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Apple iPhone 16 Pro Max - 2 of 4Apple iPhone 16 Pro Max - 3 of 4Apple iPhone 16 Pro Max - 4 of 4
Apple iPhone 16 Pro Max - 1 of 4

Apple iPhone 16 Pro Max (256GB) - White Titanium

Price Varies

ColorWhite Titanium
  • Desert Titanium
  • Natural Titanium
  • White Titanium
  • Black Titanium
Capacity256GB

In Stock

Eligible for registries and wish lists

Call 855-996-1904 to order now or order online – Learn How

At a glance

About this item

Highlights

  • STUNNING TITANIUM DESIGN—iPhone 16 Pro Max has a strong and light titanium design with a larger 6.9-inch Super Retina XDR display. ² It’s remarkably durable with the latest-generation Ceramic Shield material that’s 2x tougher than any smartphone glass.
  • BUILT FOR APPLE INTELLIGENCE—Apple Intelligence is the personal intelligence system that helps you write, express yourself, and get things done effortlessly.¹ With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data.
  • TAKE TOTAL CAMERA CONTROL—Camera Control gives you an easier way to quickly access camera tools, like zoom or depth of field, so you can take the perfect shot in record time.
  • MAGNIFICENT SHOTS—Take your videos to a whole new level with 4K 120 fps Dolby Vision, enabled by the 48MP Fusion camera. The improved 48MP Ultra Wide camera lets you capture mesmerizing detail in macro photos and wide-angle shots.
  • PHOTOGRAPHIC STYLES—The latest-generation Photographic Styles give you greater creative flexibility, so you can make every photo even more you. And thanks to advances in the image pipeline, you can now reverse any style, any time.
  • THE POWER OF A18 PRO—A18 Pro chip enables Apple Intelligence with a faster Neural Engine, improved CPU and GPU, and a big jump in memory bandwidth. It also drives advanced video and photo features and powers AAA gaming.
  • A HUGE LEAP IN BATTERY LIFE—iPhone 16 Pro Max delivers an incredibly power-efficient performance with up to 33 hours video playback. ³ Charge via USB-C or snap on a MagSafe charger for faster wireless charging. ⁴
  • CUSTOMIZE YOUR IPHONE—With iOS 18 you can tint your Home Screen icons with any color. Find your favorite shots faster in the redesigned Photos app. And add playful, animated effects to any word, phrase, or emoji in iMessage. ⁵
  • SATELLITE CONNECTIVITY—If you don't have cell service or Wi-Fi, iPhone can connect to a satellite so you can send and receive messages and Tapbacks. ⁶ In a severe car crash, iPhone can connect to emergency services when you can't. ⁷

Description

iPhone 16 Pro Max. Built for Apple Intelligence. ¹ Featuring a stunning titanium design. Camera Control. 4K 120 fps Dolby Vision. And A18 Pro chip.

What’s in the Box
iPhone 16 Pro Max
USC-C Charge Cable

Legal

¹ Apple Intelligence is available in beta on all iPhone 16 models, iPhone 15 Pro, and iPhone 15 Pro Max, with Siri and device language set to U.S. English, as an iOS 18 update. English (Australia, Canada, Ireland, New Zealand, South Africa, UK) language support available this December. Some features and support for additional languages, like Chinese, English (India, Singapore), French, German, Italian, Japanese, Korean, Portuguese, Spanish, Vietnamese, and others, will be coming over the course of the next year.

² The displays have rounded corners. When measured as a rectangle, the screen is 6.12 inches (iPhone 16), 6.69 inches (iPhone 16 Plus), 6.27 inches (iPhone 16 Pro) or 6.86 inches (iPhone Pro Max) diagonally. Actual viewable area is less.

³ Battery life varies by use and configuration. See apple.com/batteries for more information.

⁴ Accessories sold separately.

⁵ Some features may not be available for all countries or all areas.

⁶ Roadside Assistance, Emergency SOS, and Messages via satellite are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Messages via satellite requires a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply. See https://support.apple.com/kb/HT213885 for more information.

⁷ iPhone 16 and iPhone 16 Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.

