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Dove Beauty Intensive Repair Advanced Damage Therapy 10-in-1 Serum Hair Mask with Glutamic Amino Serum - 9.2oz - 2 of 4Dove Beauty Intensive Repair Advanced Damage Therapy 10-in-1 Serum Hair Mask with Glutamic Amino Serum - 9.2oz - 3 of 4Dove Beauty Intensive Repair Advanced Damage Therapy 10-in-1 Serum Hair Mask with Glutamic Amino Serum - 9.2oz - 4 of 4
Dove Beauty Intensive Repair Advanced Damage Therapy 10-in-1 Serum Hair Mask with Glutamic Amino Serum - 9.2oz - 1 of 4

Dove Beauty Intensive Repair Advanced Damage Therapy 10-in-1 Serum Hair Mask with Glutamic Amino Serum - 9.2oz

In Stock

Eligible for registries and wish lists
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Target Circle Deal: $5 Target GiftCard with $30 beauty products purchase

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At a glance

About this item

Highlights

  • HAIR REBORN: Dove Intensive Repair hair mask renews with every use - hair is reborn from 10 signs of damage in 1 minute* breakage, 3-step system vs. non-conditioning shampoo.
  • HAIR MASK FOR DAMAGED HAIR: This deep conditioning hair mask with Glutamic Amino Serum stops 98% of visible damage in 1 minute* due to breakage vs. non-conditioning shampoo.
  • BIO-PROTEIN CARE: Our Intensive Repair range* with Bio-Protein Care technology, designed to regenerate hair strength and refill it with 1 trillion protein strength builders with every wash. *shampoo, conditioner/mask & serum
  • HOW TO USE: Dove shampoo and hair conditioner are great for daily use. For extra care, once a week apply our hair repair mask to damp hair. Let hair mask for dry hair work for 1 minute, then rinse.
  • BACKED BY SCIENCE: These hair products use Dove technology that’s backed by 10 years of research. Protecting, repairing, and restoring hair to reduce signs of damage.
  • CARE YOU CAN COUNT ON: Globally, Dove does not test on animals. These hair care products are PETA approved and vegan.

Description

Feel fearless. Feel reborn. Feel free to live beautifully, every day, no matter how you style your hair. Now every time you color, bleach, straighten or blow-dry your hair, Dove Intensive Repair Advanced Damage Therapy 10-in-1 Serum hair mask will renew it with every wash—hair is reborn from 10 signs of damage in 1 minute.* *breakage, 3-step system vs. non-conditioning shampoo This Dove hair mask is the third step in our 4-step Intensive Repair regimen. Shampoo to restore hair, Dove Conditioner to repair hair; a weekly Mask for hair renewal and a hair serum to re-shield and style. Enriched with Glutamic Amino Serum, a key amino acid found in hair, this hair mask for damaged hair deeply nourishes and strengthens the hair’s structure. So there is no need to stress about damage, and you can feel good about your new look and new you. That’s why our Intensive Repair range* with Bio-Protein Care technology is designed to regenerate hair strength and refill it with 1 trillion strength protein builders with every wash. This hair repair breakthrough is backed by 10 years of research, to help stop 98% of visible hair damage* Dove Intensive Repair deep conditioning hair mask has 10 transformative benefits in just 1 minute! It repairs hair at molecular level; protects from future damage; there’s less visible breakage; restores strength; reduces split ends; delivers long-lasting smoothness; boosts shine; seals hair cuticles; leaves hair touchably soft; and allows easy styling. Dove Intensive Repair hair products are ideal for damaged hair that needs extra care. Just apply this hair mask for dry, damaged hair generously after using the Dove Shampoo and hair conditioner. Let the rich formula work for 1 minute, then rinse. Use once a week or more if your hair needs more nourishment. This is also a great hair mask for chemically processed hair or a rich hair mask for color treated hair. As always, Dove hair products are vegan and PETA approved, meaning it’s not tested on animals globally. Discover hair freedom and free yourself from the worry of hair damage—embracing a new dawn of hair possibilities now. *Due to breakage system vs. non-conditioning shampoo *shampoo, conditioner/mask & serum
Hair Type: All Hair Types, Dry
Health Facts: Vegan
Product Form: Mask
Sustainability Claims: Not Tested on Animals, Cruelty-Free
Package Quantity: 1
Beauty Purpose: Damage Repair, Nourishing, Strengthening, Basic Conditioning
Net weight: 9.2 Ounces
TCIN: 92337802
UPC: 079400517623
Item Number (DPCI): 063-02-2831
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water (aqua), cetearyl alcohol, behentrimonium chloride, glycerin, dimethiconol/silsesquioxane copolymer, isohexadecane, dipropylene glycol, fragrance (parfum), citric acid, lactic acid, sodium gluconate, sodium benzoate, disodium edta, sodium citrate, cocos nucifera (coconut) oil, sodium chloride, sh-polypeptide-50, avena sativa (oat) peptide, ceramideeop, ceramide ap, ceramidenp, hydrolyzed soy protein, benzyl salicylate, hexyl cinnamal, limonene, linalool, yellow 5 (ci19140), yellow 6 (ci15985)

