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Samsung 98" class DU9000 HDR Crystal UHD 4K Smart TV - Black (UN98DU9000) - 2 of 4Samsung 98" class DU9000 HDR Crystal UHD 4K Smart TV - Black (UN98DU9000) - 3 of 4Samsung 98" class DU9000 HDR Crystal UHD 4K Smart TV - Black (UN98DU9000) - 4 of 4
Samsung 98" class DU9000 HDR Crystal UHD 4K Smart TV - Black (UN98DU9000) - 1 of 4

Samsung 98" class DU9000 HDR Crystal UHD 4K Smart TV - Black (UN98DU9000)

$1,599.99 reg $2,499.99
Sale save $900.00 (36% off)

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Return this item by mail or in store within 30 days for a full refund.
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At a glance

About this item

Highlights

  • Supersize Picture Enhancer - AI-enhanced picture quality optimized for a super large screen. The Supersize Picture Enhancer reduces noise and increases sharpness even at its largest size, so you get a picture that’s as bold as it is big. *Utilizes AI-Based formulas.
  • PurColor - See a wider spectrum of colors than traditional RGB models with PurColor. From green turf to an amazing sunset, you’ll enjoy true to life picture quality with our innovative color technology.
  • 4K Upscaling - Get a clearer picture for more of your shows and videos. 4K Upscaling transforms each pixel for improved content.
  • Motion Xcelerator 120Hz* - Experience smooth action with exceptional motion enhancements. Get crisp visuals at a speed of 120 frames per second for a seamless picture. *Motion Xcelerator 120Hz is sometimes called Motion Xcelerator Turbo.
  • Mega Contrast - Automatically adjusts the brightness and contrast. It reduces the difference between light and dark areas so that objects on screen stand out more.
  • HDR - Take in an impressive spectrum of colors and fine details, even in the darkest scenes. Brightness and contrast are automatically dialed into their ideal levels in every frame so you can see your content as it’s meant to be seen from the subtle highlights in a dark, moody alleyway to the deep shadows cast on a bright and sunny afternoon.
  • Q-Symphony - Only Samsung gives you the power to unlock incredible when you pair your TV with a soundbar. With Q-Symphony, your TV speakers paired with Q-Series and S-Series soundbar operate as one. Together, they can optimize all the channels to bring you our most powerful sound experience.* Q-Symphony requires compatible 2020-2024 Samsung TV and either a Q-series or S-series soundbar.
  • Crystal Processor 4K - Watch the content you love upgraded to dazzling 4K resolution. You’ll be able to better enjoy your TV’s capabilities as the Crystal Processor automatically transforms your favorite movies and shows with 3D color mapping and Adaptive Sound. Even if the content you’re watching wasn’t produced in 4K, you can enjoy it like it was.
  • Samsung Tizen OS - Stream your favorite shows. Follow recipes. Play games. Work out with a trainer. Do all you enjoy with Smart TV Powered by Tizen . In just a few clicks, get instant access to your must-have apps and endless content from the streaming services you love. And with Voice Assistants built into your TV, it’s easy to get to it all with just the sound of your voice. * *Samsung Account required for network based smart services, including streaming apps and other smart features. Separate [connected] computer, mobile or other device may be necessary to create/log into Samsung Account (free to download and create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available.
  • Game Bar - Enhance your performance in both console and cloud gaming. Change the screen ratio and get features like AI Auto Game Mode, Mini Map Auto Detection and Virtual Aim Point *High speed internet connection, additional gaming service subscriptions, and compatible controller required. Game Bar UI is subject to change without prior notice.
  • SolarCell Remote™ - The rechargeable SolarCell Remote makes it easy to access and control all of your compatible connected devices with one simple remote. Includes RF harvesting to charge the remote using signals like Wi-Fi.

