GoMacro MacroBars® are organic, plant-based nutrition bars that offer a chewy and satisfying experience. Made from simple, sustainably-sourced ingredients, all MacroBars are Certified Organic, Vegan, Gluten-Free, Kosher, Non-GMO, C.L.E.A.N., and Soy-Free. Our combination of plant-based ingredients serves as a healthy and delicious way to keep you fueled throughout the day.
Meet the bar that started it all! Our original Peanut Butter Chocolate Chip MacroBar combines 11 grams of plant-based protein with organic and oh-so-creamy peanut butter, roasted peanuts, and let’s not forget the best part...our vegan chocolate chips!
Serving Size: 1 bar
Amount 1 bar (69g)
Calories: 290
% Daily Value*
Total Fat 10grm13%
Saturated Fat 2grm10%
Trans Fat 0grm0%
Cholesterol 0mg0%
Sodium 15mg1%
Total Carbohydrate 39grm14%
Dietary Fiber 2grm7%
Total Sugars 8grm0%
Added Sugars 7grm14%
Protein 11grm11%
Vitamin D 0mcg0%
Calcium 17mg2%
Iron 1mg6%
Potassium 159mg4%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
organic brown rice syrup, organic peanut butter, organic protein blend (organic sprouted brown rice protein, organic pea protein), organic puffed brown rice, organic chocolate chips (organic coconut sugar, organic cocoa, organic cocoa butter), organic peanuts.
Allergens & Warnings:
Contains: peanuts. Manufactured in a facility that processes peanuts and tree nuts., May contain nutshell fragments.
Consistency: Chewy
Protein Grams per Serving: 11 Grams
Features: Non-GMO
Dietary Needs: Gluten-Free, Certified Gluten-Free
State of Readiness: Ready to Eat
Form: Bar
Package Quantity: 1
Primary dietary ingredient: Plant-Based Protein
TCIN: 52308888
UPC: 181945000062
Item Number (DPCI): 071-20-1755
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 5.23 inches length x 2.48 inches width x 0.9 inches height
Estimated ship weight: 0.15 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
Guests appreciate the taste and quality of these protein bars, often highlighting their filling nature and healthy ingredients. Many enjoy them as a convenient snack for busy lifestyles, especially before workouts or as breakfast on the go. However, some guests have experienced issues with expiration dates and flavor inconsistencies. Overall, these bars are favored for their balance of taste and nutrition, making them a popular choice among health-conscious individuals and families.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6
4.6 out of 5 stars
201 star ratings
4.6 out of 5 stars with 201 reviews
quality
4.6 out of 5
quality: 4.57 out of 5
taste
4.3 out of 5
taste: 4.34 out of 5
value
4.1 out of 5
value: 4.1 out of 5
81% would recommend
33 recommendations
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
9 August, 2026Verified purchase
Yum!
Best protein bar! Constantly buy go macros not just for the ingredients but for the taste. Look forward to one everyday!
Emily
quality
5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
taste: 5 out of 5
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5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
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7 August, 2026Verified purchase
(no review title)
My kids and I love these bars and I feel good about the quality and ingredients their company provides!
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
taste: 5 out of 5
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5.0 out of 5
value: 5 out of 5
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1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
15 May, 2026Verified purchase
(no review title)
Expired. Tasted terrible and I get these from Harris teeter all the time
Mandy
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1.0 out of 5
quality: 1 out of 5
taste
1.0 out of 5
taste: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
1 out of 5 stars
3 April, 2026
(no review title)
Expired and impossible to chew
lexmeister8
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
31 March, 2026Verified purchase
recommend
I have a digestive disorder so I struggle finding healthy protein bars. though they are expensive, they're really good.
Elaleigh
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
taste: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
22 November, 2025Verified purchase
Tasty and clean ingrediants
I love these bars. Great ingredients. I eat one daily before my gym class. Keeps me satiated till dinner time.
Emily
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
taste: 5 out of 5
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5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
16 August, 2025Verified purchase
The only bar worth eating
Unlike most protein bars, I don’t find these sickeningly sweet. They do have a lot of brown rice syrup, but also a lot of protein from defatted peanut flour and some fat from chocolate chips. They’re kind of like a peanut butter and chocolate taffy that isn’t cloying. They’re great for breakfast when you’re on the run. $10 for four is actually an ok price. They’re usually $2.69-3.29 each most places. The dark chocolate almond one is good too, but I don’t think Target has it.
