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BUBS Swedish Candy Fruity Split​ - 2 of 4BUBS Swedish Candy Fruity Split​ - 3 of 4BUBS Swedish Candy Fruity Split​ - 4 of 4
BUBS Swedish Candy Fruity Split​ - 1 of 4

BUBS Swedish Candy Fruity Split​

$2.99 ($0.54/ounce)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Contains one (1) 5.5 oz bag of BUBS Sour Tutti Frutti Diamonds
  • Enjoy foamy gummy goodness in every tutti frutti bite
  • Just the perfect amount of sour tanginess
  • Bring a bag to share with your friends, on the road or anywhere!
  • Always vegan and gluten free

Description

The wait is officially over! Tiktok & #swedishcandy’s sweetest secret has arrived!
After causing a #swedishcandy commotion on TikTok, BUBS Tutti Frutti Diamonds have finally landed at Target. These sour, fruity foam diamonds are unlike anything you've tasted - a perfect blend of chewy and airy that makes every bite a little adventure.
With their bold flavor and one-of-a-kind texture, they’re not just candy, they’re a full-on experience. Sweet, sour, and seriously addictive, these gems are here to shake up your snack game.
And yes, they’re completely free from gelatin and animal additives, so you can indulge with zero hesitation. Ready to taste what all the buzz is about?
Dive into the Swedish candy craze today!

Serving Size: 27 g

Serving Per Container: About 5

Amount :

Calories: 100
% Daily Value*
Total Fat 0g0%
Saturated Fat 0g0%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 10mg0%
Total Carbohydrate 24g9%
Dietary Fiber 0g0%
Sugars 19g
Added Sugars 19g37%
Protein 0g
Vitamin D 0mcg0%
Calcium 0mg0%
Iron 0mg0%
Potassium 0mg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

sugar, corn syrup, food starch-modified, malic acid, invert sugar, natural flavors, potato protein, turmeric oleoresin (color), blue 1, sodium citrate.

Allergens & Warnings:

CONTAINS A BIOENGINEERED FOOD INGREDIENT
Form: Pieces
State of Readiness: Ready to Eat
Package Quantity: 8
Net weight: 5.5 Ounces
TCIN: 94679531
UPC: 051756020064
Item Number (DPCI): 055-02-1872
Origin: Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 0.75 inches length x 5.5 inches width x 8 inches height
Estimated ship weight: 0.34 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: Are these chewy? Or hard candies?

submitted by Hhooppff - 2 months ago
  • A: CHEWY!!!! And delicious

    submitted byRoy - 2 months ago
  • A: These are Chewy candy

    submitted byTarget shopper - 2 months ago
  • A: Chewy! Think similar to a giant fruit snack

    submitted byRKWY - 2 months ago

Q: Are these candies sour?

submitted by Hrd - 4 months ago
  • A: Slightly, the sourness is not overpowering the sweet taste.

    submitted byThequeen - 4 months ago
  • A: Yes, but not overly sour!

    submitted byShyann - 4 months ago
  • A: yes a good amount of sourness!

    submitted byfaith - 4 months ago

Q: are these soft in texture mine were somewhat hard almost as if they were stale never hard before bought as a stocking stuffer not sure if it is right

submitted by Stacy - 2 months ago
  • A: I got mine from CVS and they were soft but I love stale candy so maybe I’d be better off with Target

    submitted bySJ - 15 days ago

Q: Are these the full size bubs ?

submitted by LC - 4 months ago
  • A: No, they are way smaller

    submitted bygreeny - 3 months ago

Additional product information and recommendations

4.1 out of 5 stars with 274 reviews
quality: 4.26 out of 5
taste: 3.57 out of 5
value: 3.96 out of 5
63% would recommend
71 recommendations
5 out of 5 stars
25 January, 2026Verified purchase

(no review title)

I love this brand, so happy Target carries some of their stuff now, these ones kind of have a bubblegum aftertaste (which i like)
Ab
Did you find this review helpful?
3 out of 5 stars
23 January, 2026Verified purchase

Either something is wrong with this batch or they changed thr recipe and ruined them

Normally love these so much but the most recent batch I bought tastes different than it did a month or so ago. Not as sour, large sugar crystals on it when it used to be very fine and almost powdery. Flavors taste strange and different and leaves a weird aftertaste. They used to be delicious. So either something is wrong with these or they changed the recipe and ruined them.
SB
quality: 2 out of 5
taste: 2 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
22 January, 2026Verified purchase

Yummy and Craveable

So good! I don’t know if it’s the softness or the sour, but I crave this stuff.
lirpa
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
21 January, 2026Verified purchase

(no review title)

Love these. Great sour flavor
TransmogLabs
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
21 January, 2026

Good texture, bad flavor

Bubblegum + chemical candle flavor. Bubblegum hits at first and then you get a chemically after taste, not a positive experience at all.
Blink
quality: 3 out of 5
taste: 1 out of 5
value: 3 out of 5
Did you find this review helpful?
2 out of 5 stars
Thumbs down graphic, would not recommend
17 January, 2026Verified purchase

Not for me.

