Target New ArrivalsHalloweenClothing, Shoes & AccessoriesHome & DecorKitchen & DiningPatio, Lawn & GardenGroceryHousehold EssentialsBabyBeautyTarget Beauty StudioPersonal CareSports & OutdoorsPetsHealthWellnessSchool & Office SuppliesToys & GamesElectronics & TechVideo GamesBooks, Music & MoviesParty SuppliesGift IdeasGift CardsShop by CommunityTarget OpticalDealsClearanceNew ArrivalsBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Betty Crocker Fruit Roll-Ups Variety Fruit Flavored Snacks - 10ct/5oz: Gluten-Free, No Artificial Preservatives - 2 of 4Betty Crocker Fruit Roll-Ups Variety Fruit Flavored Snacks - 10ct/5oz: Gluten-Free, No Artificial Preservatives - 3 of 4Betty Crocker Fruit Roll-Ups Variety Fruit Flavored Snacks - 10ct/5oz: Gluten-Free, No Artificial Preservatives - 4 of 4
Betty Crocker Fruit Roll-Ups Variety Fruit Flavored Snacks - 10ct/5oz: Gluten-Free, No Artificial Preservatives - 1 of 4

Betty Crocker Fruit Roll-Ups Variety Fruit Flavored Snacks - 10ct/5oz: Gluten-Free, No Artificial Preservatives

$2.99 ($0.60/ounce)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Gluten Free Snacks for Kids: Gluten free and gelatin free fruity rolls bursting with flavor that the whole family will love
  • Made with Real Fruit Puree: These fruit flavored snacks are made with pear puree for sweet, fruity flavor in every bite (see nutrition facts for complete list of ingredients; not intended to replace fruit in the diet)
  • Good Source of Vitamin C: 50 calories per pouch and a good source of vitamin C; No colors from artificial sources
  • Unroll, Play, Eat Anywhere: Convenient gummy snacks perfect for the kids lunch box, after school snacks, road trips, and busy days on the go
  • 10 Count Snack Box: Includes 10 individually wrapped, chewy Fruit Roll-Ups; Blue Razzberry, Strawberry Blast, and Tropical Tie-Dye fruit flavored snack pouches for easy, portioned snacking in a 5 oz cardboard box

Description

Unroll the fun at snack time with Fruit Roll-Ups Blue Razzberry, Strawberry Blast, and Tropical Tie-Dye Fruit Flavored Snacks! Stretch it, rip it, twist it, freeze it - these gummy snacks are bursting with a fruity taste sensation in every bite. Whether it's after school snacks for kids, lunch box treats, road trips, or on the go snacking, these deliciously chewy snacks are a quick and tasty option. Loved by kids and adults alike, they bring fun and flavor everyone can agree on. This box contains 10 snack packs, packaged for on the go convenience. Each serving has 50 calories, delivers a good source of vitamin C, and is gluten free and gelatin free. Plus, they're made with real fruit puree (made with pear puree; see nutrition facts for complete list of ingredients; not intended to replace fruit in the diet). They also contain no colors from artificial sources. Keep these pouches on hand in the pantry for easy snacks throughout the week. They're a convenient, family-favorite snack that's ready to enjoy at home or on the go. Available in a variety of pack sizes, flavors, and shapes to fit your needs. Contains one cardboard box of chewy Fruit Roll-Ups Fruit Flavored Snacks, Blue Razzberry, Strawberry Blast, Tropical Tie-Dye, 10 packs, 5 oz.

Serving Size: 1 roll

Serving Per Container: 10

Amount 1 roll (14g) of Blue Razzberry:

Calories: 50
% Daily Value*
Total Fat 1grm1%
Saturated Fat 0.5grm3%
Trans Fat 0grm0%
Cholesterol 0mg0%
Sodium 50mg2%
Total Carbohydrate 11grm4%
Total Sugars 7grm0%
Added Sugars 7grm13%
Protein 0grm0%
Vitamin C 9mg10%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Serving Size: 1 roll

Serving Per Container: 10

Amount 1 roll (14g) of Strawberry Blast:

Calories: 50
% Daily Value*
Total Fat 1grm1%
Saturated Fat 0.5grm3%
Trans Fat 0grm0%
Cholesterol 0mg0%
Sodium 50mg2%
Total Carbohydrate 11grm4%
Total Sugars 7grm0%
Added Sugars 7grm13%
Protein 0grm0%
Vitamin C 9mg10%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Serving Size: 1 roll

