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Amika Big Hit Volumizing Shampoo 9.2 oz - 2 of 4Amika Big Hit Volumizing Shampoo 9.2 oz - 3 of 4Amika Big Hit Volumizing Shampoo 9.2 oz - 4 of 4
Amika Big Hit Volumizing Shampoo 9.2 oz - 1 of 4

Amika Big Hit Volumizing Shampoo 9.2 oz

$27.95 reg $29.00
Sale save $1.05 (4% off)

In Stock

Free & easy returns

Free & easy returns

Return this item by mail or in store within 30 days for a full refund.
Sold & shipped by Beacon Beauty Center
Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Volumizing formula targets roots to add noticeable lift and fullness to fine or flat hair.
  • Gently removes dirt, oil, and product buildup without weighing hair down or leaving heavy residue.
  • Plumps and fortifies hair texture, creating the appearance of a denser, more voluminous mane.
  • Free from sulfates and harsh chemicals, ensuring a gentle wash that maintains hair health and vibrancy.

Description

Turn up the volume on your haircare routine with Amika Big Hit Volumizing Shampoo. This weightless, invigorating cleanser is the first step to achieving the big, bouncy, beautiful hair you’ve been dreaming of. Specifically formulated for fine, limp, or flat hair, it gently removes buildup and impurities while delivering an immediate boost of body and lift from the very first wash.
Hair Type: Dry
Product Form: Liquid
Beauty Purpose: Damage Repair
Package Quantity: 1
Net weight: 9.2 fl oz (us)
TCIN: 1010805884
UPC: 840117812079
Origin: made in the USA
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 10 inches length x 6 inches width x 7 inches height
Estimated ship weight: 1 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: Beacon Beauty Center

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Additional product information and recommendations

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4.6 out of 5 stars with 933 reviews
5 out of 5 stars
26 April, 2026
originally posted on influenster.com
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Smells great!

[This review was collected as part of a promotion.] I love the design and the colors of the bottle! The scent of the shampoo is my favorite! I'm not sure if this gives my hair much volume...maybe some, but that's because my hair is down too my rear-end, at the moment.
SuzannahM
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4 out of 5 stars
31 October, 2025
originally posted on influenster.com
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Good lather

[This review was collected as part of a promotion.] This shampoo has a nice light scent to it that I appreciated! It lathered well and was easy to rinse out. I didn’t really notice extra volume though after using.
jaclyng9a65_2983
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3 out of 5 stars
11 August, 2025
originally posted on influenster.com
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Smells good

[This review was collected as part of a promotion.] Products smell amazing. I’m not a huge fan of the shampoo and conditioner bottle design. Seems like it would be hard to get product at the bottom. Not sure if it volumizes but I’d use it for a regular wash day.
missmarie88_626
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5 out of 5 stars
31 July, 2025
originally posted on influenster.com
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Cute packaging

[This review was collected as part of a promotion.] It smells amazing and was good for adding volume to my hair. The packaging is sooooooo cute. Would purchase again for that alone. Overall I recommend
arz_7432
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5 out of 5 stars
29 May, 2025
originally posted on influenster.com
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Love this line!

[This review was collected as part of a promotion.] Love this line! I have high porosity medium/fine hair and it takes the right shampoo to keep my hair shiny, soft and smooth after washing. Smells great and works perfectly, I highly recommend.
carlylec_4957
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4 out of 5 stars
4 May, 2025
originally posted on influenster.com
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Amazing

[This review was collected as part of a promotion.] It’s great I love how the bottle looks. It’s smells great and leaves hair feeling amazing. I’ve been wanting to try something new and this works.
shannonm308_249
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5 out of 5 stars
4 April, 2025
originally posted on influenster.com
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Great product

[This review was collected as part of a promotion.] Great product great product Great product great product Great product great product Great product great product Great product great product
ucantseeme_3727
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5 out of 5 stars
28 March, 2025
originally posted on influenster.com
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Fantastic

[This review was collected as part of a promotion.] I love this product. This was my first time trying it, I have thin fine hair, and this product worked so well at adding volume. It smells amazing. I will definitely be purchasing this after I'm am done with my free products.
gaylahooverdeaver_736
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5 out of 5 stars
20 March, 2025
originally posted on influenster.com
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It works

[This review was collected as part of a promotion.] My husband actually stole this and has been the one using it. He has fine hair and is very picky about his shampoo particularly because his job makes his hair greasy at times. Safe to say this shampoo passed the test when it comes to cleansing hair. He loves how he doesn’t have to shampoo his hair twice to get it clean despite it being gentle. He’s impressed and that’s saying something.
nadhiras_5996
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3 out of 5 stars
27 February, 2025
originally posted on influenster.com
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Nice smelling shampoo but not volumizing

[This review was collected as part of a promotion.] I was excited to try Amika volumizing shampoo to see if it would add volume and lift to my long fine hair. It lathers fairly well but left my hair feeling like I needed to wash it again. It leaves a sweet floral smell. It unfortunately did not hold or add volume to my hair, which is what I wanted from a volumizing shampoo. I would not purchase again.
Did you find this review helpful?
5 out of 5 stars
22 February, 2025
originally posted on influenster.com
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Love the scent!