TOO sour! Warhead type sour.
JK
quality: 2 out of 5
taste: 1 out of 5
value: 3 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
15 January, 2026Verified purchase

(no review title)

My absolute favorite gummy candy. So, so yummy with the slight sour outside, marshamallowy chew, and the most unique fruity flavor!!
Olivia
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
15 January, 2026

(no review title)

best candy ever!!!
Faith
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
14 January, 2026Verified purchase

WAS VIRAL FOR A REASON!!!

SO GOOD!!! These things are so good and not too sour but just right and the texture is amazinggggg!!! I love the flavor too it’s not a basic fruity flavor!
Olivia
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
13 January, 2026

The best treats

Tastes like sour bubble gum in the best possible way. Super soft despite feeling tough through the bag. Now they just need to come out with a larger bag!
Amy
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
9 January, 2026Verified purchase

Amazing

First of all, the review that said they didn’t know it was sour when they got them, did you not read the bag? It says sour right on the front but ok. Anyways. These are so good. I’ve tried this flavor and the strawberry flavor and I like this one the best. It tastes like bubble gum to me. The sour is not strong at all. I can’t handle really sour flavors and these are fine. It’s just sour at the beginning. The texture is soft a chewy with a sugar coating. They are so addicting it’s hard not to eat the whole bag at once. If you like sweet fruity candy, bubblegum flavor, and sour candy that is just slightly sour these are for you
Sarjane1983
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
3 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
8 January, 2026

Taste just like the ones directly from Europe

Now that bubs has exploded in the USA and we can find them in local stores, I have tried some that don't exactly taste like they do when I order them direct online. Especially the banana toffee variety. The tutti fruitti rhombs do taste accurate though! They are an acquired taste probably if you're not used to euro candies(they are quite sour, but I love that). I love these and am very happy to find them at my local target 😍 They are nice and fresh and texture is soft and chewy like a gummi crossed with marshmallow
Michelle
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
4 January, 2026Verified purchase

Where have these been forever??

These quickly become my entire family’s favorite candy!
Audyaud
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
3 guests found this review helpful. Did you?
2 out of 5 stars
Thumbs down graphic, would not recommend
4 January, 2026

Bummed

I was really looking forward to trying this brand, but this flavor is like bubble gum which I did not like at all. It was hard to swallow. Bummer.
Emily
quality: 4 out of 5
taste: 1 out of 5
value: 4 out of 5
Did you find this review helpful?
3 out of 5 stars
Thumbs down graphic, would not recommend
2 January, 2026Verified purchase

(no review title)

I didn't know they were sour when I got them! Such an odd taste, I don't love it and wouldn't buy it again. It almost tastes and feels like bubble gum.
Clm
quality: 5 out of 5
taste: 3 out of 5
value: 3 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
2 January, 2026Verified purchase

(no review title)

Sour and unique flavor…so good!
cathie
quality: 5 out of 5
taste: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
1 January, 2026Verified purchase

Delicious

This are very good! I would recommend these candies for a gift or just to snack on.
Carole
quality: 5 out of 5
taste: 5 out of 5
value: 4 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
31 December, 2025

(no review title)

I went into these with low expectations but I was wrong! These are so delicious and addicting
brooke
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
28 December, 2025Verified purchase

So yummy!

These are delicious! Idk if the people leaving bad reviews received an off batch, but mine are a great taste and texture! Will definitely re-purchase and try other flavors.
Syd
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
3 out of 5 stars
Thumbs up graphic, would recommend
27 December, 2025Verified purchase

Overall good taste

I bought two packs.. one was hard one was soft.. but the flavor is very good- just a gamble if you get a fresh one or not I guess
Anna
quality: 3 out of 5
taste: 5 out of 5
value: 5 out of 5
2 guests found this review helpful. Did you?

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