Our Buffalo Style protein chips are thin & crispy like a traditional potato chip, but without the potatoes! Each bag of Wilde Chips is crafted from real ingredients including 100% all-natural chicken breast, egg whites and bone broth. High in protein and low in carbs, now you can enjoy the sweat-inducing spice of a plate of buffalo wings without needing a pile of napkins to wipe your hands.
Serving Size: 38 g
Serving Per Container: 4
Amount
Calories: 200
% Daily Value*
Total Fat 13g19%
Saturated Fat 1g5%
Trans Fat 0g
Cholesterol 30mg9%
Sodium 380mg18%
Total Carbohydrate 9g3%
Dietary Fiber 2g9%
Sugars 1g
Added Sugars 1g1%
Protein 13g26%
Vitamin D 2iu0%
Calcium 9mg0%
Iron 0.4mg2%
Potassium 205mg6%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
antibiotic-free chicken breast, native tapioca starch, high oleic expeller pressed sunflower oil, egg whites, chicken bone broth, contains less than 2% of the following: aged cayenne pepper sauce, vinegar, paprika extract, sea salt, spices, citric acid, maltodextrin, yeast extract, naturalflavors, salt, sodium citrate, sugar*. *adds a trivial amount of added sugar.
Allergens & Warnings:
CONTAINS: EGG
State of Readiness: Ready to Eat
Form: Chip
Package Quantity: 4
TCIN: 87580746
UPC: 856802008795
Item Number (DPCI): 094-08-0187
Origin: Made in the USA
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 5.5 inches length x 2 inches width x 8.75 inches height
Estimated ship weight: 5.36 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
These protein chips have garnered a strong following for their unique flavors and satisfying crunch. Guests appreciate the buffalo flavor, which is often compared to traditional snacks, making them a great alternative for those seeking healthier options. Many find them perfect for on-the-go snacking or as a protein boost during meals. However, some guests have noted concerns about saltiness and price, suggesting a need for balance in flavor and cost.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5
4.5 out of 5 stars
940 star ratings
4.5 out of 5 stars with 940 reviews
flavor
4.2 out of 5
flavor: 4.21 out of 5
quality
4.2 out of 5
quality: 4.21 out of 5
value
3.7 out of 5
value: 3.72 out of 5
75% would recommend
74 recommendations
3 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
19 July, 2026Verified purchase
Not a high protein snack
I like the taste but it's not going to be for everyone. I'm docking 2 stars because only 13g of protein for 200 calories is not "high protein" despite the marketing.
Comcool
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1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
24 June, 2026
yuck
nasty
flavor
1.0 out of 5
flavor: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
2 June, 2026Verified purchase
EXPIRED BY NEARLY A YEAR
I love these chips! Such great flavor!! ….however the quality department at the Target on Merle hay in Des Moines Iowa needs a reboot. These chips are expired by nearly a YEAR. These were full price &10.
CRM
flavor
1.0 out of 5
flavor: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
6 May, 2026Verified purchase
(no review title)
There are a great source of protein and taste amazing
Mommyof5
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5 out of 5 stars
5 May, 2026Verified purchase
(no review title)
These chips are wild!!!! So tasty! My daughter and I were on a sugar / carb free diet and we love to crunch on chips!! Lord and behold we found this at another store! We are hooked now!
Damiana
flavor
5.0 out of 5
flavor: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
4.0 out of 5
value: 4 out of 5
Did you find this review helpful?
4 out of 5 stars
2 May, 2026Verified purchase
(no review title)
Delicious & Satisfying.. these are a great alternative to the beloved potato chip!
Alisha
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1 out of 5 stars
18 April, 2026
I've never regretted a purchase more
Hands down the worst chip that's ever crossed my lips. The only thing it did right was crunch. My husband and I had literally one chip each then threw the bag in the trash. I was so mad.
Alex
flavor
1.0 out of 5
flavor: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
1 April, 2026Verified purchase
Family Favorite
Our favorite chips! Perfect for on the go, lunches, or a quick snack. Delicious and full of protein!!
TargetGirl
flavor
5.0 out of 5
flavor: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
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3 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
5 January, 2026
Protein snacks
I like the concept of chicken on the go. The crunch was nice, but after chewing it just felt pieces of meat floating and needing to floss. It was flavor but seeing the silica package made me think it would be health just to eat sliced meat.
lyddiebit
flavor
4.0 out of 5
flavor: 4 out of 5
quality
3.0 out of 5
quality: 3 out of 5
value
3.0 out of 5
value: 3 out of 5
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5 out of 5 stars
23 September, 2025Verified purchase
Wilde buffalo protein chips
If you’re on a keto type diet.. these are the bomb.com!!! Dip in blue cheese or home made ranch dressing and it sooo yummy!
allana
1 guest found this review helpful. Did you?
2 out of 5 stars
18 September, 2025
originally posted on WILDE
Edible, but not my favorite
I’m not sure what the flavor that I’m tasting is, but it’s almost like spicy coconut. I really tried to like it, but I can’t get into it.
Wayne A.
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3 out of 5 stars
13 September, 2025
originally posted on WILDE
Drying pouch and flavor change
These are my most favorite snack, or they were. At almost the same time you changed the moisture pouch, the flavor changed. I wonder if was the pouch or you changed the flavor combo. It almost tastes like you added cinnamon or nutmeg. Not quite as good, which is a total shame.
Mama T.
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5 out of 5 stars
2 September, 2025
originally posted on WILDE
Absolute best in class
Good snack , high protein, quality taste . My customers at wellnest MD are crazy about these chips that we served at our launch party and then on have been asking each time they visit for our varied recovery and regenerative services. I would do a Bulk order if I can fit our business. My kids, 7,11 also love it.
ARK
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1 out of 5 stars
23 August, 2025
originally posted on WILDE
99% air
It is absolutely criminal how much air was in the bag. What a rip-off
Madison
4 guests found this review helpful. Did you?
5 out of 5 stars
13 August, 2025
originally posted on WILDE
IN LOVE!
I can't say enough. Wilde chips are the best thing ever invented! I keep so many cuz I'm scared to run out! I will never eat a regular chip again!!
Sandra F.
1 guest found this review helpful. Did you?
5 out of 5 stars
3 August, 2025
originally posted on WILDE
So addictive!
The flavor is amazing for a protein chip. The texture and taste are just like real chips, only better. I feel so much better about having these for a snack.
Lisa A.
1 guest found this review helpful. Did you?
4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
10 July, 2025Verified purchase
$$$ but good! Buy on sale!!
I absolutely LOVE these, but I don’t feel they are a value for the $$$, unless they are on SALE. Flavor, texture, quality seems wonderful. Now, the Buffalo flavor (only one I have tried, so far) is a tiny bit hot/ spicy, but I prefer spicy. I could see how it may be too spicy for some. I have not tried the BBQ, yet. I am only giving 4 stars, instead of 5 because of the price.
ShoeDiva
flavor
5.0 out of 5
flavor: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
4.0 out of 5
value: 4 out of 5
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1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
15 May, 2025Verified purchase
Yuck
They tasted like trash. Not even bbq flavor either.
Sammy
flavor
1.0 out of 5
flavor: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
2 out of 5 stars
26 April, 2025
originally posted on WILDE
Seed oils
They’d be great if they were fried with something like beef tallow, but they’re not, so I no longer buy