Technical specifications

Go to apple.com/iphone/compare for a complete set.
Dimensions (Overall): 6.42 Inches (H) x 3.06 Inches (W) x .32 Inches (D)
Weight: 7.99 Ounces
Product Model: Apple iPhone 16 Pro Max
Camera Features: Facial Recognition, Panorama Mode, Automatic Focus, Geotagging, HDR Imaging
Electronics Condition: New
Electronics Features: Automatic Focus, Built-In GPS, Always-On Display, Dual eSIM, Wireless Charging, Super Retina XDR Display, Quick Charge, Haptic Feedback, eSIM Supported
Connection Type: USB-C
Operating System: Apple iOS
Data Storage Capacity: 256GB
Required, Not Included: All Necessary Components Are Included
Screen Resolution: 2868 x 1320
Wireless Frequency/Band: 5G
Video Recording Resolution: 4K
Wireless Technology: 5G
Screen Size: 6.9 Inches
Processor Speed: 6 GHz
IP rating: IP68
Processor model: A18 Pro
Camera Megapixels (Front Facing): 12 MP
Camera Megapixels (Rear Facing): 48 MP
Contract Type: Contract
Compatible Service Providers: AT&T
Battery: 1 Non-Universal Lithium Ion
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: September 20, 2024
TCIN: 90539897
UPC: 195949805059
Item Number (DPCI): 255-14-7423
Origin: Imported
Contract Cell Phone Coverage Or Contract Disclaimer:
All carrier/phone availability varies by location. Price requires New or eligible renewal 2-yr wireless voice agreement with qualifying data plan, credit approval and may require deposit. Subject to carrier agreement terms and conditions. Excludes taxes & surcharges. Subject to activation and early termination fees. Restrictions apply. Monthly access, data, overage, taxes and other charges apply. Price match not valid on mobile phones. REDcard™ 5% Rewards not eligible on Target.com purchases.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 7.177 inches length x 3.768 inches width x 1.122 inches height
Estimated ship weight: 0.913 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 14 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is the phone unlocked or is it tie to any carrier

submitted by Jack - 1 year ago
  • A: It's through AT&T for a new plan, upgrade or switch

    submitted by - 1 year ago
  • A: It says at the top of the page it is AT&T.

    submitted byKaren - 1 year ago
  • A: its listed as an AT&T phone with plan within the sections, so I would assume this is an AT&T locked phone

    submitted byDanah - 1 year ago
  • A: Dou you have now Iphone 16 max pro unlock

    submitted by - 1 year ago
  • A: Hi Jack, thanks for reaching out about Apple iPhone 16 Pro Max. This Phone is locked to AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 1 year ago
    Target expert support

Q: Is this phone available and does it have a due SIM card or a dual eSIM? Is it brand new or refurbished?

submitted by Itajc - 11 days ago
  • A: Hi, thanks for reaching out about Apple iPhone 16 Pro Max. The iPhone 16 Pro Max is currently available, but since we are now in early 2026, you have two distinct ways to buy it: Brand New (direct from Apple or carriers) or Certified Refurbished, which Apple recently began selling at a discount in February 2026. Here is the breakdown of the SIM technology and condition options: 1. The SIM Card Situation The type of SIM you get depends entirely on where the phone was originally sold. Apple uses different hardware for different regions. U.S. Models: These are eSIM-only. They do not have a physical SIM tray at all. You can have Dual eSIM (two lines active at once) and store 8+ eSIM profiles. 2. New vs. Refurbished You can find both on the market right now: Brand New: Available at Apple and major retailers. This is the 2024 flagship, though it has recently been succeeded by the iPhone 17 series. Certified Refurbished: As of February 2026, Apple has added the iPhone 16 Pro Max to its Official Refurbished Store. These are essentially "like new"—they come with a brand-new battery, a new outer shell, a 1-year warranty, and a white Apple box. Third-Party Refurbished: Sites like Amazon (Renewed) and Woot also sell them, often at lower prices than Apple, but they use their own grading systems (like "Grade-A") and usually have batteries tested to at least 85% capacity rather than 100%. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 10 days ago
    Target staff support

