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Sponsored

Gerber Good Start GentlePro Non-GMO Powder Infant Formula - 32oz

Gerber Good Start GentlePro Non-GMO Powder Infant Formula - 32oz - image 1 of 4
Gerber Good Start GentlePro Non-GMO Powder Infant Formula - 32oz - image 2 of 4
Gerber Good Start GentlePro Non-GMO Powder Infant Formula - 32oz - image 3 of 4
Gerber Good Start GentlePro Non-GMO Powder Infant Formula - 32oz - image 4 of 4
Gerber Good Start GentlePro Non-GMO Powder Infant Formula - 32oz - image 1 of 4
$42.99 when purchased online

About this item

Highlights

  • GENTLE NUTRITION: Modeled after the gentleness of breastmilk, this nourishing formula offers advanced complete nutrition for babies with sensitive tummies up to 12 months.
  • TUMMY-FRIENDLY PROBIOTICS: Good Start GentlePro Formula contains B. Lactis, a probiotic strain that promotes good bacteria in your baby's digestive tract.
  • COMFORT PROTEINS AND PREBIOTICS: Comfort Proteins are small proteins that are easy for tiny tummies to digest; formulated with 2'-FL HMO, a prebiotic, just like one of those found at significant levels in breastmilk.
  • SOFTER POOP: Gentle on tiny tummies, this unique formula supports softer bowel movements for your little one.
  • IMMUNE SUPPORT, GROWTH AND DEVELOPMENT: All Good Start formulas include the expert-recommended level of DHA to support brain and eye development; non-GMO with no artificial growth hormones; for infants age 0-12 months.

Description

Designed with baby’s comfort in mind, Good Start GentlePro Infant Formula Milk Based Powder with Iron was created to provide advanced complete nutrition for babies ages 0 – 12 months. It nourishes tiny tummies, supports babies' immune systems, and also promotes softer poops. This is our closest formula to breast milk. Good Start GentlePro Formula features Comfort Proteins, small proteins that are easy for tiny tummies to digest. This baby formula also contains B. Lactis, a probiotic strain that promotes good bacteria in your baby's digestive tract. With 2'-FL HMO, human milk oligosaccharide not from human milk, to support digestive health and the immune system. All Good Start formulas include the expert-recommended level of DHA to support brain and eye development. Non-GMO, ingredients not genetically engineered. The Good Start brand does not use genetically engineered ingredients in any of their formulas. No artificial growth hormones. No significant difference has been shown between milk derived from rbST-treated and non-rbST-treated cows.

Serving Size: 5 fl oz

Amount (5 FL OZ, PREPARED AS DIRECTED):

% Daily Value*
Total Fat 5.1grm0%
Total Carbohydrate 11.2grm0%
Protein 2.2grm0%
Vitamin D 600%
Calcium 67mg0%
Iron 1.5mg0%
Potassium 108mg0%
Vitamin A 3000%
Vitamin E 20%
Vitamin K 8mcg0%
Thiamine (B1) 100mcg0%
Riboflavin (B2) 140mcg0%
B6 75mcg0%
B 12 0.33mcg0%
Niacin 1050mcg0%
Folic Acid (Folacin) 15mcg0%
Pantotheic Acid 450mcg0%
Biotin 4.4mcg0%
C (Ascorbic Acid) 10mg0%
Choline 24mg0%
Inositol 6mg0%
Phosphorus 38mg0%
Magnesium 7mg0%
Zinc 0.8mg0%
Manganese 15mcg0%
Copper 80mcg0%
Iodine 12mcg0%
Selenium 3mcg0%
Sodium 27mg0%
Chloride 65mg0%
Water 133grm0%
Linoleic Acid 900mg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

whey protein concentrate (from milk, enzymatically hydrolyzed, reduced in minerals), vegetable oils (palm olein, soy, coconut, high oleic safflower or high oleic sunflower), lactose, corn maltodextrin, and less than 2% of: potassium hydroxide, calcium chloride, potassium phosphate, calcium phosphate, choline bitartrate, 2'-o-fucosyllactose, citric acid, m. alpina oil, schizochytrium oil, sodium ascorbate, magnesium chloride, sodium citrate, soy lecithin, taurine, nucleotides (cytidine 5'-monophosphate, disodium uridine 5'-monophosphate, adenosine 5'-monophosphate, disodium guanosine 5'-monophosphate), inositol, ferrous sulfate, alpha-tocopheryl acetate, mixed tocopherols, ascorbyl palmitate, zinc sulfate, niacinamide, calcium pantothenate, b. lactis cultures, l-carnitine, copper sulfate, riboflavin, thiamine mononitrate, vitamin a acetate, pyridoxine hydrochloride, manganese sulfate, potassium iodide, folic acid, phylloquinone, biotin, sodium selenate, vitamin d3, vitamin b12.

