Mini Brands Really Works Vinyl Playset Series 1
$19.99
In Stock
WARNING: choking hazard - small parts. Not for children under 3 yrs.
Eligible for registries and wish lists
About this item
Additional product information and recommendations
Guests are saying
This mini record player has captured the hearts of many guests with its nostalgic design and fun concept. While it plays short clips of songs, the sound quality is generally appreciated. Guests enjoy the collectible aspect and the excitement of adding more records to their collection. However, some have expressed disappointment over the limited availability of additional records and the short playtime of each track, which may affect overall enjoyment.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 238 reviews
broad age appeal: 4.29 out of 5
quality: 3.85 out of 5
value: 3.76 out of 5
65% would recommend
79 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
25 July, 2026
(no review title)
Sadly disappointed with this. Everything about this should be cool and it is really neat, but it only plays a 30 second clip of the song. No where on the packaging or in the information about the product on Target's site tells you this. Every bit of marketing says it plays songs, not song clips. I cannot recommend.
1 reply from ZURU team - 3 days ago
Hi Joshua, Thank you for taking the time to share your feedback. We're sorry to hear the product didn't meet your expectations. We understand how disappointing it would be to expect full songs, and we appreciate you sharing your thoughts. We'll be sure to pass your feedback on to our team as we continue to improve our products.
3 out of 5 stars
Thumbs down graphic, would not recommend
25 July, 2026Verified purchase
Loud motor!
The design is cute and compact and I like that it's rechargeable. It doesn't bother me that it only plays song clips. What did bother me is the loud grinding noise the player makes (not talking about the vinyl crackle). I hoped it was a defect, but it seems to be pretty common. They probably made the speaker so loud to try to drown out the noise.
3 out of 5 stars
19 July, 2026Verified purchase
Cute but mixed experience
My experience has been mixed. I pre-ordered my player plus 1 ball in May and received in the mail the products on June 1. The player worked fine 1X and then started playing only 2 or 3 secs! 😭 I got the run around from the manufacturer when I contacted Zuru, who just wasted my time and didn’t do anything for me. Meanwhile I figured out on my own that it was the player and not the vinyls that was defective so I returned that and repurchased another player in the store, which was annoying. Then about 10 days later, Target pulled all the balls due to a profane word on one vinyl that someone complained about. Any honest reviews with negative points here have been downvoted to oblivion so Zuru, is that you? Haha, anyways, it’s still super cute but fyi, beware of faulty players, which seems to have happened to others too. Also, they should be playing about 30 second clips but do have a slightly staticky sound so it doesn’t sound as clear as on social media. Still worth collecting if you enjoy working mini things!
1 out of 5 stars
Thumbs down graphic, would not recommend
16 July, 2026Verified purchase
Knock off
They send you an off brand record player (zuru) it does not play the mini brands records at all!
1 reply from ZURU team - 3 days ago
Hi Anastasia, We're sorry to hear about your experience. The Mini Brands Really Works Vinyl Playset is an official ZURU product, and the records should play when used with the included record player. If you're experiencing an issue with your playset, please contact our Customer Support via the Contact Us form on our website so our team can look into this and help.
3 out of 5 stars
16 July, 2026Verified purchase
(no review title)
Came with a broken lid…
5 out of 5 stars
Thumbs up graphic, would recommend
12 July, 2026Verified purchase
Record player
Grandkids loved them
5 out of 5 stars
Thumbs up graphic, would recommend
11 July, 2026
My granddaughter will love it
This item was cancelled twice, Target offered free shipping to my Son's residence. Thank you Target, my granddaughter will be very happy. I have purchased $51 Target gift card from CVS for my granddaughter to shop at Target.
5 out of 5 stars
Thumbs up graphic, would recommend
10 July, 2026Verified purchase
(no review title)
Ok
5 out of 5 stars
Thumbs up graphic, would recommend
9 July, 2026Verified purchase
Great buy
Really works daughter loves it very much worth the money
3 out of 5 stars
Thumbs down graphic, would not recommend
8 July, 2026Verified purchase
Great concept, no mini vinyl to go with it
Cool idea. Our daughter loves it but you cannot find the mini records to go with it at any retail outlet with no idea when to expect any to arrive so it's pretty useless for now aside from the one that was included.
1 reply from ZURU team - 22 days ago
Hi Vince, Thanks for your review! We're so glad your daughter loves the playset. We're sorry you're having trouble finding the Mini Vinyls. Stock availability can vary by retailer, so we recommend checking with your local Target or the retailer directly for restock information. Thanks for your patience and support! 🎵
3 out of 5 stars
Thumbs down graphic, would not recommend
8 July, 2026Verified purchase
Not worth it
So it’s a cool idea, and I move to nastalgia part of it. But it only plays 30 seconds of a song, and considering the mini brand vinyls are sold out everywhere now it seems like a waste of money to me. My daughter got 4 records and that’s all.
1 out of 5 stars
Thumbs down graphic, would not recommend
5 July, 2026Verified purchase
(no review title)
This record player has 1 record is not compatible with any other mini brand records waste of money
4 out of 5 stars
Thumbs up graphic, would recommend
5 July, 2026Verified purchase
Neat but done before.
Super fun but volumne is very very loud. This is also just a new version of Tiger hitclips from the early 00s. Great variety of genres but would love to see specific genres mystery capsules.
5 out of 5 stars
Thumbs up graphic, would recommend
4 July, 2026Verified purchase
mini records
so fun and cute!
5 out of 5 stars
Thumbs up graphic, would recommend
3 July, 2026Verified purchase
Very nice music player !!!
Super cute! Reminds me of hit clips back in the 2000's my daughter and I really love them 🥰
3 out of 5 stars
Thumbs down graphic, would not recommend
2 July, 2026Verified purchase
(no review title)
Doesn’t play as well as you would think and you only have one record as others have not been released here yet
5 out of 5 stars
Thumbs up graphic, would recommend
2 July, 2026Verified purchase
(no review title)
very cool but can't find extra records
1 out of 5 stars
29 June, 2026
(no review title)
Target canceled my order.
1 reply from ZURU team - 29 days ago
We're sorry to hear your order was cancelled, David. As orders are managed by the retailer, we recommend reaching out to Target's Customer Support for more information regarding your order. We hope you're able to get your hands on one soon!
1 out of 5 stars
Thumbs down graphic, would not recommend
28 June, 2026Verified purchase
Broken unexpected
It was broken when used it second time. The press button is broken, it couldn’t bounced back.so disappointed!
1 reply from ZURU team - 29 days ago
We're sorry to hear this happened, Kelly. This certainly isn't the experience we want for you. Please reach out to our Customer Support team via the Contact Us form on our website, and they'll be happy to look into this for you.
1 out of 5 stars
28 June, 2026Verified purchase
(no review title)
Terrible. Doesn't work. I don't eccomend this, I will l get the MGA mini version of theirs which comes with shelves and speakers for a couple of dollars more.
1 reply from ZURU team - 29 days ago
We're sorry to hear this happened, Kelly. This certainly isn't the experience we want for you. Please reach out to our Customer Support team via the Contact Us form on our website, and they'll be happy to look into this for you.