Q: Is the iphone 16 pro max unlocked

submitted by Kevin - 4 months ago
  • A: Hi, thanks for reaching out about Apple iPhone 16 Pro Max. This phone is locked to be used with AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 4 months ago
    Target staff support

Q: Hi, I already have AT&T, do I need to get new service agreement or contract?

submitted by Nawal - 7 months ago
  • A: Hi, thanks for reaching out about Apple iPhone 16 Pro Max While you will want to confirm with your carrier, this can typically be added to an existing contract. However, it may impact the price of the device. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJustin - 7 months ago
    Target expert support

Q: Is it can use any carrier? Unlock?

submitted by Oshada - 1 year ago
  • A: Hi Oshada, thanks for reaching out about Apple iPhone 16 Pro Max. This iPhone is locked to AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 1 year ago
    Target expert support

Q: Do you have the 16 pro max linked to a carrier or is it unlocked??

submitted by Sid - 1 year ago
  • A: Hi Sid, thanks for reaching out about Apple iPhone 16 Pro Max This phone is locked to AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 1 year ago
    Target expert support

Q: Is this iPhone 16 pro max unlocked?

submitted by Dori - 1 year ago
  • A: Hi Dori, thanks for reaching out about Apple iPhone 16 Pro Max This iPhone is locked to AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 1 year ago
    Target expert support

Additional product information and recommendations

Guests are saying

The iPhone 16 Pro Max impresses with its stunning camera capabilities, vibrant display, and sleek design, making it a great choice for content creators and everyday users alike. Guests appreciate the improved battery life and user-friendly features, although some have experienced issues with screen responsiveness and Bluetooth connectivity. Overall, this phone offers a blend of style and functionality that enhances the user experience.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 12515 reviews
    4 out of 5 stars
    8 January, 2026
    originally posted on ATT.com
    Image

    Insane price but nice phone. Nice screen size. Zen

    Decent phone and nice quality. Price is crazy though.
    1 reply from AT&T CARE team - 1 month ago
    Hey there, we appreciate you sharing your thoughts on the iPhone 16 Pro. It's great to hear that you appreciate the phone's screen size, quality, and overall design. We understand your concern regarding the price and truly value your feedback. At AT&T we are always striving to offer products with the best balance of features and value for our customers, and your input helps us ensure we continue to improve. We hope you enjoy your new phone!
    Yara16
    Did you find this review helpful?
    5 out of 5 stars
    5 November, 2025
    originally posted on ATT.com
    Image

    Amazing camera upgrade

    It was for my daughter and she said the camera is the most amazing feature!
    Lisayc1
    Did you find this review helpful?
    1 out of 5 stars
    30 October, 2025
    originally posted on ATT.com
    Image

    Need better Camera support to help with glitches

    The Cameras don’t work properly
    Did you find this review helpful?
    5 out of 5 stars
    29 October, 2025
    originally posted on ATT.com
    Image

    Great

    Amazing works great I love it
    Did you find this review helpful?
    5 out of 5 stars
    25 October, 2025
    originally posted on ATT.com
    Image

    Love my phone

    This is the first time me having the pro max. I thought that the pro that I had before was too small and this one did not disappoint. The graphics are very good and the size of the phone is perfect. The IOS26 crashes sometimes and my phone does not want to do anything, like closing apps. I had to a quick reset and turn it back on.
    Yesy18
    Did you find this review helpful?
    5 out of 5 stars
    24 October, 2025
    originally posted on ATT.com
    Image

    Iphone 16 pro max

    Love my phone! Definitely love it better than the 17 pro max and exactly what i wanted.
    Lee E
    Did you find this review helpful?
    5 out of 5 stars
    17 October, 2025
    originally posted on ATT.com
    Image

    Android to Apple after 25yrs! I love it!!

    Great features; screen size and clarity, camera quality is superb, functionality of keyboard and Apps are effortless, overall quality is excellent!
    Carrie E
    Did you find this review helpful?
    5 out of 5 stars
    12 October, 2025
    originally posted on ATT.com
    Image

    Apple continues to put out a friendly phone

    It’s Apple. What more could you want? It does all the stuff you are used to, better.
    Did you find this review helpful?
    5 out of 5 stars
    8 October, 2025
    originally posted on ATT.com
    Image

    No complaints yet

    So far no issues! We will come back to review after a few months
    Lisa07
    Did you find this review helpful?
    5 out of 5 stars
    3 October, 2025
    originally posted on ATT.com
    Image

    New phone

    Works perfect. enjoy using the new phone.
    Bknh
    Did you find this review helpful?
    1 out of 5 stars
    2 October, 2025
    originally posted on ATT.com
    Image

    Not so good

    Not so good, seemed slower and less impressive compared to the 15pro max. I honestly couldn’t wait to trade in/return
    1 reply from AT&T CARE - Isabella team - 4 months ago
    Hello there! We appreciate your honest review regarding the iPhone 16 Pro Max. We completely understand how important it is to feel confident in your upgrade, especially when moving to a new device. While the iPhone 16 Pro Max brings new features and performance improvements, we know the change might not feel as significant if you're coming from a well-maintained iPhone 15 Pro Max. At AT&T, we truly value helping you make the most of your current device. If you're interested, our team would be happy to walk you through trade-in options or help you get the best experience from your new iPhone. We suggest you take a look at the iPhone User Manual here: https://support.apple.com/guide/iphone/welcome/ios to learn everything from setup basics to advanced features, tips to personalize your device, use its camera effectively, and streamline your daily routines. At AT&T, our goal is to make sure you get the most out of your technology—whether that means unlocking all the features of your device, navigating upgrades, or choosing a plan that fits just right. If you have questions or want tailored advice for your iPhone 16 Pro Max, we’re always ready to support you. Your feedback is what helps us improve. Thanks for submitting this review.
    Lateefa
    Did you find this review helpful?
    5 out of 5 stars
    30 September, 2025
    originally posted on ATT.com
    Image

    love my new 16 pro max

    Love the new 16 pro max upgrade from the V 14pro max
    Did you find this review helpful?
    5 out of 5 stars
    16 September, 2025
    originally posted on ATT.com
    Image

    I love it

    I love this phone I’m very happy
    Chakramama
    Did you find this review helpful?
    5 out of 5 stars
    10 September, 2025
    originally posted on ATT.com
    Image

    iPhone 16 promax

    Easy as can be works great
    Jessicam14
    Did you find this review helpful?
    5 out of 5 stars
    7 September, 2025
    originally posted on ATT.com
    Image

    Apple upgrade is always a win

    Excellent service. Love the phone!
    KBK110925
    Did you find this review helpful?
    5 out of 5 stars
    7 September, 2025
    originally posted on ATT.com
    Image

    Dependable and easy to use

    Dependable and easy to use.
    E hop
    Did you find this review helpful?
    5 out of 5 stars
    7 September, 2025
    originally posted on ATT.com
    Image

    iPhone 16 pro max

    Upgraded to this from a pro and initially thought it was too big but this phone is perfection. Nothing I can say negative about it- love this one !!
    Tchris113
    Did you find this review helpful?
    5 out of 5 stars
    6 September, 2025
    originally posted on ATT.com
    Image

    Beautiful phone 🥰

    I love the white titanium color. The screen is nice and large and a little less bulky with a sleeker design. I like that they removed the little speaker from the top and made everything touchscreen (this also makes it easier when you have to line up your screen protector, no more little hole at the top). Basically another beautiful design by Apple.
    Katrina Benjamin
    Did you find this review helpful?
    5 out of 5 stars
    5 September, 2025
    originally posted on ATT.com
    Image

    Best phone

    So far the best phone I have ever owned. Love the new features, so convenient!
    EKHF
    Did you find this review helpful?
    5 out of 5 stars
    4 September, 2025
    originally posted on ATT.com
    Image

    Amazing phone definitely a great buy

    Amazing phone got them for my husband and I love how they connect up to all my Apple products. Plus all the different things that they do and very easy to find accessories for them. Beautiful phone screens takes amazing photos. Definitely would recommend.
    Ace boogy
    Did you find this review helpful?

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