Description

Make the most of your big screen with a wide picture ratio that displays every color in crisp 4K resolution. Add ultra smooth action and improved contrast to the mix for a hugely impressive view. AI-enhanced picture quality optimized for a super large screen. The Supersize Picture Enhancer reduces noise and increases sharpness, even at its biggest size.
Dimensions (Overall): 49 Inches (H) x 85.9 Inches (W) x 2.5 Inches (D)
Weight: 117.7 Pounds
Electronics Condition: New
Aspect Ratio: 16:9 Aspect Ratio
Screen Resolution: 4K
Native screen refresh rate: 120 Hz
Screen Size: 97.5 Inches
Stand Depth: 15.8 Inches
Stand Width: 1 Inches
Compatible With: Google Assistant, Alexa, Netflix, YouTube, Disney+, Hulu, Apple TV+, Max, Amazon Prime Video, Samsung TV Plus, Sling TV, Spotify
VESA Mounting Standard: 600x400
Product Depth with Stand: 15.8 Inches
Product Height with Stand: 51.1 Inches
Product Width with Stand: 85.9 Inches
Backlight type: LED Edge-Lit
Smart platform: Samsung Smart TV
Voice assistant built-in: Bixby Built-In, Alexa Built-in
Model name: UN98DU9000FXZA
Number of HDMI ports: 3
High Dynamic Range (HDR): Hybrid Log-Gamma (HLG), HDR10+, HDR10
Screen Mirroring Technology: Smart View, Apple Airplay
Battery: No Battery Used
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 91313202
UPC: 887276836409
Item Number (DPCI): 008-09-0114
Origin: Imported
Energy Guide Label Required:
ENERGYGUIDE LABEL REQUIRED
If the item details aren’t accurate or complete, we want to know about it.

samsung

comparison-chart
SAMSUNG QLED & CRYSTAL UHD COMPARISON CHART
- QLED 4K Crystal UHD
SERIES Q60T TU8000 TU7000
SCREEN SIZE 65 - 58 - 55 - 50 65in - 55in - 50in 75in - 70in - 65in - 55in - 50in - 43in
PICTURE QUALITY Resolution 4K UHD 4K UHD 4K UHD
Motion Rate Motion Rate 120 Motion Rate 120 Motion Rate 120
Processor Quantum Processor 4K Lite Crystal Processor 4K Crystal Processor 4K
Contrast Dual LED N/A N/A
High Dynamic Range Quantum HDR HDR HDR
Viewing Angle Wide Viewing Angle N/A N/A
Color Quantum Color Crystal Display Crystal Display
CONNECTIVITY Smart TV Smart TV Powered by Tizen Smart TV Powered by Tizen Smart TV Powered by Tizen
Voice Multiple Voice Assistants Multiple Voice Assistants N/A
Multi View Yes N/A N/A
Gaming Mode Game Enhancer Game Enhancer Game Enhancer
Ambient Mode Ambient Mode + N/A N/A
Remote OneRemote OneRemote Standard Remote
HDMI Connections 3 3 2

All Sizes in Inches Unless Otherwise Stated

Delivery options

Delivery service upgrades are available in cart during checkout.

Shipping details

Estimated ship dimensions: 40 inches length x 94 inches width x 61 inches height
Estimated ship weight: 250 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
This item ships in its manufacturer’s packaging, revealing what’s inside. ·

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What is the advantage of Q-Symphony technology?

submitted by AI Shopping Assistant - 3 months ago
  • A: Q-Symphony combines TV speakers with compatible soundbars for an optimal sound experience, enhancing audio quality.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: How does the HDR feature improve viewing experience?

submitted by AI Shopping Assistant - 3 months ago
  • A: HDR automatically adjusts brightness and contrast to highlight details in both dark and bright scenes for better visuals.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What features enhance the picture quality on this TV?

submitted by AI Shopping Assistant - 3 months ago
  • A: This TV features an AI-enhanced Supersize Picture Enhancer and 4K Upscaling for improved clarity and sharpness.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What type of gaming enhancements does this TV offer?

submitted by AI Shopping Assistant - 3 months ago
  • A: It includes Game Bar, AI Auto Game Mode, and Mini Map Auto Detection for an enhanced gaming experience.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Can I use voice commands with this Smart TV?

