EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

L'Oreal Paris Magic Root Cover Up - 2.0oz

L'Oreal Paris Magic Root Cover Up - 2.0oz - 2 of 4L'Oreal Paris Magic Root Cover Up - 2.0oz - 3 of 4L'Oreal Paris Magic Root Cover Up - 2.0oz - 4 of 4
L'Oreal Paris Magic Root Cover Up - 2.0oz - 1 of 4
$11.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Temporary Root Touch Up Cover Spray: Our Magic Root Medium Brown Root Cover Up conceals grays in seconds for flawless roots; Get seamless coverage with our lightweight formula that leaves no smudging or sticky residue when dry, that’s ammonia and peroxide free
  • Colored Hair Spray for Gray Roots: Perfect for in between color or salon visits, Magic Root quickly gives coverage to gray roots within seconds; Lasts until your next shampoo
  • Match Your L'Oreal Paris Hair Color: Magic Root Cover Up shades are formulated to match your L'Oréal Excellence or Superior Preference shade, for an easy, quick fix between colorings
  • Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling, and hair color
  • EPA HFC Labeling: product manufactured or imported after January 1, 2025, will be permanently labeled in a visible place with this information: Hydrofluorocarbon 152a and the four-digit year of manufacture

Description

Need a quick root touch up to cover gray hair? Try Magic Root Cover Up. This temporary hair color spray is our quickest way to cover gray and works on any hair texture or type including synthetic hair. In just 3 seconds gray roots are concealed with our light-weight, quick dry formula leaving no smudging or sticky residue when dry. One application of medium brown root coverup will last until your next shampoo, plus it’s ammonia-free, peroxide-free, and contains no synthetic dyes. Magic Root Cover Up is available in a palette of eight shades which can be used on black hair, brown hair, blonde hair and even red hair. Packaging may vary. What you receive may not be what is reflected on site.

Just a few pesky, scattered grays? Try our Precision Pen
For more gray coverage? Use Magic Root Cover Up, the Number 1 root concealer in the world
For longer lasting gray coverage? Use Root Rescue 10-minute permanent root kit

Directions: Shake well. Hold can about 6 inches from hair. Spray color onto new growth and partly through the length of the hair to blend in the color. Comb and let dry for 1 minute.
Hair Type: All Hair Types
Number of Pieces: 1
Health Facts: Dye-Free, Formaldehyde-Free, Aluminum-Free, Ammonia-Free, Sulfate-Free
Product Form: Aerosol
Includes: Nozzle
Beauty Purpose: Hair Coloring
Processing Time: 2 minutes
Net weight: 2 Ounces
Features: Continuous Mist Spray
TCIN: 17457624
UPC: 071249318553
Item Number (DPCI): 063-01-0615
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

1162048 d, hydrofluorocarbon 152a, butane, ethyl trisiloxane, isobutane, ci 77491, ci 77492, ci 77499/iron oxides, calcium carbonate, trimethylsiloxysilicate, methyl trimethicone, triethoxycaprylylsilane, f.i.l. # d179538/2' '

Shipping details

Estimated ship dimensions: 5.51 inches length x 1.54 inches width x 1.54 inches height
Estimated ship weight: 0.198 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

4.0 out of 5 stars with 6590 reviews
effectiveness: 3.8 out of 5
quality: 3.56 out of 5
value: 3.45 out of 5
67% would recommend
565 recommendations

Covered well

3 out of 5 stars
creativeg1_2889 - 3 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] The shade was perfect and the coverage did the job between dye jobs. It was easy to use but I didn’t like the way it made my hair feel. I will continue to use it for emergencies as long as I don’t touch my hair.
Did you find this review helpful?

good product

5 out of 5 stars
altayras_9246 - 3 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] excellent product its packaging is very delicate and easy to apply. Its smell is not to very strong Its coverage is good in the hair very good recomended
Did you find this review helpful?

Handle with care for best results!