Allergens & Warnings:

Contains: milk and soy., Do not use if outer or inner seal is damaged.
Contains: Soy, Milk
Base Ingredient: Hydrolyzed Protein
State of Readiness: Mix
Form: Powdered
Baby Formula Focus: Easy to Digest, Brain Development, Eye Development, Fussiness
Features: Non-GMO
Dietary Needs: Non-GMO Project Verified
Package Quantity: 1
Age Stage: Infant
Capacity: Total Volume Prepared: 231.0
Net weight: 32 Ounces
TCIN: 54566871
UPC: 050000472635
Item Number (DPCI): 007-09-0498
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 7.8 inches length x 5 inches width x 5 inches height
Estimated ship weight: 2.5 pounds
This item cannot be shipped to the following locations: Virgin Islands, U.S., APO/FPO, American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), United States Minor Outlying Islands, Northern Mariana Islands

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: What is the difference between this formula and the gerber gentle supreme?

submitted by carr - 2 years ago
  • A: We'd be happy to answer any questions you have about Gerber® formulas. Please feel free to give us a call when you have some free time at 1-800-255-2164. We're here anytime day or night.

    submitted byGerber Team - 2 years ago
    Brand expert

Q: What size can is this

submitted by Tiffany - 5 months ago

Gerber

Infant & toddler
Size Height (in) Height (cm) Weight (lbs)
Newborn (NB) 17-21in 43.2-53.3cm 5-8lbs
0-3M 21-24in 53.3-61cm 8-12lbs
3-6M 24-26in 61-66cm 12-16lbs
6-9M 26-28in 66-71.1cm 16-20lbs
12M 28-30in 71.1-76.2cm 20-24lbs
18M 30-32in 76.2-81.3cm 24-28lbs
24M 32-34in 81.3-86.4cm 28-32lbs
2T 32-34in 81.3-86.4cm 28-32lbs
3T 34-38in 86.4-96.5cm 32-35lbs
4T 38-40in 96.5-101.6cm 35-39lbs
5T 40-44in 101.6-111.8cm 39-43lbs

All Sizes in Inches Unless Otherwise Stated

Kids/Toddler measuring guide

Use the tips & visuals in this guide to make taking your child's body measurements easy-peasy.

Don’t have a fabric tape measure? Use a shoelace or pant leg to measure. Then, lay it flat & use a ruler or tape measure to get a numerical measurement.

How to measure

  • Height

    Standing with feet together and back to a wall. Measure from floor to the top of the head.

  • Chest

    Have your child make airplane arms. Wrap tape measure around the fullest part of the chest, keeping it level & snug.

  • Waist

    With your child bending to one side, measure the point where the waist flexes naturally. Keep the tape level & comfortably loose.

  • Hip

    Have your child stand like a tall tree with feet together. Measure a level line around the fullest part of the hips & seat.

  • Inseam

    Take a pair of pants that fit your child well. Measure along the seam from crotch to leg opening.

4.7 out of 5 stars with 1279 reviews
90% would recommend
71 recommendations
easy on tummy: 4.63 out of 5
quality: 4.65 out of 5
value: 4.55 out of 5
easy to prepare: 4.73 out of 5

GREAT Formula- POOR MARKETING BY TARGET

5 out of 5 stars
Thumbs up graphic, would recommend
BriannaT - 3 months ago, Verified purchaser
Love this formula to supplement my breastfed baby.. HATE that Target uses a bigger size can "90% MORE" as main picture, but as you swipe over, you see the regular 32oz can. I feel like this is very misleading on Target's behalf. The 32oz can is obviously much cheaper at other retailers, so I assume this was done on purpose. Boooooo! The product is great though, and that's what my rating asked for.
1 guest found this review helpful. Did you?

Bad product display

3 out of 5 stars
Thumbs up graphic, would recommend
AlliT - 4 months ago
I’m disappointed in the product display online it looks like the 90% more Sam’s club size for this price but it’s actually only 60%/ 32oz. My Son likes this formula the best though. Please fix the displayed item.
value: 5 out of 5
easy to prepare: 5 out of 5
easy on tummy: 5 out of 5
quality: 5 out of 5
4 guests found this review helpful. Did you?