Serving Per Container: 10

Amount 1 roll (14g) of Tropical Tie-Dye:

Calories: 50
% Daily Value*
Total Fat 1grm1%
Saturated Fat 0.5grm3%
Trans Fat 0grm0%
Cholesterol 0mg0%
Sodium 50mg2%
Total Carbohydrate 11grm4%
Total Sugars 7grm0%
Added Sugars 7grm13%
Protein 0grm0%
Vitamin C 9mg10%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

blue razzberry: corn syrup, sugar, pear puree, maltodextrin, palm and/or palm kernel oil, modified corn starch, contains 2% or less of: citric acid, sodium citrate, monoglycerides, malic acid, color (vegetable juice, spirulina extract, turmeric extract, fruit juice, annatto extract), pectin, vitamin c (ascorbic acid), natural flavor, xanthan gum. strawberry blast: corn syrup, sugar, pear puree, maltodextrin, palm and/or palm kernel oil, modified corn starch, contains 2% or less of: citric acid, sodium citrate, monoglycerides, malic acid, color (vegetable juice, spirulina extract, turmeric extract, fruit juice, annatto extract), pectin, vitamin c (ascorbic acid), natural flavor, xanthan gum. tropical tie-dye: corn syrup, sugar, pear puree, maltodextrin, palm and/or palm kernel oil, modified corn starch, contains 2% or less of: citric acid, sodium citrate, monoglycerides, malic acid, color (vegetable juice, spirulina extract, turmeric extract, fruit juice, annatto extract), pectin, vitamin c (ascorbic acid), natural flavor, xanthan gum.

Allergens & Warnings:

Peel from plastic before eating.
Features: No Artificial Sweeteners, No Artificial Preservatives, No High Fructose Corn Syrup, No Hydrogenated Oil, Plant-Based
Dietary Needs: Low Fat, 0 Grams Trans Fat, Gluten-Free, Low Cholesterol, Cholesterol Free, Kosher
Form: Rolled
Package Quantity: 10
TCIN: 13403799
UPC: 016000189102
Item Number (DPCI): 071-18-0264
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 1.73 inches length x 5.71 inches width x 7.43 inches height
Estimated ship weight: 0.39 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Additional product information and recommendations

Discover more options

Skip to next section

Frequently bought together

Skip to next section

Guests also viewed

Skip to next section

Guests are saying

Guests appreciate the nostalgic taste and fun of fruit roll ups, often enjoying them as a sweet treat or snack for kids. However, many express disappointment over receiving incorrect flavors or packaging, particularly when expecting themed varieties. The inconsistency in flavor variety has led to frustration, especially for those hoping for specific favorites like blue raspberry or cherry orange wildfire. Despite these issues, the overall enjoyment of the product remains strong among guests.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 1812 reviews
    quality: 3.96 out of 5
    taste: 4.24 out of 5
    value: 3.79 out of 5
    55% would recommend
    29 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    3 September, 2026Verified purchase

    (no review title)

    Not a good quality. The plastic candy individual wrappers are hard to pry. Kids have a hard time pulling it off. I threw away half of the package contents. Didn’t want the kids to chew the roll ups with wrapping in it.
    Avid shopper
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    9 August, 2026Verified purchase

    (no review title)

    It's not you get as shown in the photo.
    PhoenixABlaze
    quality: 1 out of 5
    taste: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    29 July, 2026Verified purchase

    Not as pictured.

    Perfectly fine Fruit Roll ups, but did not receive the variety pictured when I ordered (the Super Mario ones). Disappointed, as they were going to be a surprise for a fan.
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    4 July, 2026Verified purchase

    Boring one strap only

    There was only one trip for every single little rapper plus it’s not even like the box you can’t even roll it up like it it looks like on the box
    sahrara
    quality: 1 out of 5
    taste: 4 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    30 June, 2026Verified purchase

    False Advertising

    False advertising. The items pictured are themed. The items I received had no theming whatsoever
    Did you find this review helpful?
    3 out of 5 stars
    4 June, 2026
    originally posted on Fruit Roll-ups
    Image

    (no review title)

    Please bring back the cherry orange wildfire. It was the absolute best flavor. I love blue raspberry but that fruit roll up is not it
    1 reply from Fruit Roll Ups team - 4 months ago
    Hi! Your feedback is important to us. We will share it with the rest of our team. Thanks!
    Laura26
    Did you find this review helpful?
    1 out of 5 stars
    1 June, 2026
    originally posted on Fruit Roll-ups
    Image

    Missing flavor

    Super sad I was going to make the viral fruit roll ups covered popsicle and where I opened my variety pack there was absolutely zero blue raspberry ones. Super disappointing.
    1 reply from Fruit Roll Ups team - 4 months ago
    We're so sorry to hear about your recent experience. This is not the kind of experience we aim to provide our consumers. We take all feedback seriously as we continue to improve our products. Rest assured that we'll share your comment with the rest of our team.
    Jame07
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    1 June, 2026
    originally posted on Fruit Roll-ups
    Image

    Hope you aren't hoping for all 3 flavors!

