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L'Oreal Paris Magic Root Cover Up - 2.0oz - 2 of 4L'Oreal Paris Magic Root Cover Up - 2.0oz - 3 of 4L'Oreal Paris Magic Root Cover Up - 2.0oz - 4 of 4
L'Oreal Paris Magic Root Cover Up - 2.0oz - 1 of 4

L'Oreal Paris Magic Root Cover Up - Black - 2.0oz

$11.99

ColorBlack
  • Black
  • Light to Medium Blonde
  • Dark Brown
  • Medium Brown
  • Red
  • Dark Blonde
  • Light Golden Brown
  • Light Brown
  • Medium Blonde

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Temporary Root Touch Up Cover Spray: Our Magic Root Black Root Cover Up conceals grays in seconds for flawless roots; Get seamless coverage with our lightweight formula that leaves no smudging or sticky residue when dry, that’s ammonia and peroxide free
  • Colored Hair Spray for Gray Roots: Perfect for in between color or salon visits, Magic Root quickly gives coverage to gray roots within seconds; Lasts until your next shampoo
  • Match Your L'Oreal Paris Hair Color: Magic Root Cover Up shades are formulated to match your L'Oréal Excellence or Superior Preference shade, for an easy, quick fix between colorings
  • Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling, and hair color
  • EPA HFC Labeling: product manufactured or imported after January 1, 2025, will be permanently labeled in a visible place with this information: Hydrofluorocarbon 152a and the four-digit year of manufacture

Description

Need a quick root touch up to cover gray hair? Try Magic Root Cover Up. This temporary hair color spray is our quickest way to cover gray and works on any hair texture or type including synthetic hair. In just 3 seconds gray roots are concealed with our light-weight, quick dry formula leaving no smudging or sticky residue when dry. One application of black root coverup will last until your next shampoo, plus it’s ammonia-free, peroxide-free, and contains no synthetic dyes. Magic Root Cover Up is available in a palette of eight shades which can be used on black hair, brown hair, blonde hair and even red hair. Packaging may vary. What you receive may not be what is reflected on site.

Just a few pesky, scattered grays? Try our Precision Pen
For more gray coverage? Use Magic Root Cover Up, the Number 1 root concealer in the world
For longer lasting gray coverage? Use Root Rescue 10-minute permanent root kit

Directions: Shake well. Hold can about 6 inches from hair. Spray color onto new growth and partly through the length of the hair to blend in the color. Comb and let dry for 1 minute.
Hair Type: All Hair Types
Number of Pieces: 1
Health Facts: Dye-Free, Formaldehyde-Free, Aluminum-Free, Ammonia-Free, Sulfate-Free
Product Form: Aerosol
Includes: Nozzle
Beauty Purpose: Hair Coloring
Processing Time: 2 minutes
Net weight: 2 Ounces
Features: Continuous Mist Spray
TCIN: 17457618
UPC: 071249318577
Item Number (DPCI): 063-01-0608
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

1162053 e, hydrofluorocarbon 152a, butane, ethyl trisiloxane, isobutane, ci 77499/iron oxides, trimethylsiloxysilicate, methyl trimethicone, triethoxycaprylylsilane, f.i.l. # d179540/2

Shipping details

Estimated ship dimensions: 5.66 inches length x 1.37 inches width x 1.37 inches height
Estimated ship weight: 0.15 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: My hair is medium to dark brown with lighter highlights. Which color do you suggest?

submitted by Tami - 2 months ago
  • A: Great question, Tami! To prevent your roots from looking lighter, Dark Brown is your best match. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x

    submitted byTarget Beauty Consulting - 2 months ago
    Brand expert
  • A: Hi Tami. We appreciate your interest in L'Oreal Paris Magic Root Cover. We would like to assist you but need more information. Please contact us directly at 800-631-7358 M-F 9am to 5:30pm EST. We look forward to hearing from you.

    submitted byL'OrealParisProductExpert - 2 months ago
    Brand expert

Q: I color my hair dark red brown but it’s originally dark brown/black. Should I go with red or dark brown to touch up my grays? Thanks.

submitted by Caey - 6 months ago
  • A: Hi there, Caey! Thank you for reaching out about our Magic Root Cover Up. We recommend trying our Dark Brown shade for your roots. We hope this is helpful!

