Sponsored
Bottle Service - by Mallory Whitmore (Paperback)
$18.99
Pre-order
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- An empowering, educational, and judgment-free guide to formula feeding from infant feeding technician Mallory Whitmore a.k.a.
- About the Author: Mallory Whitmore is a mom of two, educator, advocate, and infant feeding technician.
- 352 Pages
- Family + Relationships, Parenting
Description
Book Synopsis
An empowering, educational, and judgment-free guide to formula feeding from infant feeding technician Mallory Whitmore a.k.a. The Formula Mom. Nourishing a newborn properly is vital for healthy growth and development. While many mothers intend to breastfeed, research shows the majority of US parents will use formula before their baby's first birthday. Yet, most of these parents don't receive any meaningful support or education to explore alternative options. Instead, they are told "breast milk is best" and are inundated with anti-formula rhetoric which can foster negative feelings and outcomes when breastfeeding isn't an option. Now, formula expert Mallory Whitmore is here to guide you on successful bottle feeding throughout baby's first year. Drawing from her personal struggles as a new mom and as a leader in the infant feeding space, Whitmore candidly shares her experiences of trial, error, and triumph and covers essential topics such as choosing the right formula, safe bottle preparation, feeding strategies, and troubleshooting common issues like reflux and gas. Whitmore also focuses on supporting mental health and dismantling harmful societal pressures, with tips to find joy in this journey. With its evidence-based insights and deep empathy for the realities of parenthood, Bottle Service represents a groundbreaking shift away from guilt-driven narratives. It celebrates formula as a valid option for families and offers a much-needed lifeline to parents looking to nourish their babies with confidence and without shame.Review Quotes
"Bottle Service deserves a place on every new parent's shelf, no matter how they plan to feed their baby. Mallory Whitmore helps parents feel informed, supported, and confident. This is a resource parents will refer back to again and again."--Valerie Trumbower, PCD, CLC, and founder of New Parents Academy
"Bottle Service is a reassuring, practical guide to bottle feeding your baby with confidence. It's one of the first books to offer parents who want or need to bottle feed clear advice, supportive insights, and real-world tips--without guilt, confusion, or overwhelm." --Kary Rappaport, OTR/L, MS, SCFES, IBCLC, and senior feeding and swallowing specialist at Solid Starts
"A must-read for families and health care providers that simplifies formula feeding with clarity, compassion, and evidence-based education." --Erin Moore, RN, CPNP, IBCLC, and founder of Baby Feeding Coach
"In Bottle Service, Mallory Whitmore brings honesty, heart, and practical know-how to every stage of the formula-feeding journey, from choosing and preparing bottles to weaning and returning to work. Through her own experiences, she offers grace-filled encouragement that reminds parents confidence and connection matter most. This trusted and reassuring companion helps families navigate the world of formula feeding with confidence and calm assurance." --Laura Hunter, pediatric nurse, mom of five, and cofounder of Moms on Call
"In a culture that too often shames mothers for doing what's best for their families, Mallory Whitmore offers welcome relief and reason. Bottle Service empowers parents with trustworthy, evidence-based guidance and the permission to choose formula without guilt or apology." --Bryana Kappadakunnel, author of Parent Yourself First
"Mallory Whitmore blends education and personal experience in Bottle Service, creating the perfect mix of guidance and relatability for formula-feeding parents. It clears up myths, answers every question, and takes the guilt out of feeding--a must-read I recommend as a pediatrician and lactation consultant." --Dr. Mona Amin, DO, IBCLC, and founder of PedsDocTalk
About the Author
Mallory Whitmore is a mom of two, educator, advocate, and infant feeding technician. She's the founder of The Formula Mom, an online platform that helps parents make informed, confident, and supported infant feeding decisions--without guilt or shame. She can be found on Instagram @TheFormulaMom and at MalloryWhitmore.com. She lives in Nashville, Tennessee.Dimensions (Overall): 8.38 Inches (H) x 5.5 Inches (W) x .56 Inches (D)
Weight: .39 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 352
Genre: Family + Relationships
Sub-Genre: Parenting
Publisher: S&s/Simon Element
Theme: Motherhood
Format: Paperback
Author: Mallory Whitmore
Language: English
Street Date: February 24, 2026
TCIN: 1004221705
UPC: 9781668088760
Item Number (DPCI): 247-37-0979
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 0.56 inches length x 5.5 inches width x 8.38 inches height
Estimated ship weight: 0.39 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Trending Non-Fiction
$19.31
was $20.98 New lower price
4 out of 5 stars with 61 ratings
$4.59
MSRP $7.99
Save $5 when you spend $20 on select books
4.8 out of 5 stars with 121 ratings
$6.20
MSRP $10.95
Save $5 when you spend $20 on select books
4.8 out of 5 stars with 33 ratings
$7.09
MSRP $9.99
Save $5 when you spend $20 on select books
4.9 out of 5 stars with 46 ratings
Discover more options
$16.14 - $19.00
MSRP $19.00 - $28.99
5 out of 5 stars with 8 ratings