    Heavily dissapointed to get a back of just Tropical and Strawberry! I got this box because it included Blue Razzberry and didnt get a single on! I'm pretty sure this is false advertisment....
    1 reply from Fruit Roll Ups team - 4 months ago
    We're sorry for any disappointment. Every customer’s feedback matters to us as we are continually striving to improve our product. Your feedback will be shared with the rest of our team.
    nobluerazzforme
    Did you find this review helpful?
    3 out of 5 stars
    23 May, 2026
    originally posted on Fruit Roll-ups
    Image

    Love them but was disappointed!

    I bought 2 boxes of these today from my local grocery store and I only bought these mainly because I love the Blue Razzberry kind more than anything but i opened 1 box and all is strawberry or tropical tie-dye i was sooo sad I opened the second box and it was a couple blue razz in there but i am upset i love bluerazz fruitroll ups
    1 reply from Fruit Roll Ups team - 4 months ago
    We're sorry for any disappointment. Every customer’s opinion matters to us as we are continually striving to improve our product. Your feedback will be shared with the rest of our team.
    Adri123
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    19 April, 2026
    originally posted on Fruit Roll-ups
    Image

    ILOVE THIS SOME MUCH

    Zahra Ali: I just brought this item today and i loved all the flavors
    ZahraAli
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 March, 2026

    Not really a 3 Flavor Variety box

    Has 7 Blue Razzberry and 3 Strawberry Blast, bought it for the variety but not just two flavors. The tongue tattoo was barely visible compared to the box that only has the tattoo ones. Disappointed not worth it unless you don’t care what you get.
    Letsgototarget
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    24 February, 2026
    originally posted on Fruit Roll-ups
    Image

    No blue

    I bought these and I got no blue raspberry and I was very disappointed
    1 reply from Fruit Roll Ups team - 7 months ago
    We're sorry for any disappointment. Every customer’s opinion matters to us as we are continually striving to improve our product. Your feedback will be shared with the rest of our team.
    Mikaylahc
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    25 January, 2026

    (no review title)

    I ordered these stranger things roll ups through drive up service and received regular ones. Specifically ordered them because they advertised Stranger Things theme
    Monika
    3 guests found this review helpful. Did you?
    3 out of 5 stars
    23 January, 2026Verified purchase

    I orcered Stranger Things Roll ups.

    I did not receive the product I ordered. I got regular Fruit Rollups not the Stranger Things ones my daughter wanted.
    Caz
    quality: 3 out of 5
    taste: 3 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    10 January, 2026Verified purchase

    ❤️

    Perfect!!
    Leslie
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    8 January, 2026Verified purchase

    (no review title)

    I ordered this product for the Stranger Things version, as shown in the photograph, but that is not what I received. Target did not notify me to explain the difference between what was ordered and what was shipped nor did they communicate if the Stranger Things version is no longer available.
    Brandi
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    6 January, 2026Verified purchase

    Not what i ordered

    I wanted the stranger things edition and they gave me the regular. They couldve simply just cancelled my order. Now I can’t return food items.
    Mary
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    4 January, 2026Verified purchase

    Not Stranger Things!

    Disappointed, not as advertised. It was regular packaging. Nothing stranger things about it.
    Vanessa
    Did you find this review helpful?
    1 out of 5 stars
    31 December, 2025Verified purchase

    Wrong item

    Ordered the Stranger Things themed version for pickup and was given the regular version without being notified. My child opened it before I realized it so I was unable to initiate a return.
    DM
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    6 December, 2025Verified purchase

    I neber received stranger things packaging

    I ordered this twice because of the Stranger Things box. The first time I got regular fruit rollup box so I applied for a replacement. They replaced it and sent the same exact normal fruit rollup box again, I gave up.
    Mgray28
    quality: 4 out of 5
    taste: 5 out of 5
    value: 3 out of 5
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy
    Terms