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    NOT WATER RESISTANT - 5 months ago
    Wow!! so I'm not sure who wrote the description here, but Almay Nice Ink black is NOT water proof. Water will dilute this instantly off your skin!! I tried it and could not believe how little water it takes to dissolve this eyeliner, just plain water.! You might as well use your kids water colors. If you are looking for a water resistant makeup this is NOT for you.
    easy to apply: 1 out of 5
    easy to remove: 5 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?

    Hurts to apply !!

    1 out of 5 stars
    TamiB - 9 months ago
    originally posted on almay.com
    I bought this because the store was out of the normal Cover Girl liquid liner I normally use. I thought this would be comparable, but it actually felt like I was scraping a broken tip pencil across my eyelid while attempting to get a smooth line to form. The application from this brand new bottle resembles what other eyeliners look like when they've just about run dry. The worst eyeliner I've ever used. I just threw it out!
    3 guests found this review helpful. Did you?

    The best non-irritating eyeliner.

    5 out of 5 stars
    JFig - 10 months ago
    originally posted on almay.com
    I had used this product when I was younger and remember loving it. I stopped wearing eyeliner for years. Now I came right back to this and it still works just as good. It’s easy to apply a cat eye with the shape of the applicator tip. Other eyeliners were too hard to get a straight line and would irritate my eyes so bad. Also, other liners would flake and fall into my eyes making my eyes red and irritated. Highly recommend this’
    2 guests found this review helpful. Did you?

    Eyeliner that lasts all day

    4 out of 5 stars
    carlak32 - 1 year ago
    originally posted on influenster.com
    Love this eyeliner, it was easy to apply and last all day. Takes a few seconds to dry so you have to be careful not to smudge! Will buy this product again.
    2 guests found this review helpful. Did you?

    Personal info

  • Skin tone:
    Medium
  • Hair color:
    Blonde
  • Skin concern:
    Aging
  • Skin type:
    Normal
  • Not good

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    Mom - 1 year ago, Verified purchaser
    It smudges & doesn’t stay out! Very disappointed.
    easy to apply: 3 out of 5
    long lasting: 1 out of 5
    easy to remove: 3 out of 5
    quality: 1 out of 5
    value: 3 out of 5
    2 guests found this review helpful. Did you?

    TERRIBLE

    2 out of 5 stars
    - 1 year ago
    originally posted on almay.com
    THE POINT IP IS NOT FLEXILE TO ADJUST OVER THE GLIDE OF AN EYELID. VERU RIGID & STIFF TIP IS HURTFUL TO THE EYELID
    1 guest found this review helpful. Did you?

    It's pretty

    4 out of 5 stars
    prettysweetlife8 - 1 year ago
    originally posted on influenster.com
    I like this Almay liquid eyeliner for the most part. It has a nice tip application, making it easy to apply. I've just started to use it so it's still a new product for me but I notice it can smudge a little which is the only part I struggle with from this product.
    2 guests found this review helpful. Did you?

    Personal info

  • Hair color:
    Black
  • Skin tone:
    Light
  • Eye color:
    Brown
  • Skin type:
    Combination
  • Approved!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    TRS - 1 year ago
    Perfect for sensitive eyes. I have ocular rosacea and worried this would cause my eyes to be irritated but it seems perfect! Very happy with this purchase
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    value: 5 out of 5
    quality: 5 out of 5
    2 guests found this review helpful. Did you?

    Do not buy this!

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    AC - 1 year ago
    Do not buy this! Worst liquid liner I’ve ever tried. It hurt to apply due to tough applicator and was totally uneven. I threw away immediately.
    easy to remove: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    long lasting: 1 out of 5
    easy to apply: 1 out of 5
    1 guest found this review helpful. Did you?

    Personal info

  • Skin tone:
    Light
  • Skin type:
    Oily,
    Combination
  • Hair color:
    Black
  • Eye color:
    Hazel
  • Love!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Rita - 1 year ago
    I've been using this for over 18 years and love it! For those that say the brush is stiff and the product is watery, this is more for a pro eyeliner artist.
    4 guests found this review helpful. Did you?

    The worst...

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    WestCoastGirl - 1 year ago, Verified purchaser
    Never, ever, ever again... If it was possible to give zero stars, I would. Burned my eyes, awkward to apply, constantly smearing, the list goes on. (FYI, I do know how to apply liquid eyeliner - have successfully done it for at least 15 years!) Avoid at all costs.
    quality: 1 out of 5
    easy to apply: 1 out of 5
    easy to remove: 1 out of 5
    value: 1 out of 5
    long lasting: 1 out of 5
    3 guests found this review helpful. Did you?

    Personal info

  • Skin tone:
    Light
  • Hair color:
    Blonde
  • Skin concern:
    Aging,
    Dark circles
  • Eye color:
    Hazel
  • Skin type:
    Dry
  • Not worth it

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Tshnichols - 1 year ago
    Doesn’t stay on, flakes right off.
    easy to apply: 1 out of 5
    quality: 1 out of 5
    long lasting: 1 out of 5
    value: 1 out of 5
    easy to remove: 1 out of 5
    2 guests found this review helpful. Did you?

    it’s okay

    4 out of 5 stars
    nemoa2 - 1 year ago
    originally posted on influenster.com
    i wish it was a little thinner maybe so it could glide better but it’s a good hold- doesn’t budge and i can still get it very sharp i end up getting it often since it’s always at the hair store for cheap
    Did you find this review helpful?

    Best I have found. No others as good as this one !

    5 out of 5 stars
    Kara - 1 year ago
    originally posted on almay.com
    Stores have been running out of this and I can't seem to find it, so I tried some other brands. No other brand has been as good as this one. I have been using for years and have yet to find another as good as this one.
    Did you find this review helpful?

    Watery!

    1 out of 5 stars
    Disappointed2 - 2 years ago
    originally posted on almay.com
    I have used this product for years because it was easy to apply and looked good. Now it when I apply it is so watery it doesn’t even show the color. It’s like there is something oily that separates. I, too, will be switching.
    1 guest found this review helpful. Did you?

    Personal info

  • Hair color:
    Red
  • Skin type:
    Combination,
    Normal
  • Eye color:
    Green
  • Skin tone:
    Light
  • Frankenstein the applicator and its the perfect eyeliner

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Briana - 2 years ago, Verified purchaser
    I have used this eyeliner since highschool (30 years old now) and so have all of my sisters. It’s the blackest eyeliner I’ve tried, and I’ve tried many! My one complaint is the applicator, I like to do a wing and the applicator is pretty thick so it’s hard to get a precise point, so I tried other eyeliners at Sephora, drugstores, everywhere, and none compared to this one. Instead of switching eyeliners, since I love the formula so much, I switched the applicator with a thinner one and I basically Frankenstein-ed it fit the bottle. Love this eyeliner, and will never cheat on Almay again, buy it.
    quality: 5 out of 5
    value: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 4 out of 5
    easy to apply: 3 out of 5
    3 guests found this review helpful. Did you?

    Bring Back the Brush

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    Oster Classic - 2 years ago, Verified purchaser
    I've used this product for years and liked it. However, my new bottle has a different applicator. It feels like a hard sponge. It's much more difficult to get an even fine line with this sponge. I wish Almay would bring back the original small paint-brush style applicator. In the meantime I'll be looking elsewhere for eyeliner.
    easy to apply: 1 out of 5
    easy to remove: 4 out of 5
    long lasting: 4 out of 5
    quality: 3 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

    Stores

    Find a StoreClinicPharmacyOpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy