New ArrivalsValentine’s DayHealth & WellnessClothing, Shoes & AccessoriesHomeKitchen & DiningGroceryHousehold EssentialsFurnitureOutdoor Living & GardenBabyToysVideo GamesElectronicsMovies, Music & BooksBeautyPersonal CareGift IdeasParty SuppliesCharacter ShopSports & OutdoorsBackpacks & LuggageSchool & Office SuppliesPetsUlta Beauty at TargetTarget OpticalGift CardsBullseye’s PlaygroundDealsClearanceTarget New Arrivals Target Finds #TargetStyleStore EventsAsian-Owned Brands at TargetBlack-Owned or Founded Brands at TargetLatino-Owned Brands at TargetWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Target Circle™Target Circle™ CardTarget Circle 360™Registry & Wish ListWeekly AdFind Stores
Apple iPhone 15 Pro Max - 2 of 4Apple iPhone 15 Pro Max - 3 of 4Apple iPhone 15 Pro Max - 4 of 4
Apple iPhone 15 Pro Max - 1 of 4

Apple iPhone 15 Pro Max

Price Varies
ColorBlack Titanium
  • Black Titanium
  • Blue Titanium
  • Natural Titanium
  • White Titanium
Capacity256GB
Eligible for registries and wish lists

At a glance

About this item

Highlights

  • FORGED IN TITANIUM — iPhone 15 Pro Max has a strong and light aerospace-grade titanium design with a textured matte-glass back. It also features a Ceramic Shield front that’s tougher than any smartphone glass. And it’s splash, water, and dust resistant.¹
  • ADVANCED DISPLAY — The 6.7” Super Retina XDR display² with ProMotion ramps up refresh rates to 120Hz when you need exceptional graphics performance. Dynamic Island bubbles up alerts and Live Activities. Plus, with Always-On display, your Lock Screen stays glanceable, so you don’t have to tap it to stay in the know.
  • GAME-CHANGING A17 PRO CHIP — A Pro-class GPU makes mobile games feel so immersive, with rich environments and realistic characters. A17 Pro is also incredibly efficient and helps to deliver amazing all-day battery life. ³
  • POWERFUL PRO CAMERA SYSTEM — Get incredible framing flexibility with 7 pro lenses. Capture super high-resolution photos with more color and detail using the 48MP Main camera. And take sharper close-ups from farther away with the 5x Telephoto camera on iPhone 15 Pro Max.
  • CUSTOMIZABLE ACTION BUTTON — Action button is a fast track to your favorite feature. Just set the one you want, like Silent mode, Camera, Voice Memo, Shortcut, and more. Then press and hold to launch the action.
  • PRO CONNECTIVITY — The new USB-C connector lets you charge your Mac or iPad with the same cable you use to charge iPhone 15 Pro Max. With USB 3, you get a huge leap in data transfer speeds. ⁴ And you can download files up to 2x faster using Wi-Fi 6E. ⁵
  • VITAL SAFETY FEATURES — If your car breaks down when you’re off the grid, you can get help with Roadside Assistance via satellite. ⁶ And if you need emergency services and you don’t have cell service or Wi-Fi, you can use Emergency SOS via satellite. ⁶ With Crash Detection, iPhone can detect a severe car crash and call for help if you can’t. ⁷
  • DESIGNED TO MAKE A DIFFERENCE — iPhone comes with privacy protections that help keep you in control of your data. It’s made from more recycled materials to minimize environmental impact. And it has built-in features that make iPhone more accessible to all.
  • COMES WITH APPLECARE WARRANTY — Every iPhone comes with a one-year limited warranty and up to 90 days of complimentary technical support. Get AppleCare+ or AppleCare+ with Theft and Loss to extend your coverage.

Description

iPhone 15 Pro Max. Forged in titanium and featuring the groundbreaking A17 Pro chip, a customizable Action button, and the most powerful iPhone camera system ever.

Legal
¹iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max are splash, water, and dust resistant and were tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.
²The display has rounded corners. When measured as a standard rectangle, the screen is 6.12 inches (iPhone 15 Pro, iPhone 15) or 6.69 inches (iPhone 15 Pro Max, iPhone 15 Plus) diagonally. Actual viewable area is less.
³Battery life varies by use and configuration; see apple.com/batteries for more information.
⁴USB 3 cable with 10Gb/s speed required for up to 20x faster transfers on iPhone 15 Pro models.
⁵Wi-Fi 6E available in countries and regions where supported.
⁶Service is included for free for two years with the activation of any iPhone 15 model. Connection and response times vary based on location, site conditions, and other factors. See support.apple.com/kb/HT213885 for more information.
⁷iPhone 15 and iPhone 15 Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi Calling.

Technical specifications
Go to apple.com/iphone/compare for a complete set.
Dimensions (Overall): 1.24 Inches (H) x 3.78 Inches (W) x 7.08 Inches (D)
Weight: 14.21 Ounces
Product Model: Apple iPhone 15 Pro Max
Camera Features: Facial Recognition, Geotagging, Automatic Focus, Panorama Mode, HDR Imaging
Electronics Condition: New
Electronics Features: Automatic Focus, Built-In GPS, Always-On Display, Dual eSIM, Wireless Charging, Super Retina XDR Display, Quick Charge, eSIM Supported, Haptic Feedback
Connection Type: USB-C
Operating System: Apple iOS
Data Storage Capacity: 256GB
Required, Not Included: Service Plan
Screen Resolution: 2796 x 1290
Wireless Frequency/Band: 5G
Video Recording Resolution: 4K
Wireless Technology: 5G
Screen Size: 6.7 Inches
Processor Speed: 6 GHz
IP rating: IP68
Processor model: A17 Pro
Contract Type: Contract
Compatible Service Providers: AT&T
Battery: 1 Non-Universal Lithium Ion
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: September 22, 2023
TCIN: 86076264
Item Number (DPCI): 255-14-5941
Origin: Imported
Contract Cell Phone Coverage Or Contract Disclaimer:
All carrier/phone availability varies by location. Price requires New or eligible renewal 2-yr wireless voice agreement with qualifying data plan, credit approval and may require deposit. Subject to carrier agreement terms and conditions. Excludes taxes & surcharges. Subject to activation and early termination fees. Restrictions apply. Monthly access, data, overage, taxes and other charges apply. Price match not valid on mobile phones. REDcard™ 5% Rewards not eligible on Target.com purchases.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 7.075 inches length x 3.776 inches width x 1.236 inches height
Estimated ship weight: 0.888 pounds

Return details

This item must be returned to any Target store.
This item must be returned within 14 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Will this phone be unlocked, or locked to a specific carrier?

submitted by jp - 2 years ago

  • A: Hi, JP thanks for reaching out about the Apple iPhone 15 Pro Max. Yes, the Apple iPhone 15 Pro Max is locked, and the compatible service provider is AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7 am-11 pm CST.

    submitted byRena - 2 years ago
    Target expert support

  • A: This Phone will be unlocked

    submitted by - 2 years ago

Q: I'm a Consumer Cellular customer does the iphone 15 pro max come unlocked? So I can use it on my current plan with Consumer Cellular and not have to change providers.

submitted by BruinsFan4Life - 9 months ago

  • A: Hi BruinsFan4Life, thanks for reaching out about Apple iPhone 15 Pro Max (256GB) - Blue Titanium This particular iPhone is carrier locked with AT&T If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJustin - 9 months ago
    Target expert support

Q: Is the phone locked or unlocked?

submitted by Busip - 1 year ago

  • A: Hi Busip, thanks for reaching out about Apple iPhone 15 Pro Max. This phone is locked to ATT Service plans. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 1 year ago
    Target expert support

Q: What would I need to start a new phone plan for beginning people.

submitted by Joshua - 2 years ago

  • A: Hi Joshua, thanks for reaching out about Apple iPhone 15 Pro Max To start a new plan for cellular service with this phone you would want to reach out to AT&T, as they are the servicce provider compatible with this phone to sign up for service and receive a SIM card if needed. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 2 years ago
    Target expert support

Q: Am I able to trade in my iPhone 15 pro max for a different iPhone 15 pro max?

submitted by sk - 2 years ago

  • A: Hi sk, thanks for reaching out about Apple iPhone 15 Pro Max. Thank you for reaching out regarding our options on iPhone 15 trade- in offers. Eligibility varies depending on carriers. We invite you to call Target Guest Services at 800-591-3869 for more information. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 2 years ago
    Target staff support

Q: what is eligible trade in?

submitted by SES - 2 years ago

  • A: Hi SES, thanks for reaching out about Apple iPhone 15 Pro Max. Up to $1000 off with eligible trade-in means, iPhone 15 Series Credit w/ Trade-in: Limited time offer. Select locations only. Requires activation of a new line or upgrade of an existing line to receive up to $1000 off iPhone 15 Pro or 15 Pro Max only with trade-in of eligible smartphone with min. $290 trade-in value; or up to $700 off all eligible devices with min. $130 trade-in value ($350 off with $35-$129 trade-in value). If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 2 years ago
    Target staff support