submitted by AI Shopping Assistant - 3 months ago
  • A: Yes, it comes with built-in Bixby and Alexa for easy voice control and access to apps.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: can this be mounted outside?

submitted by Ducky1026 - 9 months ago
  • A: Hi, thanks for reaching out about Samsung 98" class DU9000 HDR Crystal UHD 4K Smart TV - Black (UN98DU9000) No. Samsung does not recommend this TV for outdoor use. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJustin - 9 months ago
    Target expert support
WARNING: Cancer and Reproductive Harm - www.P65Warnings.ca.gov For more information, go to https://www.p65warnings.ca.gov/

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Guests are saying

This TV has received high praise for its stunning picture quality, vibrant colors, and impressive sound, making it a perfect centerpiece for any living space. Guests appreciate its user-friendly interface and seamless integration with gaming consoles, enhancing their viewing experience. The large screen size transforms movie nights into immersive experiences, while the smart features simplify navigation. Despite some concerns about fragility and sound quality, the overall satisfaction with this product is evident.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 273 reviews
    5 out of 5 stars
    22 June, 2026
    originally posted on Samsung US
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    Massive display with a great picture.

    [This review was collected as part of a promotion.] the 98" Crystal UHD has a massive screen with great image resolution. Every sporting event and TV show has an awesome picture and the motion flows great. There's several color and brightness settings, but for me dynamic is the best.
    Rumie
    Did you find this review helpful?
    5 out of 5 stars
    20 June, 2026
    originally posted on Samsung US
    Image

    Home theatre in one package

    I love this gargantuan tv. I love the picture on it, was very bright with great color. It was super easy to hook up and use. I had intended to use a streaming stick with it, but decided to keep the native system it came with. I had also intended to hook up a surround sound system to it, but the sound was so good without one, I skipped spending the extra money. It is an incredible value at the price. I especially love the solar powered remote control that doesn’t need battery replacements.
    LoveSamsung
    Did you find this review helpful?
    5 out of 5 stars
    10 June, 2026
    originally posted on Samsung US
    Image

    Awesome features

    [This review was collected as part of a promotion.] Clarity is amazing. Resolution stunning,the motion is flawless. Nice and bright. The colors are beautiful
    Yuki
    Did you find this review helpful?
    1 out of 5 stars
    10 June, 2026
    originally posted on Samsung US
    Image

    Physical damage??? Really Samsung?

    We’ve been a fan of Samsung for a long time till last month. So disappointed in the way they treat us. 3hrs of loop me over and over to 3 different departments. I have undeniable physical proof that no user damage occurred. My home security surveillance camera is aimed directly at the TV, and I have captured the exact two-minute window where the TV panel spontaneously cracked while remaining completely untouched. Despite this evidence, I have been unable to get Samsung to properly review my case or honor the warranty. They kept saying “physical damage and is not covered under the manufacturer’s warranty”. Please tell me why that the TV was operating under normal conditions for the past month only to find out later on that a crack starts to appear internally not externally?
    ThaoClar
    Did you find this review helpful?
    5 out of 5 stars
    10 June, 2026
    originally posted on Samsung US
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    TV

    [This review was collected as part of a promotion.] The brightness and clarity are Samsung perfect.Amazing product.
    MUSICLOVER
    Did you find this review helpful?
    5 out of 5 stars
    8 June, 2026
    originally posted on Samsung US
    Image

    EXCELLENT

    [This review was collected as part of a promotion.] THIS TV IS ABSOLUTELY THE BRIGHTEST, CLEAREST PICTURE IVE EVER HAD ON A TV, THE COLORS ARE VIVID AND TRUE, ITS A REAL PLEASURE WATCHING IT. I DO HAVE TO LOOK AWAY WHEN IM UP WALKING D/T MY DIZZINESS, THE MOTION SEEMS TO INCREASE IT BECAUSE IM SO CLOSE. AS FOR RESOLUTION, IT CAN'T BE ANYTHING OTHER THAN GREAT OR WHAT IVE ALREADY ESPOUSED ON WOULDN'T BE SO GOOD.
    SANDRA316500
    Did you find this review helpful?
    4 out of 5 stars
    1 June, 2026
    originally posted on Samsung US
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    Samsung DU9000 Crystal UHD

