Nature Valley Soft Baked Oatmeal Cereal Bars - 14.88oz/12ct
$7.19 ($0.48/ounce)
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Highly rated
$3.49 - $5.79
Buy 2 for $8 select cereal on select items
4.7 out of 5 stars with 15933 ratings
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4.7 out of 5 stars with 1446 ratings
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Guests are saying
Nature Valley's soft baked oatmeal squares with cinnamon and brown sugar are a delightful snack option that combines taste and nutrition. Guests appreciate their soft, chewy texture and the perfect balance of sweetness, making them ideal for busy mornings or a quick pick-me-up. The individually wrapped packaging adds convenience for on-the-go lifestyles. While some guests have noted size and pricing concerns, the overall enjoyment of these bars shines through, making them a popular choice for families and individuals alike.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 946 reviews
quality: 3.88 out of 5
taste: 4 out of 5
value: 3.88 out of 5
71% would recommend
32 recommendations
1 out of 5 stars
8 March, 2026
originally posted on naturevalley.com
No icing on Oatmeal Squares
We buy these a lot. We have been disappointed with the last two boxes because they haven’t had the icing on top. I have a picture but the button isn’t working properly for me to add the picture of square with no icing.
1 reply from Nature Valley team - 23 days ago
We're so sorry to hear about your recent experience. Every customer’s feedback matters to us as we are continually striving to improve our products. We'd like to learn more and assist you further. Can you reach out to our team via the Contact Us section at the bottom of this page so we can assist you properly? Thank you!
5 out of 5 stars
Thumbs up graphic, would recommend
4 December, 2025Verified purchase
SO GOOD
These are sooooo good when warmed up!! I wish they were a bigger size!!
5 out of 5 stars
5 November, 2025
originally posted on naturevalley.com
Amazing taste and texture
Randomly discovered these things in a target and I’m legitimately obsessed with them and have 1-2 per day. So much so that I googled it to see if there were any other flavors and ended up here. They’re delicious and the texture is great
5 out of 5 stars
8 September, 2025
originally posted on naturevalley.com
Obsessed
I’ve eaten a whole box in a matter of 2 days. Probably not a good thing but they’re that good!!
5 out of 5 stars
18 August, 2025
originally posted on influenster.com

These little treats are delicious!
These little treats are simply fantastic. I was surprised by how delicious they ended up being. They are great for when you are on the go. Or rushing out of the house in the morning. Easy to grab on the way out and provides an excellent source of nutrition to start your day.
5 out of 5 stars
18 August, 2025
originally posted on influenster.com

Great!
Cinnamon and brown sugar oatmeal squares with a crunchy yet chewy texture—Nature Valley makes the perfect snack anytime. Crunchy oats and chewy sweetness blend perfectly in Nature Valley Cinnamon Brown Sugar Oatmeal Squares—snack bliss.
5 out of 5 stars
30 July, 2025
originally posted on influenster.com

Delicious
Tasty and delicious they are so good you forget it’s good for you all natural ingredients make it very tasty for a snack or a on the go meal. The packaging is very appropriate too
4 out of 5 stars
29 July, 2025
originally posted on influenster.com

Defo would buy again
Nature Valley Soft-Baked Bars – A Soft Snack Served With a Side of Surprise ✨🌾 Okay, listen up—Nature Valley really said “let’s be cozy” with these Soft-Baked Bars, and honestly? I was not mad about it. You take one bite and boom—soft, chewy realness. None of that dry, crumble-into-dust nonsense. We’ve entered the comfort snack era. 🍪 Texture: Impeccable. Like a warm hug from a cookie that just got back from yoga. It’s tender, chewy, and doesn’t turn to powder the moment it touches your tongue (looking at you, OG crunchy bars). 🍯 Flavor: Sweet, but not clingy. The cinnamon? Whispers. The oats? Toasted perfection. If you get the ones with a drizzle of icing, prepare to be lightly blessed. It’s not dessert-level sweet, but it’s just enough to make your 3PM slump feel luxurious. 💡 Energy: Great for on-the-go vibes, a quick pre-gym nibble, or “I need to pretend I had breakfast” mornings. It won’t power you through a hike up Mount Everest, but it’ll totally carry you through a Zoom meeting that could’ve been an email. 🎯 Final Rating: 8.5/10 Deliciously soft, low-effort, and surprisingly satisfying. Would I marry it? No. Would I text it “u up?” at midnight when I’m craving something comforting? Absolutely.
5 out of 5 stars
23 July, 2025
originally posted on influenster.com