[This review was collected as part of a promotion.] Love this product! It smells great! Very big fan on all Amika products. The packaging is always so beautiful and fun. The product has lasted me a couple months also, which is great. Doesn’t make my hair greasy. Will continue buying ALL Amika products.
kingac8_8949
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2 out of 5 stars
21 February, 2025
originally posted on influenster.com
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Not impressed with this shampoo

[This review was collected as part of a promotion.] I have always had fine hair and have looked for ways to add volume to it. I was excited to try Amika Big Hit Volumizing Shampoo. I was not impressed. The shampoo added no volume to my hair and, worse yet, left it feeling like there was a film on my hair that weighed it down. Even after using a volumizing dryer brush, my hair looked dirty and felt even worse. The only positive was that the smell was nice. I have had much better luck with less expensive shampoos.
Did you find this review helpful?
5 out of 5 stars
19 February, 2025
originally posted on influenster.com
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Smells so good!

[This review was collected as part of a promotion.] This shampoo is just what I needed to give my hair a little volume! It smells so good and is super light on my hair, it makes it feel so clean! A little goes along way, making it a great product for your money. Its packaging was great as well!
daniellea133_2463
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3 out of 5 stars
2 February, 2025
originally posted on influenster.com
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Not as volumizing as I would have hoped

[This review was collected as part of a promotion.] I’m a big fan of the Amika brand (and their volumizing line), and was grateful for the opportunity to try their newly reformulated big hit volumizing shampoo. While I enjoy the smell of the shampoo, I didn’t find that it volumized my hair as much as I would have liked. I also felt like it deposited residue on my hair that left it looking flat.
talil6_9814
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5 out of 5 stars
29 January, 2025
originally posted on influenster.com
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Soft and shiny

[This review was collected as part of a promotion.] Amika shampoo leaves your hair soft, shiny, and refreshed with a light, pleasant scent. Great for all hair types, adds volume without heaviness!
misshalloween_7751
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5 out of 5 stars
22 January, 2025
originally posted on influenster.com
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Hair feeling silky snd strong!

[This review was collected as part of a promotion.] Whe using Amika shampoo my hair feels silky and strong smelling awesome. It protects and add volume and looks healthier. The packaging is really attractive and I recommend it without hesitation.
evivent_6197
Did you find this review helpful?
3 out of 5 stars
10 January, 2025
originally posted on influenster.com
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Okay volume

[This review was collected as part of a promotion.] Adorable packaging that really pops. Unfortunately, it didn't volumize as much as promised. Greta subtle scent, but I'm not sure I'd use again.
marwaz4_6671
Did you find this review helpful?
4 out of 5 stars
1 January, 2025
originally posted on influenster.com
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Great for long hair!

[This review was collected as part of a promotion.] Great brand and affordable price! I love a good volume spray, and this shampoo is great to partner with the great volumizing spray and colonizing conditioner! Smells great and fluffs up my long hair!
whitneym57_8695
Did you find this review helpful?
5 out of 5 stars
22 November, 2024
originally posted on influenster.com
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Love

[This review was collected as part of a promotion.] Fantastic packaging & branding! Great product. Love the size and shape. Plus the scent is very pleasant which I’m not usually a fragrance fan..
alisonj17_814983
Did you find this review helpful?
4 out of 5 stars
20 November, 2024
originally posted on influenster.com
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Makes my thin and fine hair to not fall flat

[This review was collected as part of a promotion.] Smells amazing! I have very fine and thin hair. This give me nice volume for my thin hair. I’m very realistic with not having huge volume when I just don’t have the hair. It just allows my hair to not fall flat and stays full. I have color treated hair and doesn’t make the color fade out. I get just a nice bump at the roots that I need. I don’t like that I can’t control the amount the comes out because it’s a squeeze bottle and the shampoo formula is thick. Since you get very little shampoo for a larger price, I don’t like to waste product, and feel like I often waste product.
stephaniemarie08_420844
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