Shipping details

Estimated ship dimensions: 3.54 inches length x 3.46 inches width x 2.91 inches height
Estimated ship weight: 0.71 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does this product contain phthalates or parabens?

submitted by HilzT - 10 days ago
  • A: Hi there, in order to assist you with your query, could you please connect with our Consumer Services team at (unileverconsumercare.usa@unilever.com) with your contact details and the ref ID: (54418593) so we can address your concerns promptly.

    submitted byDoveExpert - 8 days ago
    Brand expert

Q: What are the main benefits of this hair mask?

submitted by AI Shopping Assistant - 1 month ago
  • A: The hair mask provides 10 transformative benefits, including repairing damage, restoring strength, and boosting shine in just one minute.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: Is this hair mask suitable for color-treated hair?

submitted by AI Shopping Assistant - 1 month ago
  • A: Yes, this mask is effective for chemically processed and color-treated hair, providing essential nourishment and care.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: What should I do before applying the mask?

submitted by AI Shopping Assistant - 1 month ago
  • A: Before applying the mask, use Dove Shampoo and Conditioner as part of the 4-step Intensive Repair regimen for optimal results.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: What technology is used in this hair mask?

submitted by AI Shopping Assistant - 1 month ago
  • A: The hair mask utilizes Bio-Protein Care technology, designed to regenerate hair strength with a trillion protein strength builders.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: How often should I use the hair mask?

submitted by AI Shopping Assistant - 1 month ago
  • A: It's recommended to use the hair mask once a week for deep nourishment, or more frequently if desired.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: Is this product sulfate free

submitted by Mrs P - 2 months ago
  • A: Hi Mrs P, we appreciate your inquiry about whether this product is sulfate free. The scientists at Unilever are constantly researching and testing new formulations as part of our mission to create products that care for skin and hair in the best possible way. Each Dove product is uniquely formulated to meet the specific needs of the men and women we hear from through our research. Currently, due to consumer preferences, Dove Women’s body washes and dry shampoos are the only Dove products formulated without sulfates.

    submitted byDoveExpert - 12 days ago
    Brand expert

Q: Is this product supposed to be sealed?

submitted by Nade716 - 3 months ago
  • A: Hi Nade716, we appreciate your query regarding safety seal in our Dove Intensive Repair Mask. Through Unilever’s commitment to sustainable practices, we work to continuously improve our operations as well as reduce waste sent to landfills. All of our manufacturing and packaging operations are conducted in accordance with [Food and Drug Administration (FDA) OR Health Canada] requirements. In addition, all products are inspected throughout the manufacturing and filling processes to ensure they reach consumers safely. Rest assured, the product is safe for you to enjoy.

    submitted byDoveExpert - 1 month ago
    Brand expert

Q: Is it okay to condition before drying and use as a leave-in conditioner?