Me encanta nature valley
I really love the flavor it has, in addition the ingredients are very nutritious and the price is the best of all, when I take a bite it has a unique texture and the packaging comes super well.
4 out of 5 stars
17 July, 2025
originally posted on influenster.com

A cozy and flavorful snack that tastes great with
These oatmeal squares are soft, chewy, and full of warm cinnamon flavor. They make a great quick breakfast or snack, and I love how satisfying they are without feeling too heavy. The sweetness is balanced and not too overpowering. I usually enjoy them with a cup of coffee. My only complaint is that they are a bit small, so I sometimes end up wanting a second one. They are a little overpriced for the size and quantity, however. Still, they are a reliable and tasty choice to keep on hand.
5 out of 5 stars
4 July, 2025
originally posted on influenster.com

Delicious!
Soft and delicious. Classic packaging is familiar and promises a great taste packed in a little bar. Good value ! Always fresh and soft. Never tough.
5 out of 5 stars
3 July, 2025
originally posted on influenster.com

Great for on the go
My nephew and my son love these. They’re great for a grab and go snack and they’re better than a bag of chips or something unhealthy. They’re also don’t seem as dry as most granola bars are. I also love that they come in individually wrapped packaging so I can keep a few in my purse for my little one.
5 out of 5 stars
26 June, 2025
originally posted on influenster.com

Perfect snack for the whole family
This is a delicious toddler appreciated and approved snack in my home. And I enjoy them too. Great cinnamon flavor. And chewy texture. Simple and easy
5 out of 5 stars
19 June, 2025
originally posted on influenster.com

So yummy
The taste is warm and cinnamon-sweet without being overpowering. Packaging is neat and easy to toss in a bag. Always fresh, never dry. Love the simple ingredients, and the soft, chewy texture with that icing drizzle? Total win.
5 out of 5 stars
18 June, 2025
originally posted on influenster.com

Soft and so delicious!!
I love all of the nature valley products, but this , especially brown sugar, is my favorite!!! I recommend these as a quick breakfast option, or pick me up snack you won't be disappointed!!
5 out of 5 stars
14 June, 2025
originally posted on influenster.com

Mighty tasty
I love cinnamon and Brown sugar think about the taste comes out then the oatmeal sounds yummy too Me Great snack right down to Awesome Breakfast with big cup of coffee 😁☕☕
5 out of 5 stars
9 June, 2025
originally posted on influenster.com

Awesome!
I love the Nature Valley cinnamon, brown sugar, soft, bake, oatmeal, squares by Nature Valley. They are tasty and the perfect snack for any lunch or on the go they are always fresh in the packaging. Love them!
5 out of 5 stars
7 June, 2025
originally posted on influenster.com

Fresh, soft, tasty
These are very tasty. Always soft and very fresh. They are easy packaging to open and great for a grab and go snack or even for breakfast. Nature valley hit the nail on the head with this one.
5 out of 5 stars
6 June, 2025
originally posted on influenster.com

Go to grab-and-go breakfast!!
These soft-baked oatmeal squares are a total game changer for busy mornings and mid-day cravings. The Cinnamon Brown Sugar flavor is sweet, comforting, and absolutely delicious—like a warm hug in snack form. What really stands out is the soft, chewy texture that makes every bite feel freshly baked. They’re the perfect grab-and-go option—no prep, no mess, just toss one in your bag and you’re set. Whether I’m heading out the door with kids in tow or need a quick snack between meetings, these are my go-to. Nature’s Valley really nailed it with this one. Highly recommend!
5 out of 5 stars
3 June, 2025
originally posted on influenster.com

Great taste and less mess
The same great taste of a nature valley bar without the normal mess that comes with them. When opening the package you aren't met with the large amount of crumbs and that is a big positive