Charlene
1 guest found this review helpful. Did you?
5 out of 5 stars
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2 August, 2025Verified purchase
Love Gomacro bars
We love these! They are filling for the most part, clean, and are not the typical chalky protein bar. I hope Target carries these forever.
MelB
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
taste: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
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4 June, 2025Verified purchase
My fav
Love these! Very subtle peanut flavor, chewy bar. Something about the taste is beautiful. No gluten reactions ever!
hannah
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5.0 out of 5
quality: 5 out of 5
taste
5.0 out of 5
taste: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
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2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
16 May, 2025Verified purchase
tastes weird
I am not sure if It is just the pack that I bought but this flavor tasted like cigarettes to me, not good. I would highly reccomend the oatmeal chocolate chip ones over these.
lillian
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4.0 out of 5
quality: 4 out of 5
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2.0 out of 5
taste: 2 out of 5
value
3.0 out of 5
value: 3 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
24 February, 2025Verified purchase
The most perfect bar!
This is my favorite flavor of macro bar! The peanut butter is great and the chocolate chips add sweetness. Chewy great texture! Not too sweet!
TN
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
taste: 5 out of 5
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5.0 out of 5
value: 5 out of 5
2 guests found this review helpful. Did you?
4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
29 December, 2024Verified purchase
Great bars
Love these bars great taste and actually great for individuals and families often on the go! Only dislike is $ cost. Often buy others due to cost.
JilloT
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5.0 out of 5
taste: 5 out of 5
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3.0 out of 5
value: 3 out of 5
quality
5.0 out of 5
quality: 5 out of 5
5 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
5 December, 2024Verified purchase
My favorite GoMacro flavor!
I love these bars and this is my favorite flavor. I especially love that these bars are organic and they're also pretty filling. My only complaint is that I think they're a little on the expensive side, but for an on-the-go snack here and there, they're my first choice!
CA
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5.0 out of 5
quality: 5 out of 5
taste
5.0 out of 5
taste: 5 out of 5
value
4.0 out of 5
value: 4 out of 5
5 guests found this review helpful. Did you?
3 out of 5 stars
16 October, 2024Verified purchase
Not the best flavor
I like macrobars but I didn’t like this flavor as much as others. If it was all I had I would certainly eat it but to me the taste of it is less like peanut butter and more like plain roasted peanuts. Nothing wrong with peanuts in general it just wasn’t the taste I was expecting or wanted in this bar.
Emily
quality
5.0 out of 5
quality: 5 out of 5
taste
3.0 out of 5
taste: 3 out of 5
2 guests found this review helpful. Did you?
5 out of 5 stars
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25 August, 2024Verified purchase
Great!
Love these bars! Low fodmap, gluten free, and dairy free. Love that target has them in store now
Ashleepaige
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5.0 out of 5
value: 5 out of 5
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
taste: 5 out of 5
6 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
9 August, 2024Verified purchase
Tastes Weird
I bought Gomacro bars individually at a different grocery store and they tasted perfectly fine. These on the other hand tasted weird and waxy. I thought peanut butter chocolate chip would be a safe flavor.
Lacroix
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1.0 out of 5
quality: 1 out of 5
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1.0 out of 5
value: 1 out of 5
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1.0 out of 5
taste: 1 out of 5
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
19 July, 2024
So good
This flavor and the almond butter coconut are the BEST. The other ones are not that good ( the blue package oatmeal one, etc.) but this and the ab/coconut are to die for taste like cookie dough. I’ve been addicted to eating one for breakfast on the way to work every am. Please try !
HCritchley
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5.0 out of 5
taste: 5 out of 5
value
4.0 out of 5
value: 4 out of 5
quality
5.0 out of 5
quality: 5 out of 5
3 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
19 June, 2024Verified purchase
Tasteless bar with Taffy-like texture
I can't believe this product is on the market. I bought a four pack from Target and tried a bar. It had the texture of taffy and virtually no peanut or chocolate flavor. At almost 300 calories a bar, I took two bites and threw it out. The company refused to provide a refund. I hope Target will.
MrConsumer
quality
1.0 out of 5
quality: 1 out of 5
taste
1.0 out of 5
taste: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
3 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
14 June, 2024
Great
I finally found a protein bar that I love! It doesn’t taste overly sweet or salty and it doesn’t have that chemical/fake taste that protein bars usually have. Tastes good and normal!