3 out of 5 stars
janay11_2377 - 4 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] I tried the L’Oréal Light Brown Root Touch Up Spray, and it’s an okay product with some pros and cons. The spray comes out incredibly fast—almost like a pressure washer—which makes it tricky to apply without getting it on my face or clothing. It does a decent job covering up roots, and I love that it’s water-resistant, holding up well between washes. However, you’ll need to wash it out before a salon visit, as it could affect professional color coverage. Handle with care for best results!
Did you find this review helpful?

Works Great

5 out of 5 stars
denisemd082_9615 - 4 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] I love this product. I spray this on my roots (and the sides of my hair by my temples) in between my hair appointments and it works perfectly. I've had it in my hair outside in the heat, in rain and snow, and it didn't budge and the color didn't run. The shade is black and it matches my hair perfectly. I can't be without this product. I've tried other brands that didn't work good like this one. I recently it 100%.
Did you find this review helpful?

Hides my grey roots

5 out of 5 stars
Thumbs up graphic, would recommend
Jen T - 4 days ago, Verified purchaser
The product color is consistent and matches closely with my medium brown hair dye. It’s easy to use and very quick. It gives strong coverage of my gray roots that peek through before I can dye my hair.
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?

Definitely easy to use! Did a great job!

5 out of 5 stars
jennys254_870 - 5 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] This easy to hold aresol type bottle with an extra nozzle spays out cleanly and easily so application was easier than I expected. Small bottles are easier for my hand to grip so was exited to get it out to try. Extremely light scent so wasn't overpowering. My hair is a medium texture and medium density. My grey is almost completely white, expected the dark blonde to be lighter but it was a bit darker then I would have liked it to be BUT it really covered pretty well and gave some much needed dimension to my look! I would use this again as it seems like it blends my grey away, would need to try a lighter shade possibly. But this wasn't too far off!
Did you find this review helpful?

Ok. Affordable.

3 out of 5 stars
ericat17_1799 - 5 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] This product is just ok for me. It’s mainly the spray mechanism, it shoots too fast making the application very spotty at times. Coverage is good if you get the distance from the hair and the spray JUST right. Stills feels a little sticky, dry on my hair but washes out easily. Smells fine. Color was slightly too dark for me when it sprayed too heavily but was good when o could get the spray distance just right Would use if in a pinch but wouldn’t be my first choice for grey blending. Price is good on it.
Did you find this review helpful?

Convenient gray concealer in a bottle!

5 out of 5 stars
tanikaf1_2196 - 5 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] I love this brand because I know it works! Its my go to for gray coverage as a middle aged women. Its a quick fix that last for at least two days if you dont have the time to dye your hair especially if your hair grows fast. I have braids right now so its great for a quick root touchup! It does not have a smell and the dark brown is a great color match for my hair. First time trying this shade but its a good choice so will select this color moving fwd since its more natural than jet black. Its easy to use. The only thing you have to be careful about is the residue rubbing off things such as hats and scarves. So make sure its dry or else it will run. Otherwise its great!
Did you find this review helpful?

Does a good job.

4 out of 5 stars
prettybrnsugar76_2978 - 6 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] Works great. I use it to cover my roots for my leave out. I have not tried it in hot weather yet to see if the color runs. So far do good. It's prays very hard so be careful. Maybe test it out on a tissue first. But over all a great quick fix when a color job is days away.
Did you find this review helpful?

OK IN A PINCH

2 out of 5 stars
your_grey_blue_eyes_4354 - 6 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] The shade match was ok. A bit flat. The coverage feels like powder in my hair. The spray mist instantly triggered my asthma. I can see this would be useful if you missed a spot while coloring or some sudden new growth but it doesn’t last more than one wash. It’s an ok product in a pinch.
Did you find this review helpful?

Quick fix between salon trips

4 out of 5 stars
staceym150c_733 - 6 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] I received this Magic Root Cover Up in Dark Brown complimentary from Influenster. It is quick and so easy to use. I had some whites at my temples, and the spray was so easy to use to cover them up between trips to salon. It sprays right on to the desired hair and leaves no harsh chemically smells. It feels like you just used some hair spray, leaving no crunchy or sticky being in your hair.
Did you find this review helpful?

Works great!!