submitted by Annie - 6 months ago
  • A: Hi Annie, in order to assist you with your query, could you please connect with our Consumer Services team at (unileverconsumercare.usa@unilever.com) with your contact details and the ref ID: (52741186) so we can address your concerns promptly.

    submitted byDoveExpert - 16 days ago
    Brand expert

Q: Is this hair color safe?

submitted by CSMITH - 9 months ago
  • A: Thank you for asking. All Unilever shampoos, conditioners, and styling aids are safe to use on color-treated hair. Our products have unique technologies that help keep your hair vibrant. We hope this helps!

    submitted byDoveExpert - 9 months ago
    Brand expert

Additional product information and recommendations

Guests are saying

The Dove Intensive Repair 10 in 1 Serum Mask is a transformative hair treatment that offers deep hydration, nourishment, and repair for various hair types. Guests appreciate its creamy texture, pleasant scent, and ease of use, making it a convenient addition to their hair care routine. Many have noticed significant improvements in softness, shine, and manageability after just one application. This affordable mask is ideal for those seeking to revitalize their hair and combat damage from coloring and heat styling.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 701 reviews
    quality: 4.28 out of 5
    value: 4.39 out of 5
    64% would recommend
    42 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 March, 2026Verified purchase

    (no review title)

    Love this mask!
    Caitlyn
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    19 March, 2026Verified purchase

    Impressive!!!

    Makes hair silky! Definitely decreased frizz. Very impressed!
    Rachel
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 March, 2026Verified purchase

    No more frizzy hair

    My hair is usually frizzy... I don't know why. But after using this, my hair looks silky and I can run my fingers through my hair with no tangles.
    Sweet Tea
    quality: 5 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    2 March, 2026
    originally posted on dove.com
    Image

    Amazing Product

    [This review was collected as part of a promotion.] Very good! The Dove Bond Intense Repair line (evolution of Damage Therapy) is focused on deep components of chemical and thermal damage, using peptide-based technology to rebuild the internal bonds of the hair. It promises strands up to 10x stronger and 100% softer, with molecular level security to restore the hair structure, and is recommended for chemically cut, progressive or very damaged hair.
    NorminhaMaia
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    1 March, 2026

    (no review title)

    YOU NEED THIS. Only used once and already made my hair so much softer, can’t see breaking and smells amazing.
    Ziva
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    24 February, 2026Verified purchase

    (no review title)

    I am sure that this is a nice mask but GOOD LORD THE SMELL IS AWFUL. It would maybe be fine if it wasn’t so strong. I pretty much immediately got back in the shower and washed it out because it was making me nauseous. And I am not someone normally sensitive to smells.
    Heather
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    30 January, 2026Verified purchase

    (no review title)

    Arrived open with product all over the box. Don’t buy online.
    1 reply from DoveExpert team - 12 days ago
    Hi Savannah, we’re sorry to hear that your order arrived open with the product spilled throughout the box. We recommend reaching out to Target Customer Service Team directly, they'll be best equipped to assist you and make things right.
    Savannah
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    29 January, 2026Verified purchase

    (no review title)

    This product really helped for my dry brittle hair. love it
    Annette
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    26 January, 2026Verified purchase

    Another win for Dove!

    Another great Dove product!! Each winter, my hair gets so brittle and dry (yet my scalp is constantly oily). I always have to supplement my hair care routine with a deep conditioner, and I tried Dove this year based on reviews. My hair is already SO soft again and it smells SO good! This will for sure be the one I stick with!
    Jensen
    quality: 5 out of 5
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 January, 2026Verified purchase

    Soft and bouncy hair. Buy this mask!