Q: What if your carrier? Is. Not AT&T. Can u still get the phone

submitted by Ash - 2 years ago

  • A: Hi Ash, thanks for reaching out about Apple iPhone 15 Pro Max. This listing for this phone is locked to AT&T. You will want to look for an Unlocked version of an iPhone to have freedom to activate on any cellular provider. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 2 years ago
    Target expert support

Q: hi I know that the iPhones come locked from att but what if I pay full can it be unlocked and btw I'm already with att

submitted by I want to pay it full - 2 years ago

  • A: Hi "I want to pay it full", thanks for reaching out about Apple iPhone 15 Pro Max. These phone are locked from ATT and only ATT can unlock them. According to ATT device unlock eligibility policy, A device paid in full when you bought it (it was not purchased on an installment plan) can be unlocked. However, you must wait 60 days from your purchase date to submit an unlock request. Here is a link to their policy. https://www.att.com/support/article/wireless/KM1262649/ If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 2 years ago
    Target expert support

Q: have you unlocked iPhone 15 pro Max???

submitted by Caro p - 2 years ago

  • A: Hi Caro p, thanks for reaching out about Apple iPhone 15 Pro Max. The Apple iPhone 15 we have at the moment are all AT&T Phones. Any questions about unlocking these phones you would need to reach out to ATT. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 2 years ago
    Target expert support

Q: can I use an at&t locked phone with my current cricket phone service?

submitted by lex - 2 years ago

  • A: Hi lex, thanks for reaching out about Apple iPhone 15 Pro Max (256GB) - Black Titanium. While Cricket is owned by AT&T you would to to contact AT&T to see if the Cricket sim card would be accepted. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 2 years ago
    Target expert support
See all questions (13)

Additional product information and recommendations

Guests are saying

The iPhone 15 Pro Max has received enthusiastic praise from guests for its impressive camera capabilities, vibrant display, and overall performance. Many appreciate the longer battery life and the seamless user experience, making it ideal for various activities like streaming, photography, and social media. While some guests noted concerns about the lack of accessories and occasional connectivity issues, the overall sentiment remains positive, highlighting its reliability and functionality.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 5944 reviews
    battery life: 5 out of 5
    camera: 5 out of 5
    ease of use: 5 out of 5
    features: 5 out of 5
    speed: 5 out of 5
    50% would recommend
    2 recommendations
    3 out of 5 stars
    25 August, 2025
    originally posted on ATT.com
    Image

    iPhone 15 Pro Max

    It was ok but I’ve had a lot of trouble with this phone dealing with battery issues and camera issues. As long as I’ve been a customer I should’ve had a replacement for free with all the problems but I still had to pay a deductible. Hopefully this phone is better. Worst phone I’ve had since I been a customer😔
    1 reply from AT&T CARE - Isabella team - 4 months ago
    Hello, Stewart. Thanks for raising your concerns. Your thoughts are very important to us, and we are very sorry to hear that you had to go through battery and camera issues with your phone. At AT&T, we strive to provide the best service and support to our valued customers, and we're sorry we didn't this time. We appreciate you being a valuable customer and hope you enjoy your new iPhone. Please do not hesitate to contact us again if you're in need of assistance. Thanks for being part of AT&T.
    Did you find this review helpful?
    2 out of 5 stars
    25 August, 2025
    originally posted on ATT.com
    Image

    Already needed service

    The phone already had to be serviced at 3 weeks. The battery gets hot.
    1 reply from AT&T CARE team - 5 months ago
    Hey Howard, we appreciate you sharing your experience regarding the Apple iPhone 15 Pro Max. We can see how disappointing it must be to have your phone serviced just three weeks after purchase, especially with the battery getting hot, is extremely concerning. Please be assured that we are committed to helping you resolve this issue as quickly as possible, feel free to reach out to us. Thank you for giving AT&T opportunity to serve you. Meanwhile, here a few steps to avoid your battery from getting hot in the future: 1.Update iOS and Apps: Always install the latest iOS updates and keep your apps current to benefit from performance and thermal optimizations. 2.Close Background Apps: Use the app switcher to close any unnecessary apps that may be running in the background and consuming power. 3.Adjust Charging Habits: Avoid charging your phone while using intensive apps, try to use standard charging speeds instead of fast charging when possible, and remove any cases during charging to allow better heat dissipation. 4.Limit Intensive Usage: Reduce prolonged gaming, 4K video streaming, or augmented reality app usage, which heavily tax the processor and battery. 5.Manage Settings: Lower screen brightness, enable Low Power Mode, and limit Background App Refresh for non-essential apps under Settings to reduce CPU activity. 6.Avoid Hot Environments: Keep your iPhone out of direct sunlight and avoid leaving it in overheated locations like hot cars.
    B Boyd
    Did you find this review helpful?
    5 out of 5 stars
    29 July, 2025
    originally posted on ATT.com
    Image

    It meet all my requirements

    Great gone to have thanks
    Dee wynn
    Did you find this review helpful?
    5 out of 5 stars
    25 July, 2025
    originally posted on ATT.com
    Image

    Got a new phone for my better half.