    submitted byL'OrealParisProductExpert - 5 months ago
    Brand expert
  • A: Great question, Caey! Since your natural hair color is black and you are looking for a root touch-up, the L'Oréal Paris Magic Root Cover Up in the shade "Black" would likely be a better choice than a red shade. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 6 months ago
    Brand expert

Q: how do I get this product to wash out of my hair

submitted by Limey - 3 years ago
  • A: Hi there! Thank you for reaching out to us about the removing the Magic Root Cover Up from your hair. We are sad to hear that you are having difficulty removing this product from your hair. We suggest for best results washing you hair with a clarifying shampoo or a dandruff shampoo. We hope this helps and you continue to use and try our products in the future.

    submitted byL'OrealParisProductExpert - 3 years ago
    Brand expert
  • A: Just about any soap or shampoo product should help you scrub out in the shower.

    submitted byCindy - 1 year ago

Q: dark blonde looks lighter than light blonde to medium to me. which it the best to match light blonde, platinum blonde hair?

submitted by Gio - 3 years ago
  • A: Hi there Tiki! If you are covering gray, use the Magic Root Cover Up in the Light to Medium Blonde. If you are covering dark roots, use the Magic Root Cover Up in the Concealer Spray, Blondes with Dark Roots.

    submitted byL'OrealParisProductExpert - 3 years ago
    Brand expert
  • A: Hello Tiki, we recommend shade Light to Medium Blonde for your light blonde hair. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page! :)

    submitted byTarget Beauty Consulting - 3 years ago
    Brand expert

Q: Would I need to apply this product everyday on my hair?

submitted by Charlie - 4 years ago
  • A: Hi there! Thank you for your inquiry Magic Root Cover up is a shampoo out product, so you would have to reapply if you shampoo in between uses. You an use this product when ever you feel like you want to cover up your unwanted gray or white hair.

    submitted byL'OrealParisProductExpert - 4 years ago
    Brand expert
  • A: Depends on if you have roots that need to be covered up daily.

    submitted byCindy - 1 year ago

Q: does it wash out right away?

submitted by - 5 years ago
  • A: Hi there! Thank you for your interest in Magic Root Cover Up. This is a temporary spray on haircolor for covering gray roots. Our Magic Root Cover Up conceals grays in seconds for flawless roots. Get seamless coverage with our lightweight formula that leaves no smudging or sticky residue when dry, and that’s ammonia and peroxide free. Perfect for in between color or salon visits. Lasts until your next shampoo.

    submitted byL'OrealParisProductExpert - 5 years ago
    Brand expert
  • A: If you scrub it out with shampoo or soap, it will wash out right away. I've had build up, up to a week and it comes out easily.

    submitted byCindy - 1 year ago

Q: Is the spray waterproof and sweat proof?

submitted by BargainShoppers - 7 years ago
  • A: Hi there! Our Magic Root Cover Up is not waterproof or sweat proof. Thank you for your interest!

    submitted byL'OrealParisProductExpert - 7 years ago
    Brand expert
  • A: It doesn't sweat out if you work out with having it in your hair. However, it does comes off with water in a shower.

    submitted byCindy - 4 years ago

Q: Hi- does this also paint your skin in addition to the hair? I'd like to consider this as a solution to grow out my gray without the horrible 'skunk' line, but I also don't want it to show up on my skin...

submitted by ejames - 7 years ago
  • A: Hey Ejames, we appreciate your interest in our Magic Root Cover Up. This product temporarily applies color to grays. For best results, we suggest you hold the can 4-6 inches from hair. Spray color onto new growth and partly through the length of the hair to blend in the color. We hope this was helpful!

    submitted byL'OrealParisProductExpert - 7 years ago
    Brand expert
  • A: I would suggest using a towel or bag to protect clothing and skin below your hair line. It can "freckle" skin and clothing.

    submitted byCindy - 4 years ago

Q: Can I have my roots colored in a salon even though there is still some residue of this spray still in my hair?

submitted by Rosco63 - 7 years ago
  • A: Hi Rosco63! Thank you for reaching out! Unless you have a lot of product build-up in your hair, you should be okay to visit the salon! For best results, we recommend washing out the product from your hair and waiting at least 24 hours before coloring! We hope this information is helpful!

    submitted byL'OrealParisProductExpert - 7 years ago
    Brand expert
  • A: My hair stylist has noticed some build up but it has not posed issues for me for her to continue dying on it. I try to get as much residue out as I can before seeing her though.

    submitted byCindy - 1 year ago

Q: Can the spray be used to conceal thin areas for someone experiencing hair loss/thinning in some spots? Natural hair color is off black.

submitted by Stylish Lady - 7 years ago
  • A: I was looking at this product to use instead of my Bumble and Bumble (colored) hair powder spray because I need a different color. Otherwise, I love the Bumble and Bumble and use it for my thinning hair. I do not know if this product does what B & B does, but I was hoping it did since B & B works WONDERS for thinning hair. It miraculously makes the hair look thicker and camoflauges the thinning areas completely. I lost a lot of hair the last few months due to medication (horrible shedding) so I understand exactly what you are asking. I am going to try this product because Target is wonderful about letting you return their products if they do not work. If this doesn't work, I will stick with my B & B. Good luck!

    submitted byCathee - 7 years ago
  • A: It might depend on how thin you are, and the color. It can and does shade the scalp.

    submitted byCindy - 1 year ago

Additional product information and recommendations

Guests are saying

The L Oreal Magic Root Cover Up is a convenient solution for guests looking to quickly cover gray roots between salon visits. Many guests appreciate its easy application and effective coverage, with a color match that blends well with natural hair. The lightweight formula dries quickly and does not leave a sticky residue, making it ideal for on-the-go touch-ups. However, some guests noted issues with the spray mechanism and potential for smudging.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.0 out of 5 stars with 6848 reviews
    effectiveness: 3.78 out of 5
    quality: 3.55 out of 5
    value: 3.44 out of 5
    65% would recommend
    605 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 January, 2026Verified purchase

    HORRIBLE! Orange spray on blonde roots.

    Absolutely horrible! Looks like you literally took aerosol face foundation or spray tan and sprayed it on your roots. Looks like I have make-up caked on my rootline now. Supposed to be “blonde” to cover dark roots and is a shimmery orange and looks exactly like bronzer or spray tan. Now my clean hair is dirty and gross. Cannot return in-app apparently because it’s an “aerosol”.
    T
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 January, 2026Verified purchase

    Works well to cover grey hair

    Covers grey’s up nicely! A little goes a long way. It stains your fingers if you use them to rub it in so I use a tissue paper to rub it in.
    Maribel
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    18 January, 2026Verified purchase

    Check all your options 1st !

    Spray is too “forceful” especially trying to cover “any” of the front hair line. It also goes everywhere. You need to wear gloves and something to cover your face and back of neck when doing this. The product is ok but you will have better control with the brush application.
    Target customer
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    17 January, 2026Verified purchase

    Waste of money

    Got all over my hands and face throughout the day
    Targetgal
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 January, 2026Verified purchase

    Perfect color match

    Love it and light brown is a perfect match.
    Sherry
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    16 January, 2026Verified purchase

    (no review title)

    Great cover up
    Tiffany
    Did you find this review helpful?
    2 out of 5 stars
    13 January, 2026
    originally posted on lorealparisusa.com
    Image

    Great product with horrible nozzle design

    I have used this product for years and hate the new spray nozzle! It splatters everywhere and leaves product dots on my face, countertop, clothing. It’s horrible! Please go back to the original spray nozzle that does not have the quarter inch spout!
    Jill
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    8 January, 2026Verified purchase

    (no review title)

    0 stars. Black rubs off and gets everywhere!
    1 reply from L'OrealParisProductExpert team - 8 days ago
    Hi Lala6282. Please be sure that you are holding the can 4-6 inches away from your roots on dry hair - Be sure to let the product dry for 1 minute before touching your roots. - After applying, wait 1 minute to allow drying and then use a comb or brush to ensure there is no excess product - Too avoid using too much product, apply in layers, pausing 1 minute in between each application
    Lala6282
    Did you find this review helpful?
    5 out of 5 stars
    7 January, 2026Verified purchase

    (no review title)

    Perfect to cover greys in the front of my hair
    Leah
    effectiveness: 5 out of 5
    quality: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    6 January, 2026
    originally posted on lorealparisusa.com
    Image

    Love the product!

    I usually have my hair colored once a month. I did not color my hair in December and my next appointment is not until January 10, 2026. I have been using L'Oreal Paris Magic Root Cover Up for a few years and really like it. The gray on the crown of my head was so much but j7st a couple of sprays and it was covered. I absolutely love your product! Sincerely, Elena Pecoraro
    Elena
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    5 January, 2026Verified purchase

    (no review title)

    The color was all wrong made the hair, stiff very dissatisfied
    1 reply from L'OrealParisProductExpert team - 9 days ago
    Hi Autumn, We are sorry to hear about the experience you had with L'Oreal Paris Magic Root Cover Up. Please contact us directly at 800-631-7358 M-F 9am to 5:30pm EST and provide us with case #44677569. Please have the product available when calling, we look forward to hearing from you.
    Autumn
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    3 January, 2026

    Awful.

    Terrible. Turned my blonde hair and scalp LITERALLY orange.
    1 reply from L'OrealParisProductExpert team - 8 days ago
    Hi there! We are so sorry to hear about your experience with our Magic Root Cover Up. We know how frustrating it can be when a product does not perform as expected. We would like to speak with you directly about it. Our Customer Service hours of operation are Monday – Friday, 9 AM – 5:30 PM (ET) at 1-800-322-2036. It would be helpful if you had the product available when you call. We look forward to speaking with you!
    Mckee748
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    31 December, 2025Verified purchase

    (no review title)

    I like to have it on hand for when I don't have time to go to the beautyshop to have my hair dyed
    silvia
    effectiveness: 4 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    31 December, 2025Verified purchase

    Love the Drive Zup

    Just the correct shade.
    Love to Shop
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    31 December, 2025Verified purchase

    (no review title)

    Great to color your growing out white hair before your next coloring. It’s quick and easy. Also coverups thinning hair by color the scalp.
    DDshopper
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 December, 2025Verified purchase

    (no review title)

    Great for a gray root shadow cover-up
    carolanne
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    28 December, 2025
    originally posted on lorealparisusa.com
    Image

    smudges, feels chalky & difficult to apply

    I purchased to cover my roots on Christmas Eve, I covered my next and shoulders with a towel as instructed. It was difficult to get an even smooth spreading spray. It left dark spots.I used baby oil on cotton ball to remove over spray. My hair feels chalky and the color spray rubs off on hands even 4 days later so I have to keep washing my hands if I touch my hair so it doesn’t transfer to other things. This does not meet the LOREAL website claim that it dries and doesn’t rub off or smear. This is very messy and expensive since I won’t be able to use the rest of the product.
    1 reply from LeCare team - 13 days ago
    Hi Wanda! We are sorry to hear that you have experienced difficulty using Magic Root Cover Up. Feedback from our customers is valuable to us when making decisions about our products. Your feedback is appreciated and will be shared with others in our company.
    Wanda
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    25 December, 2025Verified purchase

    (no review title)

    It’s alright
    Happy Woman
    Did you find this review helpful?
    3 out of 5 stars
    21 December, 2025Verified purchase

    Works in a oinch but not my go to

    This root cover spray does the job when you need a quick fix between hair appointments or for last-minute touch-ups. It covers grays and sparse spots well, but I’m giving it three stars because I don’t love the finish. It looks a bit dull after application, and the texture feels dry and slightly gritty to the touch. Effective in a pinch, just not my favorite for all-day wear.
    1 reply from L'OrealParisProductExpert team - 29 days ago
    Hi Mittens. Thank you for reaching out to L'Oreal and sharing your comments on the Magic Root Cover Up Spray. Feedback from our consumers is very important to us and helps us improve all of our products! We appreciate you sharing your experience. We thank you for giving this product a try as we will be passing on your comments to others in our team. We hope you continue using our products!
    Mittens
    effectiveness: 5 out of 5
    quality: 3 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    19 December, 2025
    originally posted on influenster.com
    Image

    Very Good Coverage

    [This review was collected as part of a promotion.] I have already bought this product after testing it. Great to use in-between dying hair. Coverage was good. Hair still felt healthy after use. Applying was simple.
    karenf176_8598
    Did you find this review helpful?

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