Rose All Day Zero Alcohol - 750ml Bottle

In staying true to the signature experience of Rosé All Day, we spared nothing in crafting this alcohol-free version. It begins with an early harvest and a strict selection of the very same grapes used in our flagship wine, chosen specifically to allow the fruit’s natural expression to shine. We worked with innovative yeasts that required less sugar while enhancing key flavor components during fermentation. Finally, we removed the alcohol as delicately as possible and then reintroduced the natural elements of the wine (excluding alcohol) to preserve its structure, balance, and integrity (something not seen in the industry today). The result is a sophisticated, satisfying rosé that offers the same elevated experience, just without the alcohol.
With non-alcoholic wine sales climbing more than +23% year over year, RAD Zero taps directly into one of the fastest growing segments in the beverage industry. The non-ABV category still shows only 7% brand loyalty, leaving an opportunity for Rosé All Day to capture repeat consumers and become the trusted premium name in alcohol-removed rosé. As 51% of non-ABV buyers return within a year, RAD Zero is perfectly positioned to drive both trial and long-term loyalty.