Grey stools

3 out of 5 stars
Thumbs up graphic, would recommend
Monica - 6 months ago, Verified purchaser
My baby was on this formula for 2 months with no major problems until his stool started to turn grey. With this formula originally he was pooping every other day and the color would be a dark green but then from one day to another it changed to grey. His pediatrician was not concerned since we ruled out other causes but since grey stools doesn’t seem normal I am switching him to Enfamil.
easy to prepare: 5 out of 5
quality: 3 out of 5
easy on tummy: 3 out of 5
value: 3 out of 5
Did you find this review helpful?

Caused our baby major constipation!

2 out of 5 stars
Thumbs down graphic, would not recommend
Nicole - 8 months ago, Verified purchaser
Would not recommend at all! I’m giving this formula 2 stars only because my baby didn’t have any major adverse reactions, but it did give her bad constipation for 11 months. As soon as we switched her to solid foods, her constipation went away. It was like night and day. So I 100% believe it was this formula. I also noticed on a few occasions, the cans would have tiny blue plastic in the powdered formula. It made me paranoid throughout the 11 months and I always had to check each bottle for bits of plastic. Would not recommend at all. The only reason why we didn’t switch is because our pediatrician warned us that we could face the same or worse problems by switching formulas too often, so that is why we ended up staying with this one.
easy to prepare: 1 out of 5
easy on tummy: 1 out of 5
quality: 2 out of 5
value: 2 out of 5
1 guest found this review helpful. Did you?

Love this formula!

5 out of 5 stars
K - 11 months ago, Verified purchaser
Love this product and grateful target has it available for pick up! My grand baby loves it!
quality: 5 out of 5
easy on tummy: 5 out of 5
easy to prepare: 5 out of 5
value: 5 out of 5
Did you find this review helpful?

Great formula for sensitive tummies

5 out of 5 stars
Thumbs up graphic, would recommend
Yaya - 11 months ago, Verified purchaser
This formula is amazing! Not only did my breastfed baby instantly like it (unlike enfamil & similac). But it dissipated his colic and helped him have regular bowel movements.
easy on tummy: 5 out of 5
easy to prepare: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
3 guests found this review helpful. Did you?

Good formula

5 out of 5 stars
Thumbs up graphic, would recommend
Yjolan - 11 months ago, Verified purchaser
This is the formula we started with our baby and it works well for her. There was no adjustment period. Highly recommend! The negative is that it’s hard to find sometimes.
easy on tummy: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
easy to prepare: 5 out of 5
Did you find this review helpful?

Beware

1 out of 5 stars
Thumbs down graphic, would not recommend
AS - 1 year ago, Verified purchaser
Gave my baby grey poops and constantly had gas and tummy troubles. He dropped weight because he wouldn’t even finish his bottles. The formula itself would magnetic to the scoop.
1 reply from Gerber Team team - 1 year ago
We are disappointed to hear that your little one had this experience with our formula - as parents ourselves, we certainly understand your concerns. We would like the opportunity to get you in touch with one of our Registered Dietitians in order to better understand your experience. Our RDs are available Mon-Fri, 8am to 6pm EST. Please refer to file #: 35470732
value: 1 out of 5
quality: 1 out of 5
easy on tummy: 1 out of 5
easy to prepare: 4 out of 5
4 guests found this review helpful. Did you?

Dark Gray-greenish 💩

4 out of 5 stars
Thumbs up graphic, would recommend
Hilda - 1 year ago, Verified purchaser
There is no generic brand for this formula. Cause my LO to have dark gray greenish poops I had to make an appointment with the pedi to make sure this was normal she had no concerns since she was gaining weight, nor jaundice, and overall a happy baby.
1 reply from Gerber Team team - 1 year ago
We appreciate your review! As parents ourselves, we totally understand your concern here. A good rule of thumb is that most colors, ranging from yellow to dark green, are normal- Breastfed babies tend to have yellow poop, and dark green, gray-brown is normal for babies fed formula. We're super glad to hear that you were able to meet with your little ones Ped for some reassurance :). If you have any further questions or concerns, we would be more than happy to get you in touch with one of our Registered Dietitians. Our RDs are available at 1-800-4-GERBER, Mon-Fri 8am to 6pm EST.
1 guest found this review helpful. Did you?

Scooper

5 out of 5 stars
Mama8096 - 1 year ago
originally posted on goodstartbaby
My baby loves it the only thing I don't like is the scooper it's too small for some of my bottles so I spill it sometimes
Did you find this review helpful?

The best

5 out of 5 stars
Thumbs up graphic, would recommend
Leah - 1 year ago, Verified purchaser
The only formula that worked for our son. Haven't had to switch again. It's worth the extra 3 dollars for this container over others the same size, especially if your baby has issues with other formulas.
1 guest found this review helpful. Did you?

The best formula

5 out of 5 stars
Thumbs up graphic, would recommend
Best formula - 1 year ago
of all the formulas he tried goodstart gentle pro is the best one.. He passes gas normally and it doesn't make him constipated at all. at first he tried kendamil formula because it's a organic milk but omg that formula make him constipated so bad poor my baby for me I would never buy kendamil.. it just sucks that WIC just gives similac which my baby did not like it plus the recall of that similac brand it's scary.. I need to buy it from my pocket but I don't mind if it's for my baby he loves goodtart gentle pro.. he sleeps so good his not gassy and not contipated best formula.
easy on tummy: 5 out of 5
quality: 5 out of 5
easy to prepare: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?

Baby formula

5 out of 5 stars
Thumbs up graphic, would recommend
Jc - 1 year ago, Verified purchaser
Easy to mix and measure
easy on tummy: 5 out of 5
value: 5 out of 5
easy to prepare: 5 out of 5
quality: 5 out of 5
Did you find this review helpful?

Love this formula and brand!!

5 out of 5 stars
Rachelweve - 1 year ago
originally posted on goodstartbaby
Love this formula! It has lots of nutrients that other brands do not. Also is super easy to digest and gentle and does not give my baby any tummy issues.
Did you find this review helpful?

Great

5 out of 5 stars
Thumbs up graphic, would recommend
Nick - 1 year ago, Verified purchaser
great product. expect green poop and stinky farts until their tummy adjust to milk. no more fussiness.
easy on tummy: 5 out of 5
easy to prepare: 4 out of 5
value: 5 out of 5
quality: 5 out of 5
Did you find this review helpful?

Love it!!!!

5 out of 5 stars
Liamboy - 1 year ago
originally posted on goodstartbaby
so far so good my son has now daily bowel movements, enfamil and similac are making his tummy hurt and constipated will never go back to them again im glad i bought it i shouldve long time ago.
Did you find this review helpful?

Perfect for all babies and poop doesnt snell as bad

5 out of 5 stars
Thumbs up graphic, would recommend
Hassan family - 1 year ago, Verified purchaser
I love that this formula is east for my son to digest and it helps him burp and fart a lot better. This formula is also now cheaper than Enfamil so this is definitely my Go-to. My last pro to this formula is that it makes my sons poop smell so much less bad. Don’t get me wrong, it’s still not pleasant. But this formula makes a lot better than Enfamil. It could just be his body, but Enfamil made my son’s poop RANK! And I refuse to buy Similac after the recall, so there we go! My favorite brand of formula and 10/10 would recommend, even if your baby doesn’t need special formula for a sensitive tummy.
easy to prepare: 5 out of 5
quality: 5 out of 5
easy on tummy: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?

Very good

5 out of 5 stars
Thumbs up graphic, would recommend
Cbzy88 - 1 year ago
This formula is a game changer compared to the others we have tried! This helps his digestion. Baby is very much less fussy with this formula.
easy on tummy: 5 out of 5
easy to prepare: 5 out of 5
value: 5 out of 5
quality: 5 out of 5
Did you find this review helpful?

Best formula

5 out of 5 stars
rreyes07 - 1 year ago
originally posted on goodstartbaby
[This review was collected as part of a promotion.] Hands down the best formula smells so good love this one so much <3 .
1 guest found this review helpful. Did you?

Gassy baby / Smelly poop + farts

1 out of 5 stars
Thumbs down graphic, would not recommend
NPANGE - 1 year ago, Verified purchaser
All babies are different: Unfortunately this milk is not for my son. It caused him to be very gassy and omg the smell of his poop/farts were horrible! I thought I was being dramatic because well.. poop and farts aren’t supposed to smell like roses but I went onto google and researched it, turns out other babies were experiencing the same thing. Like me, some parents even brought it up to their pediatricians because it was that bad and some got feed back saying that other parents are saying the same thing.
1 reply from Gerber Team team - 1 year ago
We appreciate your review, and as parents ourselves, empathize with your concerns. We would love the opportunity to get you in touch with one of our amazing Registered Dietitians in order to give you more information on this. Please give us a call at 1-800-255-2164, our RD's are available Mon-Fri 8AM-6PM EST.
easy to prepare: 5 out of 5
2 guests found this review helpful. Did you?

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