    My wife is very please with her new IPhone 15. The only problem is that it still does not bring in her Embarqmail (CenturyLink) email. Ever since the one update for the IPhone, her email stopped working… CenturyLink blames Ipone. iPhone blames CenturyLink. ???
    R D R
    Did you find this review helpful?
    5 out of 5 stars
    25 July, 2025
    originally posted on ATT.com
    Image

    Gotta a new one

    It was time to get a new phone…. I’m happy I went with the IPhone 15 Pro Max 1 Terabyte…. It’s definitely better than my older IPhone 12 Pro Max
    Did you find this review helpful?
    5 out of 5 stars
    10 July, 2025
    originally posted on ATT.com
    Image

    Best phone I’ve ever had

    Amazing phone. Would recommend
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2025
    originally posted on ATT.com
    Image

    My new Phone 15 ProMax

    I'm very pleased with the phone and it's performance!
    Tom BG
    Did you find this review helpful?
    5 out of 5 stars
    11 June, 2025
    originally posted on ATT.com
    Image

    #1Son Phone

    My son loves his phone...
    Boy Mom 3
    Did you find this review helpful?
    5 out of 5 stars
    24 May, 2025
    originally posted on ATT.com
    Image

    Best store -

    Very happy with the service at the Huntsville location. The phone, although pricy, is a great phone. Upgraded and easy to use.
    Teri3337
    Did you find this review helpful?
    5 out of 5 stars
    18 May, 2025
    originally posted on ATT.com
    Image

    iPhone 15 Pro Max

    Upgraded from 12 Pro Max and happy with it thus far.
    TJ Fernandez
    Did you find this review helpful?
    1 out of 5 stars
    17 May, 2025
    originally posted on ATT.com
    Image

    Sucks

    Not the company they say they are very
    Did you find this review helpful?
    4 out of 5 stars
    15 May, 2025
    originally posted on ATT.com
    Image

    I like it

    Good camera quality. Clear screen. Fast processor.
    Phipps
    Did you find this review helpful?
    5 out of 5 stars
    9 May, 2025
    originally posted on ATT.com
    Image

    GOOD

    It's very beautiful. I'm just about to get it. I don't know if the online purchase is the same as the one bought in the physical store.
    Greg615
    Did you find this review helpful?
    5 out of 5 stars
    6 May, 2025
    originally posted on ATT.com
    Image

    Perfectly suited

    Smooth and seamless interface for easy and efficient use
    Did you find this review helpful?
    5 out of 5 stars
    29 April, 2025
    originally posted on ATT.com
    Image

    GOOD

    My mother just can't put it down. It's a wonderful and beautiful mobile phone, and it's very comfortable to use.
    Veronica1315
    Did you find this review helpful?
    5 out of 5 stars
    24 April, 2025
    originally posted on ATT.com
    Image

    Photography

    The photos are very clear and can satisfy those who love photography. The camera is also very beautiful.
    Jon2700
    Did you find this review helpful?
    5 out of 5 stars
    19 April, 2025
    originally posted on ATT.com
    Image

    Photo

    Photo can stand strong, especially the night scene mode, very nice,I love it.
    Deborah978
    Did you find this review helpful?
    4 out of 5 stars
    9 April, 2025
    originally posted on ATT.com
    Image

    Loving it !!!

    Display perfect for watching content and gaming.
    Did you find this review helpful?
    2 out of 5 stars
    2 April, 2025
    originally posted on ATT.com
    Image

    New Phone

    This phone has entirely too many glitches for it to be so new. I upgraded from a 10 Pro Max and I had less issues with that phone than I do with this New 15 Pro Max.
    Ryne C
    Did you find this review helpful?
    4 out of 5 stars
    19 March, 2025
    originally posted on ATT.com
    Image

    Hi

    Apple has switched from stainless steel to titanium for the iPhone 15 Pro Max’s frame. The result is a lighter device that feels solid in hand, but without the added heft of previous models. The titanium also makes the phone more resistant to scratches and wear, which is a nice improvement. The front and back glass are still Ceramic Shield and glass, respectively, offering durability and resistance to drops. The Dynamic Island, introduced in the iPhone 14 Pro, remains a standout feature. It’s not just for show — it serves a functional purpose by providing interactive notifications and multitasking features.
    Lola huery
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

    Stores

    Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy