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L'Oreal Paris Magic Root Cover Up - 2.0oz
$11.99
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Temporary Root Touch Up Cover Spray: Our Magic Root Medium Blonde Root Cover Up conceals grays in seconds for flawless roots; Get seamless coverage with our lightweight formula that leaves no smudging or sticky residue when dry, that’s ammonia and peroxide free
- Colored Hair Spray for Gray Roots: Perfect for in between color or salon visits, Magic Root quickly gives coverage to gray roots within seconds; Lasts until your next shampoo
- Match Your L'Oreal Paris Hair Color: Magic Root Cover Up shades are formulated to match your L'Oréal Excellence or Superior Preference shade, for an easy, quick fix between colorings
- Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
- L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling, and hair color
- EPA HFC Labeling: product manufactured or imported after January 1, 2025, will be permanently labeled in a visible place with this information: Hydrofluorocarbon 152a and the four-digit year of manufacture
Description
Need a quick root touch up to cover gray hair? Try Magic Root Cover Up. This temporary hair color spray is our quickest way to cover gray and works on any hair texture or type including synthetic hair. In just 3 seconds gray roots are concealed with our light-weight, quick dry formula leaving no smudging or sticky residue when dry. One application of medium blonde root coverup will last until your next shampoo, plus it’s ammonia-free, peroxide-free, and contains no synthetic dyes. Magic Root Cover Up is available in a palette of eight shades which can be used on black hair, brown hair, blonde hair and even red hair. Packaging may vary. What you receive may not be what is reflected on site.
Just a few pesky, scattered grays? Try our Precision Pen
For more gray coverage? Use Magic Root Cover Up, the Number 1 root concealer in the world
For longer lasting gray coverage? Use Root Rescue 10-minute permanent root kit
Directions: Shake well. Hold can about 6 inches from hair. Spray color onto new growth and partly through the length of the hair to blend in the color. Comb and let dry for 1 minute.
Just a few pesky, scattered grays? Try our Precision Pen
For more gray coverage? Use Magic Root Cover Up, the Number 1 root concealer in the world
For longer lasting gray coverage? Use Root Rescue 10-minute permanent root kit
Directions: Shake well. Hold can about 6 inches from hair. Spray color onto new growth and partly through the length of the hair to blend in the color. Comb and let dry for 1 minute.
Hair Type: All Hair Types
Number of Pieces: 1
Health Facts: Aluminum-Free, Ammonia-Free, Sulfate-Free, Formaldehyde-Free, Dye-Free
Product Form: Aerosol
Includes: Nozzle
Beauty Purpose: Hair Coloring
Processing Time: 3 seconds
Net weight: 2 Ounces
Features: Continuous Mist Spray
TCIN: 76545498
UPC: 071249406618
Item Number (DPCI): 063-01-3254
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
1242044 butane, hydrofluorocarbon 152a, ethyl trisiloxane, ci 77163/bismuth oxychloride, ci 77491, ci 77492, ci 77499/iron oxides, mica, ethylhexyl hydroxystearate, trimethylsiloxysilicate, triethoxycaprylylsilane, synthetic fluorphlogopite, methyl trimethicone, aluminum starch octenylsuccinate, water' '
Allergens & Warnings:
WARNING: FLAMMABLE. AVOID FIRE, FLAME AND HEAT DURING APPLICATION AND UNTIL HAIR IS FULLY DRY. AVOID SPRAYING IN EYES. CONTENTS UNDER PRESSURE. DO NOT PUNCTURE OR INCINERATE. DO NOT STORE AT TEMPERA- TURES ABOVE 120F. KEEP OUT OF REACH OF CHILDREN. USE ONLY AS DIRECT- ED. INTENTIONAL MISUSE BY DELIBERATELY CONCENTRATING AND INHALING CONTENTS CAN BE HARMFUL OR FATAL USE IN A WELL-VENTILATED AREA.Shipping details
Estimated ship dimensions: 1.496 inches length x 1.496 inches width x 5.512 inches height
Estimated ship weight: 0.196 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
The L Oreal Magic Root Cover Up is a convenient solution for guests looking to quickly cover gray roots between salon visits. Many guests appreciate its easy application and effective coverage, with a color match that blends well with natural hair. The lightweight formula dries quickly and does not leave a sticky residue, making it ideal for on-the-go touch-ups. However, some guests noted issues with the spray mechanism and potential for smudging.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 6825 reviews
effectiveness: 3.79 out of 5
quality: 3.55 out of 5
value: 3.45 out of 5
66% would recommend
595 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
31 December, 2025Verified purchase
(no review title)
I like to have it on hand for when I don't have time to go to the beautyshop to have my hair dyed
5 out of 5 stars
Thumbs up graphic, would recommend
31 December, 2025Verified purchase
Love the Drive Zup
Just the correct shade.
4 out of 5 stars
Thumbs up graphic, would recommend
31 December, 2025Verified purchase
(no review title)
Great to color your growing out white hair before your next coloring. It’s quick and easy. Also coverups thinning hair by color the scalp.
5 out of 5 stars
Thumbs up graphic, would recommend
28 December, 2025Verified purchase
(no review title)
Great for a gray root shadow cover-up
5 out of 5 stars
25 December, 2025Verified purchase
(no review title)
It’s alright
3 out of 5 stars
21 December, 2025Verified purchase
Works in a oinch but not my go to
This root cover spray does the job when you need a quick fix between hair appointments or for last-minute touch-ups. It covers grays and sparse spots well, but I’m giving it three stars because I don’t love the finish. It looks a bit dull after application, and the texture feels dry and slightly gritty to the touch. Effective in a pinch, just not my favorite for all-day wear.
1 reply from L'OrealParisProductExpert team - 10 days ago
Hi Mittens. Thank you for reaching out to L'Oreal and sharing your comments on the Magic Root Cover Up Spray. Feedback from our consumers is very important to us and helps us improve all of our products! We appreciate you sharing your experience. We thank you for giving this product a try as we will be passing on your comments to others in our team. We hope you continue using our products!
1 out of 5 stars
18 December, 2025
(no review title)
Never received in My order
1 reply from L'OrealParisProductExpert team - 10 days ago
Hi Raidy. We are sorry you did not receive you order of L'Oreal Paris Magic Root Cover Up in Dark Brown. Please reach out to Target for assistance.
2 out of 5 stars
Thumbs down graphic, would not recommend
9 December, 2025Verified purchase
Not the Best!
Poor gray coverage!
1 reply from L'OrealParisProductExpert team - 12 days ago
Hi Birdy. We are sorry to hear you didn't receive the coverage you expected with L'Oreal Paris Magic Root Cover Up - Black. We can be reached at 800-631-7358 M-F 9am to 5:30pm EST. Please have the product available when calling, we look forward to hearing from you.
5 out of 5 stars
9 December, 2025Verified purchase
Very good
Good
4 out of 5 stars
Thumbs up graphic, would recommend
8 December, 2025Verified purchase
Not very red
Wish it was really red. It’s more brown
5 out of 5 stars
Thumbs up graphic, would recommend
5 December, 2025Verified purchase
(no review title)
great product!
5 out of 5 stars
Thumbs up graphic, would recommend
20 November, 2025Verified purchase
(no review title)
good
3 out of 5 stars
16 November, 2025Verified purchase
(no review title)
Need to change color
1 out of 5 stars
Thumbs down graphic, would not recommend
9 November, 2025Verified purchase
Zero
Hard to wash out. Doesn't do sides above ears without getting all over face. I wanted to like it as it "says" it washes out and easy to apply.
1 reply from L'OrealParisProductExpert team - 2 months ago
Hi JustCurious. We are sorry to hear about the experience you had with L'Oreal Paris Magic Root Cover Up. We would like me information please contact us directly @800-631-7358 M-F 9am to 5:30pm EST. When calling please have the product with you and use case #43575162.
1 out of 5 stars
Thumbs down graphic, would not recommend
2 November, 2025
horrible never again.
It says it comes of with one wash, it does NOT!! I've probably washed me hair 10 times and even had to use dishsoap on my hair to get it out.(the dishsoap did make a difference but not a huge one) My hair went from silky and soft to dry, dull, and frizzy. My hair isnt the same anymore. Would not recommend.
1 reply from L'OrealParisProductExpert team - 2 months ago
We are sorry to hear about the experience you had with L'Oreal Paris Magic Root Cover Up. We would like to speak with you directly about it. Please give us a call @ 800-322-2036, 9:00 am - 5:30 pm ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
5 out of 5 stars
Thumbs up graphic, would recommend
31 October, 2025Verified purchase
(no review title)
I always use LOrael magic root in between hair color. It takes a second to apply and is very easy to use.
4 out of 5 stars
Thumbs down graphic, would not recommend
28 October, 2025Verified purchase
So So satisfied
Like that it covers the great, don’t like that it leaves a sticky feeling afterwards.
3 out of 5 stars
26 October, 2025Verified purchase
(no review title)
I have been using this product for a few years now, and I swear by it. The only reason I gave this a three star rating is because of the color. The light golden brown looks black. I normally use the light brown. I like that color the best even though it does come out a little darker. The light Golden brown actually rubbed off on my pillow and that’s the first time I’ve ever had this happen. Unfortunately target does not allow returns for these products. But Amazon will. So if you have lighter brown hair with golden highlights, I would suggest using a blonde color instead of brown.
1 reply from L'OrealParisProductExpert team - 2 months ago
Hello Grandma Shopper. Thank you for reaching out about L'Oreal Paris Magic Root Cover Up. We are sorry to hear about your experience. We would like to speak with you directly about it. Please give us a call @ 800-442-7643, 9:00 am - 5:30 pm ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
1 out of 5 stars
Thumbs down graphic, would not recommend
25 October, 2025
(no review title)
Purchased medium brown, and was black.
1 reply from L'OrealParisProductExpert team - 2 months ago
Hi Al. We are sorry to hear the you did not achieve the color you expected with L'Oreal Paris Magic Root Cover Up. You may contact us directly for assistance @800-631-7358 M-F 9am to 5:30pm EST and refer to Case #43428323. Please have the product with you when calling, we look forward to hearing from you.
5 out of 5 stars
Thumbs up graphic, would recommend
23 October, 2025Verified purchase
Great for inbetween color
Magic Root Cover Up works great for between color blending. I have been using this product for several years. I have brown hair with some developing grays. This spray works quite well to touch up those pesky grays between coloring. It sprays on very easily and the nozzle makes for easy root aim. It can go on a little “heavy” and create some texture.