    [This review was collected as part of a promotion.] Samsung DU9000 Crystal UHD 4K TV Review The Samsung DU9000 is a large-screen 4K LED TV designed for people who want an immersive viewing experience without paying OLED or premium Mini-LED prices. It offers Samsung's Crystal UHD picture processing, a 120Hz motion system, Tizen smart TV platform, and gaming-focused features. Rating: ★★★★☆ (4/5) Pros Excellent value for a very large-screen TV. Sharp 4K image with effective upscaling of HD content. Smooth motion handling for sports and gaming. Samsung Tizen smart platform is fast and easy to use. Supports Samsung Gaming Hub, VRR, and FreeSync Premium. Compatible with Alexa, SmartThings, and AirPlay. Cons Black levels and contrast are noticeably weaker than OLED and Mini-LED TVs. HDR performance is adequate but not spectacular. Built-in speakers are serviceable but benefit greatly from a soundbar. Picture quality can reveal limitations when viewed in a dark room. Picture Quality The DU9000 produces vibrant colors thanks to Samsung's PurColor technology and Crystal Processor 4K. Native 4K content looks crisp, while lower-resolution content is enhanced through 4K upscaling. Bright-room performance is particularly strong, making it a good choice for living rooms and family spaces. Gaming Performance For casual and moderate gamers, the DU9000 performs well. Motion Xcelerator and support for high-refresh-rate gaming help reduce blur and improve responsiveness. Gaming Hub also allows access to cloud gaming services without a console. Smart Features Samsung's Tizen OS provides access to major streaming services, Samsung TV Plus free channels, voice assistants, and SmartThings integration. Navigation is generally quick and intuitive. Who Should Buy It? Families wanting a very large TV for movies, sports, and streaming. Viewers with bright rooms. Gamers looking for good performance without paying flagship prices. Who Should Skip It? Home theater enthusiasts seeking deep blacks and premium HDR. Buyers comparing it directly against Mini-LED or OLED models in the same budget range. Final Verdict The Samsung DU9000 is a solid large-screen 4K TV that delivers strong everyday performance, good smart features, and smooth motion handling. Its biggest strength is providing a cinematic screen size at a relatively affordable price. If your priority is screen size and value, it's an excellent choice. If ultimate picture quality is your goal, stepping up to a Mini-LED or OLED model would be worthwhile.
    RegularShopper
    Did you find this review helpful?
    5 out of 5 stars
    1 June, 2026
    originally posted on Samsung US
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    Perfectly crisp

    [This review was collected as part of a promotion.] Amazing picture, simple setup and menus. Samsung is my go to for dependable and high quality electronics, most importantly TVs.
    Dvo8811
    Did you find this review helpful?
    5 out of 5 stars
    1 June, 2026
    originally posted on Samsung US
    Image

    Great Quality for the price

    [This review was collected as part of a promotion.] I love this TV has good quality for being so big. Also was a great price and have had no issues what so ever. The remote has a solar cell on the bottom side so it charges when put in the light which i think is really cool and should be implemented in all TV remotes going forward
    Mattbrum
    Did you find this review helpful?
    5 out of 5 stars
    1 June, 2026
    originally posted on Samsung US
    Image

