Designed to fit Apple Watch Series Ultra, SE 2, 8, 7, 6, 5, 4, 3, 2, 1 & SE
Comfort fit breathable elastic webbing that does not absorb water
Custom stainless steel hardware. Adjustable tension lock slider. End stop for maximum security
Velcro loop. Hook & loop fastener that makes it easy to adjust the sizing.
Description
Our most secure Apple watch band is here. The new Active watch strap is designed with premium materials that work together to provide peace of mind to take your Apple Watch on your most rigorous activities. Featuring an elastic webbing construction to minimizes water retention and dry quickly, the Active strap is suited for water sports. The stainless steel hardware will not rust and is designed to withstand years of abuse. A proven hook and loop fastener secures your Apple Watch to your wrist with new contoured buckles for added comfort. An adjustable tension lock slider and end stops are provided to prevent your Apple watch from slipping, sliding or coming unbuckled.
Dimensions (Overall): 11.69 inches (H) x 1.18 inches (W) x .13 inches (D)
Weight: .13 pounds
Compatible With: Apple Watch Ultra 2
Material: TPU (Thermoplastic Polyurethane)
Battery: No Battery Used
Warranty: Lifetime Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 1004039095
UPC: 840283904493
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 0.13 inches length x 3.11 inches width x 8.78 inches height
Estimated ship weight: 0.2 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: Urban Armor Gear, LLC
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
This watch band is praised for its quality, comfort, and rugged design, making it suitable for active lifestyles. Many guests appreciate its versatility and aesthetic appeal, noting that it complements various outfits. However, some guests have expressed concerns about sizing issues, particularly for smaller wrists, and the durability of certain colors. Overall, it remains a popular choice for those seeking a reliable and stylish watch strap.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0
4 out of 5 stars
96 star ratings
4.0 out of 5 stars with 96 reviews
5 out of 5 stars
29 July, 2026
originally posted on Urban Armor Gear®
Apple band on a Garmin fenix 8
[This review was collected as part of a promotion.] I love these bands . I purchase them for my Garmin watches and alter them to fit . I wish they would make a 26mm version with the extra wide band already made for Garmin . Until then I will continue to order these and make my own
Tom P.
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3 out of 5 stars
27 May, 2026
originally posted on Urban Armor Gear®
Too Big
[This review was collected as part of a promotion.] The watch band I purchased was too big for my wrist, but the return process is so broken that I just kept it. I had to open a support ticket to start a return even though there is literally a whole section on the website for returns. Kind of disappointed, I’ve used the phone cases for forever and wanted to see what else they had.
Ty S.
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4 out of 5 stars
20 May, 2026
originally posted on Urban Armor Gear®
Good band
[This review was collected as part of a promotion.] Looks good I’m glad they’ve updated the design from the old models fits well on the wrist and the color compliments most outfits with neutral color
Keelan B.
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4 out of 5 stars
23 April, 2026
originally posted on Urban Armor Gear®
Watch band
[This review was collected as part of a promotion.] Good band but I preferred the older version which was not elasticised
Anthony M.
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5 out of 5 stars
3 March, 2026
originally posted on Urban Armor Gear®
Quality well made Apple Watch band and case armor.
[This review was collected as part of a promotion.] I am impressed with the quality value and utility of UAG Apple Watch accessories. UAG accessories are easy to use and clean. I have used UAG accessories on all phones and smart watches regardless of make for years.
Raymond R.
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5 out of 5 stars
18 February, 2026
originally posted on Urban Armor Gear®
Watch Band
[This review was collected as part of a promotion.] This Band is so versatile, it breaths , and moves and is so comfortable!! Love it would buy again!!
MICHAEL B.
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5 out of 5 stars
2 February, 2026
originally posted on Urban Armor Gear®
Watch strap
[This review was collected as part of a promotion.] I like the watch strap for the rugged look except for the tightening and loosening mechanism could use a little bit of work to make it more seamless
Marcos G.