    This mask leaves your hair feeling so soft. I haven’t gotten a haircut in months and this make made my less than stellar ends soft and bouncy. The scent is nice - not too overpowering or strong. Would definitely recommend!
    MM
    quality: 5 out of 5
    value: 5 out of 5
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 January, 2026Verified purchase

    (no review title)

    Love it makes my hair feel soft and love the scent.
    Riri
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 January, 2026

    (no review title)

    loves this product
    Cs
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    18 January, 2026

    (no review title)

    Such a beautiful product felt like it hydrated my hair and has left it silky days later. Usually, I have really bad tangles at the nape of my hair, but that has basically gone away and I don’t have to brush my hair 30 times a day!
    jane
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    15 January, 2026Verified purchase

    Soft hair but strong smell

    I like this hair mask quite a bit - makes my hair soft and reduces frizz. My hair always looks better after I use it. HOWEVER, it does have a very strong scent. Very strong. It lingers on your hair for a day or two after. So if you’re sensitive to that, it may not be the right product for you.
    JulesLA5
    quality: 4 out of 5
    value: 5 out of 5
    6 guests found this review helpful. Did you?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    12 January, 2026Verified purchase

    fine, not great

    Made my hair a little softer but nothing crazy. This has the classic Dove smell, it's sooo strong and it lingers. I'll use this once in a while but wouldnt repurchase.
    1 reply from DoveExpert team - 18 days ago
    Hi there, thanks for your feedback. We're sad to hear you were the disappointed with the scent of our Dove Intensive Repair Mask and we'll be sure to share your comments with our team.
    lilly
    quality: 3 out of 5
    value: 3 out of 5
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    11 January, 2026Verified purchase

    (no review title)

    I agree with other reviews that this was way too scented for me. It’s all I could smell for hours after and it didn’t condition my fine curly hair as well as others.
    1 reply from DoveExpert team - 18 days ago
    Hi Andrea, we're truly sorry to hear about the issue you've experienced with the Dove Intensive Repair Mask. Thank you for bringing this to our attention. We want to make things right for you. Please send us an email at unileverconsumercare.usa@unilever.com with your details, and reference ID 54352398 we’ll make sure to assist you promptly.
    andrea
    6 guests found this review helpful. Did you?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    6 January, 2026Verified purchase

    Strong scent

    Felt nice but the scent was way too strong for me as someone who usually uses unscented products. It wasn’t too heavy though for my fine, thin, bleach damaged hair
    1 reply from DoveExpert team - 3 months ago
    We appreciate your feedback. Please reach out to us at consumer.services@unilever.com if you’d like a recommendation! Hope this helps!
    MG
    quality: 3 out of 5
    value: 4 out of 5
    4 guests found this review helpful. Did you?
    3 out of 5 stars
    29 December, 2025Verified purchase

    (no review title)

    Not worth the price and unit and definitely not the hype
    1 reply from DoveExpert team - 3 months ago
    Hi there, we're truly sorry to hear about the issue you've experienced with the Dove Beauty Intensive Repair Advanced Damage Therapy 10-in-1 Serum Hair Mask with Glutamic Amino Serum. Thank you for bringing this to our attention. We want to make things right for you. Please send us an email at unileverconsumercare.usa@unilever.com with your details, and reference ID 53660475 we’ll make sure to assist you promptly.
    CWO
    Did you find this review helpful?
    4 out of 5 stars
    23 December, 2025
    originally posted on dove.com
    Image

    It’s good but a little thick for my hair

    I love how my hair feels soft and silky, the application on the hair feels smooth and gave it that nice slip to my hair. It also felt kinda moisturizing. Just a few problems tho, when I was rinsing out the mask, my hair felt a little weighted down and also when rinsing off the mask, it was so slippery that I almost fell in the shower. Yikes! But overall, still a great hair mask I just wouldn’t buy it again, if I’m going to get any dove hair mask, I would try the hyaluronic + moisture hair mask, I heard it’s the lightest weight of the three hair masks (intensive, bond repair, daily moisture/hyaluronic + moisture).
    JV0614
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    22 December, 2025
    originally posted on dove.com
    Image

    the smell is turning my stomach

    The scent is so strong it's honestly making me nauseous and giving me a migraine. I have no idea how anyone can use this product. It's going straight in the trash and I won't buy any other Dove hair products based on how terrible and strong this scent is. My hair smells like the hand soap in a gas station bathroom.
    stephanie d
    6 guests found this review helpful. Did you?

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