Loma Daily Shampoo 12oz

Loma Daily Shampoo 12 oz (355 ml) is a gently purifying citrus‑infused formula ideal for everyday cleansing. Crafted for fine to normal hair—while safe for color‑treated strands—it delivers lightweight moisture balance, enhanced shine, and refreshed scalp health. Free from sulfate, soy, gluten, and parabens, this shampoo supports thermal protection and detangling. Its blend of orange and tangerine invigorates the senses while thoroughly cleansing without stripping, helping to enhance volume and manageability for fuller, healthier-looking hair. How to Use: Apply a small amount to damp hair, starting at the scalp and working through to the ends. Gently massage to create a light lather, then rinse thoroughly. For best results, follow with Loma Daily Conditioner to enhance hydration and manageability.