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Irrationally Rational - by Viswanathan Raghunathan (Hardcover)

Name: Irrationally Rational - by Viswanathan Raghunathan (Hardcover)
Brand: India Viking
SKU: 1011879704
Price: 14.99 USD
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Details

Highlights

In recent times, behavioral economics has become a household term.
About the Author: Dr. V. Raghunathan is an academic, author, columnist, hobbyist and a CEO.
328 Pages
Psychology, Reference

Description

Book Synopsis

In recent times, behavioral economics has become a household term. Irrationally Rational, written by V. Raghunathan, explores and explains behavioral economics in an accessible manner to the general readership. It captures the key works of the Nobel prize-winners who have contributed significantly to the evolution of behavioral economics, and will bring readers up to speed on how behavioral economics has come to eclipse, if not supplant neoclassical economics over the decades. In telling the story of the evolution of 'human irrationality', the book will also help readers understand where human psychology stands on the rationality-irrationality continuum.

About the Author

Dr. V. Raghunathan is an academic, author, columnist, hobbyist and a CEO. He is currently, Director, Schulich School of Business, India. Since 2013, for three consecutive years, Dr. Raghunathan has been featured in the list of top 50 thinkers in management across India and the Indian diaspora.

Specifications

Dimensions (Overall): 8.6 Inches (H) x 5.4 Inches (W) x 1.3 Inches (D)

Weight: 1.0 Pounds

Suggested Age: 22 Years and Up

Number of Pages: 328

Genre: Psychology

Sub-Genre: Reference

Publisher: India Viking

Format: Hardcover

Author: Viswanathan Raghunathan

Language: English

Street Date: August 15, 2022

TCIN: 1011879704

UPC: 9780670095995

Item Number (DPCI): 247-39-3286

Origin: Made in the USA or Imported

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Shipping details

Estimated ship dimensions: 1.3 inches length x 5.4 inches width x 8.6 inches height

Estimated ship weight: 1 pounds

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