LEGO Friends

New Friends & adventures

Introducing the latest characters, stories & sets that encourage kids to embrace who they are.

Let kids explore their passions

with colorful builds for whatever they’re into.

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LEGO Friends

Prepare for endless hours of fun with LEGO Friends sets from Target. Watch little ones create their own fun versions of LEGO Friends stories. There’s nothing like an elaborate building kit to keep kiddos happy for hours on end. Once they finish building their LEGO Friends set, they can play out their favorite stories at home or come up with brand new ones to keep things fresh. They’re sure to love getting super creative with their own adventures at Heartlake City with their favorite characters. Whether it’s a cool beach house, a baking competition set, a doggy day care or an electric cat, find just about any LEGO Friends playset to suit your kid’s style. They come with minifigures of the famous BFFS—Andrea, Emma, Mia, Olivia and Stephanie. Fans are sure to love the chance to explore Heartlake City first-hand with cool LEGO sets to grow their collection.

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