Suggested ages span toddlers to older kids, commonly labeled from about 18 months (1.5 years) up through 7 years and up — examples include 18 months, 3 years, 6 years and 7+ years.
Most items are made of plastic; a few vehicle toys list both plastic and metal components.
Figure packs vary by type — toddler sets often include around six larger figures, while mini-figure packs typically contain about ten smaller characters.
Some interactive figures include sensors, an LCD screen, a speaker for sounds, and mechanics that register actions to earn digital rewards or trigger in-play reactions.
Certain building sets link to a companion app for instructions and creative play, and some interactive figures trigger digital reactions when connected, placed on designated action tags, or paired via Bluetooth.
Toddler-targeted figure sets are sized for small hands and marketed as toddler-friendly storytelling toys, with explicit age guidance around 18 months (1.5 years) and larger, easy-to-handle figures.