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4 out of 5 stars
4 January, 2026
originally posted on Urban Armor Gear®
iWatch Strap
[This review was collected as part of a promotion.] Suggest having a sizing option. Mine’s larger than my wrist at the lowest setting.
Wilson M.
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1 out of 5 stars
9 December, 2025
originally posted on Urban Armor Gear®
I returned it for a
[This review was collected as part of a promotion.] I returned it for a full refund. Thanks. Wasn’t what I thought it would be.
Steven A.
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1 out of 5 stars
26 June, 2025
originally posted on Urban Armor Gear®
Too small for me to
[This review was collected as part of a promotion.] Too small for me to get my hand thru. Not user friendly. Very disappointed. Can’t use it. A waste of money
Brett W.
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2 out of 5 stars
15 May, 2025
originally posted on Urban Armor Gear®
This watch strap is sturdy
[This review was collected as part of a promotion.] This watch strap is sturdy and comfortable. However, after wearing only a few days, I noticed that a large portion of the band was discolored. I purchased the titanium color and the usual gray had turned into a yellowish tan color. I initially thought perhaps it was just dirty, but after attempting to wash it, I found that the discoloration was permanent, as if the band had been bleached. I had not had it near any bleach or done anything else while wearing it that could explain the discoloration. I have the older version of this strap in the Rust color and have used it extensively without any discoloration issues. While I love this strap design and would consider buying more in the future, I would not recommend the titanium color due to this issue.
Roland G.
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5 out of 5 stars
10 March, 2025
originally posted on Urban Armor Gear®
I wasn’t sure I was
[This review was collected as part of a promotion.] I wasn’t sure I was going to like the new style as I am used to the old 2 part band. So far this band lives up to the task
Douglas P.
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1 out of 5 stars
5 February, 2025
originally posted on Urban Armor Gear®
It’s the same exact size
[This review was collected as part of a promotion.] It’s the same exact size and width of the others, its not just for the Ultra. I feel very jaded on this product.
John O.
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5 out of 5 stars
12 December, 2024
originally posted on Urban Armor Gear®
Simple but well made product.
[This review was collected as part of a promotion.] I bought this watch strap to replace my sports magnetic strap that comes with the Apple Watch. I no longer have to fight to get my Apple Watch on and deal with my watch not being loose enough on my wrist.
James S.
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5 out of 5 stars
12 December, 2024
originally posted on Urban Armor Gear®
Great compliment to the watch
[This review was collected as part of a promotion.] The quality and ruggedness add to the character of the watch.
Alex K.
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5 out of 5 stars
21 November, 2024
originally posted on Urban Armor Gear®
Best strap for ultra watch
[This review was collected as part of a promotion.] I really loved the color and the quality !
Shanmugapriyan P.
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5 out of 5 stars
19 October, 2024
originally posted on Urban Armor Gear®
This is the third UAG
[This review was collected as part of a promotion.] This is the third UAG watch band I have purchased. It is also the best of the three, very comfortable to wear.
David F.
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3 out of 5 stars
13 October, 2024
originally posted on Urban Armor Gear®
the watch band is big
[This review was collected as part of a promotion.] the watch band is big on my wrist. I have a normal wrist though. I waited a long time for the belt to arrive, and I couldn't even follow where it was. It's worth it a little bit because I love your company. By the way, excellent quality strap! Daniel
Daniel O.
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3 out of 5 stars
12 October, 2024
originally posted on Urban Armor Gear®
Strap be like wool fluff
[This review was collected as part of a promotion.] When i use strap by time it’s be like wool fluff from paste side … not cool
Mohammed O.
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4 out of 5 stars
4 October, 2024
originally posted on Urban Armor Gear®
Great Strap
[This review was collected as part of a promotion.] great looking strap, have worn it for multiple surf sessions so far and feels secure. only point deducted as am on the max tightness of the strap with a small overlap so the last bit of velcro not quite there, i think i have slim but not tiny wrists?
