About the Book
An insider's take on the world of marketing and how to successfully navigate it at any stage.Book Synopsis
Ever wonder how the biggest brands in the world make it to the top? Here's a hint: it's more than just a well-placed billboard or a TV ad.According to Erik Huberman, the Founder and CEO of Hawke Media, there's a common framework behind every successful marketing strategy. After helping over 3,000 brands find success through his holistic approach, Erik has distilled the art of marketing into three core elements: awareness, nurturing, and trust. Without all three, the system fails.From fledgling students to seasoned industry veterans, anyone can gain from the shrewd strategies in The Hawke Method. And use them to fly above the competition.Prices, promotions, styles and availability may vary by store & online. See our price match guarantee. See how a store is chosen for you.