5 out of 5 stars
- 6 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] I love this product!! It really blends in great. It covers my Grey and I absolutely love that. It is not heavy and has shine to it. I highly recommend this product!
Did you find this review helpful?

Ease of application.

4 out of 5 stars
sharif7_2380 - 6 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] First time using this product. The color blended in well with my brown hair and did a nice job covering up my roots in my part line. Thus cover up has a pleasant smell and was easy to unpackage. I will definitely purchase this product to use in between my hair appointments!
Did you find this review helpful?

Quick, and on the go hair coverage

3 out of 5 stars
yvonnes76_6364 - 6 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] The appearance of the touch-up spray is impressive, and the price is quite reasonable. It provides a quick solution for covering gray hair; however, a downside is that once sprayed, you need to avoid touching your forehead or nearby areas, as it can transfer to your fingertips. While I personally prefer not to use touch-up sprays since I tend to touch my hair frequently, it may be a good option for others. Additionally, the color matching was good, no scent and covered my grey hair.
Did you find this review helpful?

It does what it says it does

4 out of 5 stars
lindyh18_2875 - 7 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] This is something that I will need to use a few more times before I consider myself an expert. Most of my grays are at my temples and spraying this directly in that area is tricky. But it wipes from the skin easily. The color match for me is great. And the color doesn’t seem to run or fade throughout the day. I do like it so I’m excited to practice and figure out the best way for me to get the best result.
Did you find this review helpful?

Works, but takes practice

4 out of 5 stars
kellyk116_4859 - 7 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] This product does what it claims, but there could be some improvements. It covers grays well and blends with my hair color. I was impressed with how quickly it dried and how it did not leave my hair feeling stiff or sticky. However, the application takes some practice as it is trial and error. Spraying too close results in a heavy, overly concentrated blast of product that looks unnatural. It can be messy! When I tried spraying from farther away, the mist spread too wide and landed on my skin, especially near my face and temples where I have most of my gray. That makes it frustrating to use in spots that require precision. My suggestion is to use a towel or barrier near your face to prevent staining, and do a quick test spray on a tissue to control the flow. And practice! Also, let it dry completely before touching your hair or putting on clothes.
Did you find this review helpful?

Love this product

5 out of 5 stars
tracywoodfranklin_7318 - 7 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] I love this product! It’s so quick and convenient to use. Plus it does not make a mess or smell. I will keep it in my cabinet and use it from now on. They have a wide range of colors to choose from. Highly recommend.
Did you find this review helpful?

Fast, easy, and it actually works. Total mom/midwe

5 out of 5 stars
kerip1_6245 - 7 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] Okay—I wasn’t expecting to love this as much as I do. I picked up the L’Oréal Magic Root Cover thinking it might tide me over between color appointments, and honestly? It’s kind of a miracle in a can. Super easy to use, blends right in, and doesn’t leave that weird chalky or sticky feeling some sprays do. I use the Dark Brown shade, and it matches way better than I expected. It’s lightweight, doesn’t transfer once it dries (major win), and gives me just enough coverage to feel pulled together without having to commit to a full dye job. If you’re trying to stretch out your color or just need a quick fix before a meeting or event, this is your new best friend. Lifesaver for busy moms, creatives, or anyone who’s got five minutes to look a little more like themselves. Highly recommend keeping one in your bathroom drawer—and maybe even your glove box. Yes, it’s that good.
Did you find this review helpful?

Quick effective cover-up

4 out of 5 stars
dmhockett_492 - 7 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] Magic Root Root Cover Up does a great job quickly covering root grow-out between colors. It’s a bit messy, and there’s a bit of a learning curve, but once you figure it out, it’s a great option for a quick cover up. The color is quite forgiving. If you spray something that doesn’t need color, it’s easy enough to clean it up with a damp cotton ball.
Did you find this review helpful?

Easy to Use: Just shake, spray, and go. No mixing

5 out of 5 stars
tammiew28_2102 - 7 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] Great for quick, fun color with no commitment. Ideal for short-term use like events or experimenting. Not a replacement for salon-quality color, but a solid option for temporary creativity.
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

Stores

Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy