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About this item

Highlights

  • DOING THE MOST: Honestly, we’re just keyword stuffing; frozen treat, frozen novelty, frozen fruit, ice cream, chocolate treat, fruit snack, frozen snack, strawberries, milk chocolate, valentine’s gift, hosting, relax, & parties
  • WHAT’S IN MY FREEZER: Next to my ice roller is Tru Fru, made with real fruit, picked at peak ripeness, frozen, and dipped in chocolate – the girls that get it, get it
  • SHE’S THE MOMENT: Perfect for your lover, good enough for your mom, always a party fav… but I like to eat it alone in the dark
  • CHILL OUT: Patience is a virtue – for the juiciest experience, thaw for 15 minutes before consuming, or don’t
  • JUST FACTS NO FICTION: 0 grams trans-fat per serving; She’s also gluten free

Description

Tru Fru starts with farm fresh strawberries, flash frozen to lock in flavor and nutrients. We dip ripe fruit in smooth milk chocolate and creamy white chocolate for the ultimate frozen chocolate-covered fruit experience.

The fruit dessert that lives in your freezer and steals the spotlight at any party. Tru Fru is a frozen novelty triple threat, serving as a late night snack, a gift that says “I have great taste”, and the perfect treat-yourself moment.

Whether you're hosting a soiree, relaxing at home, or just simply craving something sweet—this is your perfect pairing.

Serving Size: 28.0 g

Serving Per Container: 8

Amount

Calories: 90
% Daily Value*
Total Fat 5g6%
Saturated Fat 3g15%
Trans Fat 0g
Cholesterol 5mg1%
Sodium 15mg1%
Total Carbohydrate 9g3%
Dietary Fiber 0g0%
Sugars 8g
Added Sugars 7g14%
Protein 1g
Vitamin D 0mcg0%
Calcium 0mg0%
Iron 0mg0%
Potassium 0mg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

strawberries, milk chocolate (sugar, cocoa butter, chocolate, skim milk, milkfat, soy lecithin, natural flavor), white chocolate (sugar, cocoa butter, skim milk, milkfat, soy lecithin, natural flavor)

Allergens & Warnings:

CONTAINS MILK AND SOY. MAY CONTAIN PEANUTS AND TREE NUTS.
Features: All Natural
Package Quantity: 1
Country of Origin: United States
TCIN: 81476036
UPC: 850012117162
Item Number (DPCI): 288-09-0094
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 2.38 inches length x 6.83 inches width x 7.22 inches height
Estimated ship weight: 0.53 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: Why was this categorized in the 'Dairy-free frozen treats' category when it contains milk?

submitted by SaraBae - 3 years ago
  • A: Those are ice cream

    submitted byNina - 4 months ago
  • A: niye bu kadar malsin gerizekali.

    submitted byBOK - 5 months ago
  • A: Hi Sara, Our products do contain dairy. It may have been accidentally placed in the incorrect section.

    submitted bytrü frü team - 3 years ago
    Brand expert

Q: what isle are these in??

submitted by Jami - 3 years ago
  • A: G41 the back wall with all the frozen stuff

    submitted byLawson - 2 years ago
  • A: Frozen isle they are in

    submitted byMe - 1 year ago
  • A: You can find it in the frozen food section! With the ice cream & frozen desserts.

    submitted bytrü frü team - 3 years ago
    Brand expert

Q: how many calories are in the whole bag?

submitted by stella spoke - 2 years ago
  • A: There should be around 720 calories in the bag

    submitted byEmma - 2 years ago
  • A: Hi! Thanks for reaching out. The 8 oz White & Milk Chocolate Strawberries contain 90 calories per serving with 8 servings per bag, for a total of 720 calories per bag. Please refer to the product packaging for the most current nutrition information. 💕

    submitted bytrü frü team - 3 months ago
    Brand expert

Q: How much are in one bag?

submitted by mily - 2 years ago
  • A: anywhere from 10-12 peices

    submitted byErinPatootie - 2 years ago
  • A: Hi! Thanks for reaching out. 😊 Because our products are made with real fruit, the number of strawberries in each 8 oz bag can vary depending on the size of the fruit. Most bags contain approximately 10–12 strawberries, but we package by weight rather than by piece count, so the exact number may vary. 💕

    submitted bytrü frü team - 3 months ago
    Brand expert

Q: are the frozen strawberries kosher???

submitted by lily - 2 months ago
  • A: Hi Lily! Our Freeze-Dried products are certified Kosher. Our Frozen products are not certified Kosher.

    submitted bytrü frü team - 1 month ago
    Brand expert

Q: Can this product be bought with foodstamps?

submitted by Shopper1965 - 4 months ago
  • A: Thanks for reaching out! SNAP/EBT eligibility may vary by retailer and location. We recommend checking with your local store or the retailer's website for the most up-to-date information 😊

    submitted bytrü frü team - 4 months ago
    Brand expert

Additional product information and recommendations

Guests are saying

Guests are enthusiastic about these chocolate-covered strawberries, praising their delicious taste and addictive quality. Many enjoy them as a sweet treat or snack, often consuming an entire bag in one sitting. The product is noted for its refreshing flavor and appealing texture, making it a favorite among families. However, some guests express concerns about the price and the quantity in each bag, suggesting a desire for larger portions at a more affordable cost.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 3339 reviews
    quality: 4.44 out of 5
    taste: 4.42 out of 5
    value: 3.94 out of 5
    82% would recommend
    311 recommendations
    1 out of 5 stars
    22 September, 2026

    (no review title)

    Target did not refrigerate this item and the food was spoiled when I purchased it.
    Crystal
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 September, 2026Verified purchase

    Great snack or dessert!

    Let these sit for 5-8 minutes. A little longer if you prefer them completely thawed. I prefer to eat them right at that 6 minute mark. Still frosty. So yummy and better then the dipped strawberries I used to buy.
    1 reply from trü frü team team - 8 days ago
    We're so glad you're enjoying the real fruit difference! 💕 Thanks for sharing your experience.
    TNC4UNC
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    17 September, 2026
    originally posted on trufru.com
    Image

    I love it

    I love it so much the flavor is very chocolatey and I can't stop eating it and it's only 90 calories so it's pretty low but not that low but it's really good and I really love it.
    1 reply from Tru Fru Team team - 8 days ago
    Sounds like this bag didn’t stand much of a chance. 😂 Thanks for the love!
    yourmom2.o
    Did you find this review helpful?
    5 out of 5 stars
    13 September, 2026
    originally posted on trufru.com
    Image

    good asl

    i buy these every 2 day there are very good i got raspberry now i hate it but the chocolate makes it good asll
    1 reply from Tru Fru Team team - 8 days ago
    We're glad the strawberry + chocolate combo keeps delivering! Thank you for being a Tru Fu fan!
    boss67
    Did you find this review helpful?
    5 out of 5 stars
    6 September, 2026
    originally posted on trufru.com
    Image

    Top 3 favorite snacks

    These have become a weekly non-negotiable they’re just too good 😭
    1 reply from Tru Fru Team team - 8 days ago
    Top three?! 🥹 We’re honored to have earned a permanent spot in the weekly snack lineup.
    LinJ
    Did you find this review helpful?
    5 out of 5 stars
    31 August, 2026
    originally posted on trufru.com
    Image

    Love the strawberries

    Love it! My daughter and I finished the whole bag.
    1 reply from Tru Fru Team team - 8 days ago
    Thank you for giving us a try! We love bringing shareable treats to the whole fam!
    Myles
    Did you find this review helpful?
    5 out of 5 stars
    28 August, 2026
    originally posted on trufru.com
    Image

    Amazing taste!

    Currently enjoying this treat and looked it up JUST to leave a review. I’m the type of person that chooses chocolate covered strawberries over birthday cake on my birthday! These are SO yummy. I love the tartness of the strawberry and the sweetness of the chocolates. Not huge on white chocolate usually, but these are so good.
    1 reply from Tru Fru Team team - 8 days ago
    This made our day! Chocolate-covered strawberries over birthday cake is serious dedication. 😂🍓 We’re so honored to be your celebration treat of choice!
    lilah
    Did you find this review helpful?
    5 out of 5 stars
    28 August, 2026
    originally posted on trufru.com
    Image

    Such a tasty little treat!

    As a diabetic, I really have to limit my carbs and added sugars. 2-3 Trufru strawberries every once in a while is a delicious treat, and I have found that (for sweets) 1 portion doesn't spike my blood sugar too badly. When I am really craving something sweet, Trufru is my go to.
    1 reply from Tru Fru Team team - 8 days ago
    So glad you enjoy Trü Frü! Thanks for sharing how you work it into your routine and for taking the time to leave us a review. ❤️
    Alissa
    Did you find this review helpful?
    5 out of 5 stars
    27 August, 2026
    originally posted on trufru.com
    Image

    So good!

    My favorite thing in the world I buy like 12 a week there so good! Good for a midnight snack
    Izzy12435
    Did you find this review helpful?
    5 out of 5 stars
    24 August, 2026
    originally posted on trufru.com
    Image

    Love it so much,it’s my favorite snack ever!

    I buy one every single day I love tru fru so much it’s my #1 snack
    Ciaaa
    Did you find this review helpful?
    5 out of 5 stars
    23 August, 2026Verified purchase

    (no review title)

    My kids love these!!!
    1 reply from trü frü team team - 1 month ago
    It's great to hear everyone is enjoying Trü Frü. Thanks for the review! 😊
    Lindsay
    Did you find this review helpful?
    5 out of 5 stars
    21 August, 2026

    (no review title)

    good but not worth the price
    Target Team Member
    Did you find this review helpful?
    4 out of 5 stars
    20 August, 2026

    Overpriced

    Delicious but over price
    1 reply from trü frü team team - 1 month ago
    Hi! Thanks for sharing your feedback with us. We appreciate you taking the time to let us know your thoughts, and we’ll be sure to pass them along to our team. 💕
    quality: 4 out of 5
    taste: 5 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    15 August, 2026Verified purchase

    (no review title)

    Delicious!!
    Did you find this review helpful?
    3 out of 5 stars
    15 August, 2026Verified purchase

    (no review title)

    They okay
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 August, 2026Verified purchase

    (no review title)

    Husband loves these! Can’t get enough of them.
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 August, 2026Verified purchase

    (no review title)

    Taste much better than other brands.
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 August, 2026

    My favorite snack!!!!

    These frozen strawberries are so good!!! I wasn't expecting much when I first got them, but now i'm obsessed! Everytime I go to a Target run, I have to get these!! Highly recommend try them out, you won't regret it🙌🏻
    PamelaC
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    12 August, 2026
    originally posted on trufru.com
    Image

    Best thing I have ever eaten

    I buy these bags maybe once a week or one every two weeks and I try to make a bag last but they are so amazing I can’t just let them sit knowing they’re there.
    Big hoss
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 August, 2026Verified purchase

    (no review title)

    My daughter picked these out and loved them!!
    1 reply from trü frü team team - 1 month ago
    Hi! We're glad to hear they're a hit with the whole family! Thanks for sharing. 💕
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

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