Better Good - by Scott M Curran (Hardcover)

Book Synopsis

A proven framework for making an impact in your life and work using the resources you already have, based on the work of presidents, A-list actors, Fortune 500 companies, and non-profits, from the former General Counsel for the Clinton Foundation.

Almost everyone wants to do good in some form--in their communities, through their work, or for a cause they care about. And yet, these dreams often get pushed aside by the pressing needs of daily life, and we give up before we even start. The good news is, you don't need extra time or money to make the world better. Instead, you can start where you are, with what you already know, love, and do.

Better Good teaches you exactly where and how to begin. Using the same framework reflected in the work of leading companies, global nonprofits, and changemakers--from organizations like Starbucks and Chobani to individuals like Will Smith and MacKenzie Scott--you'll learn how to leverage your PPP (Profile, Platform, and Passion) and TTT (Time, Talent, and Treasure) to deepen and expand your impact in your life and organization. An actionable, practical guide for both leaders and individuals, you'll learn:

- What levers make up your unique platform, and how to pull those levers to 10x your impact.
- How to use Transformative Time, Found Extra Time, and even No Extra Time to do more good, and do it better.
- Why more isn't always better--better is better--when it comes to making an impact, and how to ensure that your efforts are the highest and best use of your PPP and TTT to contribute in new (and not redundant or insignificant) ways.

When faced with challenges and inequities, too many of us think, "Somebody should do something about that." This book shows you that you are as much somebody as anybody, and you have more power than you realize to make your corner of the world, better.

Review Quotes

"Better Good should be taught in schools and inscribed in every organization charter. Everyone should pick up this book to think about how they can do better good in all arenas of their life." --Alex Amouyel, President and CEO of Newman's Own Foundation and author of The Answer is You

"Better Good strips away the celebrity halo and billionaire mythology around doing good. This isn't a book for saints or saviors - it's for you and me, regular people, ready to make a real difference with what we already have--right now." --Ann Lee, Chief Executive Officer and Co-Founder, CORE

"A simple and powerful roadmap for anyone ready to turn what they have into real impact." --Scott Harrison, Founder and CEO Charity: Water and New York Times bestselling author of Thirst

"Everyone needs to read this book. Simply put--it's the Atomic Habits of doing good. A simple, practical, and usable approach aimed at helping people turn intention into real world impact in their lives and work." --David Fajgenbaum, MD, MBA, MSc, bestselling author of Chasing My Cure and Co-Founder of Every Cure

"Generous, grounded, and refreshingly free of pedantic lectures--Curran trusts you to act, and then hands you the tools to do it well. A sharp guide for anyone ready to stop spectating and start building something meaningful." --Amanda Litman, Co-Founder & President of Run for Something and author of When We're In Charge

"In the chaos of modern life, we forget that doing good doesn't need to be a daunting task--but guidance helps, and Curran provides us with a roadmap to be the best version of our best selves." --Kelly Leonard, Vice President of The Second City, author of Yes And, and host of the "Getting to Yes, And" Podcast

"Offering both insight and inspiration, Curran's simple framework shows how everyone -- from seasoned business leaders to first-time volunteers -- can use the tools they already have to make a real impact." --Rajiv J. Shah, author of Big Bets

"Scott Curran has been in the trenches of public service and knows how to get results. Better Good not only lays out 'what' you need to do to make a difference in your life and in the world, but also the very crucial 'how." --President Bill Clinton, 42nd President of the United States and Founder & Board Chair of the Clinton Foundation

"Scott Curran has written the rare book that takes the mystery out of doing good--and puts it within reach of anyone willing to start. The Better Good Framework is practical, generous, and grounded in decades of real-world experience at the highest levels of philanthropy. This is the playbook for turning everyday capacity into lasting impact." --Michael Hyatt, New York Times bestselling author and business coach

"This book is grounded in real experience, hard-earned lessons, and practical leadership. Curran has created a powerful playbook for anyone serious about turning values into action and building organizations that support the communities they serve." --Nishant Roy, Chief Impact Officer of Chobani

About the Author

Scott M. Curran is a social impact lawyer, adviser, and educator who has spent more than twenty-five years helping leaders and institutions turn good intentions into scalable, lasting impact. He is the founder and CEO of Beyond Advisers and a former general counsel of the Clinton Foundation, where he advised a global nonprofit operating in more than forty countries. He works across the nonprofit, corporate, and legal sectors, advising boards, executives, and organizations on governance, strategy, and systems to do good well at scale. His work spans major foundations, companies, and cross-sector initiatives tackling some of the world's most complex challenges. He teaches social impact law--recognized by Crain's Chicago Business as "one of the coolest courses for law students"--and hosts the podcast, Better Good with Scott M. Curran. He lives in Chicago with his wife, Amy, their family, and their rescue dogs.