    So satisfied

    [This review was collected as part of a promotion.] ⭐⭐⭐⭐⭐ 5/5 Stars I've been extremely impressed with the Samsung 98" Crystal UHD DU9000. The sheer size of the screen completely transforms the viewing experience, making movies, sports, gaming, and streaming feel more immersive than ever. The 4K picture is sharp and detailed, with vibrant colors and excellent clarity across a wide range of content. The brightness is more than adequate for my living room, and the motion handling performs well during fast-paced sports and action scenes. Samsung's smart TV interface is easy to navigate, and all of my favorite streaming apps loaded quickly and ran smoothly. One of the biggest surprises was how well the TV upscales non-4K content, making older shows and live television look better than expected on such a massive screen. The slim design also looks great despite the TV's enormous size. If you're looking for a giant-screen TV that delivers impressive picture quality, smooth performance, and excellent value for the money, the Samsung 98" Crystal UHD DU9000 is an outstanding choice. It has become the centerpiece of my entertainment setup, and I couldn't be happier with the purchase.
    Koolious
    Did you find this review helpful?
    5 out of 5 stars
    1 June, 2026
    originally posted on Samsung US
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    Best tv ive ever bought

    [This review was collected as part of a promotion.] Im in love with my tv and how well the picture quality is. And its great for gaming
    Nickle
    Did you find this review helpful?
    5 out of 5 stars
    1 June, 2026
    originally posted on Samsung US
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    Samsung

    [This review was collected as part of a promotion.] They were very helpful and informative. I have good positive experience
    JayD
    Did you find this review helpful?
    5 out of 5 stars
    1 June, 2026
    originally posted on Samsung US
    Image

    Very great features I must buy

    [This review was collected as part of a promotion.] I have to say this TV is absolutely amazing. I love how clear it is. The brightness is amazing and the color my God. It looks like you're looking out of a window. The motion is real-time, like it does not lag at all. And the revolution, ohh, my God is so crystal clear. You can all most taste with is cooking on the T. V like, that's how clear this TV is
    Tashi
    Did you find this review helpful?
    5 out of 5 stars
    1 June, 2026
    originally posted on Samsung US
    Image

    Great tv

    [This review was collected as part of a promotion.] this is an amazing product something I would advise and recommend to everyone to get if you love The clearness and frame rate on your TV
    Handman
    Did you find this review helpful?
    4 out of 5 stars
    29 May, 2026
    originally posted on Samsung US
    Image

    Really Good

    [This review was collected as part of a promotion.] This Is Personally So Good It's The Only TV I Use And So Did My Grandma And Granmpa
    Likelydate
    Did you find this review helpful?
    5 out of 5 stars
    26 May, 2026
    originally posted on Samsung Canada
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    Stop Shopping Around - You have found the BEST TV!

    I have been a loyal Samsung customer for many years. Over time, I’ve occasionally tried other brands, including Sony and LG - both make great TVs, but when I moved into my new home, I replaced those brands with my beloved Samsung TVs (currently have 10 around my house 😬) I can honestly say that I’ve never had an issue with any of my Samsung TVs. They’ve never broken down, and they seem to outlast my patience because I’m always tempted to upgrade after five years, yet they just keep performing flawlessly! This particular 98-inch Tizen OS Smart TV has been absolutely amazing for movie nights. Whether we fully black out our theatre room or leave some ambient light, the picture remains vibrant, crystal clear, and incredibly immersive. There’s honestly no need to go to the movie theatre anymore. If you’re on the fence about buying this TV, stop shopping around - this unit is INCREDIBLE!
    MOJO1
    Did you find this review helpful?
    5 out of 5 stars
    24 May, 2026
    originally posted on Samsung Canada
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    Great picture

    I bought this tv 3 months ago. It’s great. I would buy again.
    RayRay2
    Did you find this review helpful?
    5 out of 5 stars
    23 May, 2026
    originally posted on Samsung Canada
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    Great features

    The first time I saw the 98" tv I feel in love with it . So I decided to purchased it. Now I bought the tv I am so happy I did and I am enjoying it right now.
    Haddy Faal Jobe
    Did you find this review helpful?
    5 out of 5 stars
    23 May, 2026
    originally posted on Samsung Canada
    Image

    Great TV

    Very happy with the TV. Great for movies and sports.
    monoclythe
    Did you find this review helpful?
    5 out of 5 stars
    23 May, 2026
    originally posted on Samsung Canada
    Image

    Big Beautiful TV

    I bought tv 3 months ago and love it so big and beautiful
    Beatles 1964
    Did you find this review helpful?

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