BUBS Swedish Candy Fruity Split
$2.99 ($0.54/ounce)
In Stock
Eligible for registries and wish lists
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$28.99 - $42.99
reg $39.99 - $53.99 Sale
3 out of 5 stars with 2 ratings
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4.1 out of 5 stars with 274 reviews
quality: 4.26 out of 5
taste: 3.57 out of 5
value: 3.96 out of 5
63% would recommend
71 recommendations
5 out of 5 stars
25 January, 2026Verified purchase
(no review title)
I love this brand, so happy Target carries some of their stuff now, these ones kind of have a bubblegum aftertaste (which i like)
3 out of 5 stars
23 January, 2026Verified purchase
Either something is wrong with this batch or they changed thr recipe and ruined them
Normally love these so much but the most recent batch I bought tastes different than it did a month or so ago. Not as sour, large sugar crystals on it when it used to be very fine and almost powdery. Flavors taste strange and different and leaves a weird aftertaste. They used to be delicious. So either something is wrong with these or they changed the recipe and ruined them.
5 out of 5 stars
22 January, 2026Verified purchase
Yummy and Craveable
So good! I don’t know if it’s the softness or the sour, but I crave this stuff.
5 out of 5 stars
Thumbs up graphic, would recommend
21 January, 2026Verified purchase
(no review title)
Love these. Great sour flavor
1 out of 5 stars
Thumbs down graphic, would not recommend
21 January, 2026
Good texture, bad flavor
Bubblegum + chemical candle flavor. Bubblegum hits at first and then you get a chemically after taste, not a positive experience at all.
2 out of 5 stars
Thumbs down graphic, would not recommend
17 January, 2026Verified purchase
Not for me.
TOO sour! Warhead type sour.
5 out of 5 stars
Thumbs up graphic, would recommend
15 January, 2026Verified purchase
(no review title)
My absolute favorite gummy candy. So, so yummy with the slight sour outside, marshamallowy chew, and the most unique fruity flavor!!
5 out of 5 stars
15 January, 2026
(no review title)
best candy ever!!!
5 out of 5 stars
Thumbs up graphic, would recommend
14 January, 2026Verified purchase
WAS VIRAL FOR A REASON!!!
SO GOOD!!! These things are so good and not too sour but just right and the texture is amazinggggg!!! I love the flavor too it’s not a basic fruity flavor!
5 out of 5 stars
Thumbs up graphic, would recommend
13 January, 2026
The best treats
Tastes like sour bubble gum in the best possible way. Super soft despite feeling tough through the bag. Now they just need to come out with a larger bag!
5 out of 5 stars
Thumbs up graphic, would recommend
9 January, 2026Verified purchase
Amazing
First of all, the review that said they didn’t know it was sour when they got them, did you not read the bag? It says sour right on the front but ok. Anyways. These are so good. I’ve tried this flavor and the strawberry flavor and I like this one the best. It tastes like bubble gum to me. The sour is not strong at all. I can’t handle really sour flavors and these are fine. It’s just sour at the beginning. The texture is soft a chewy with a sugar coating. They are so addicting it’s hard not to eat the whole bag at once. If you like sweet fruity candy, bubblegum flavor, and sour candy that is just slightly sour these are for you
5 out of 5 stars
Thumbs up graphic, would recommend
8 January, 2026
Taste just like the ones directly from Europe
Now that bubs has exploded in the USA and we can find them in local stores, I have tried some that don't exactly taste like they do when I order them direct online. Especially the banana toffee variety. The tutti fruitti rhombs do taste accurate though! They are an acquired taste probably if you're not used to euro candies(they are quite sour, but I love that). I love these and am very happy to find them at my local target 😍 They are nice and fresh and texture is soft and chewy like a gummi crossed with marshmallow
5 out of 5 stars
Thumbs up graphic, would recommend
4 January, 2026Verified purchase
Where have these been forever??
These quickly become my entire family’s favorite candy!
2 out of 5 stars
Thumbs down graphic, would not recommend
4 January, 2026
Bummed
I was really looking forward to trying this brand, but this flavor is like bubble gum which I did not like at all. It was hard to swallow. Bummer.
3 out of 5 stars
Thumbs down graphic, would not recommend
2 January, 2026Verified purchase
(no review title)
I didn't know they were sour when I got them! Such an odd taste, I don't love it and wouldn't buy it again. It almost tastes and feels like bubble gum.
5 out of 5 stars
Thumbs up graphic, would recommend
2 January, 2026Verified purchase
(no review title)
Sour and unique flavor…so good!
5 out of 5 stars
Thumbs up graphic, would recommend
1 January, 2026Verified purchase
Delicious
This are very good! I would recommend these candies for a gift or just to snack on.
5 out of 5 stars
31 December, 2025
(no review title)
I went into these with low expectations but I was wrong! These are so delicious and addicting
5 out of 5 stars
Thumbs up graphic, would recommend
28 December, 2025Verified purchase
So yummy!
These are delicious! Idk if the people leaving bad reviews received an off batch, but mine are a great taste and texture! Will definitely re-purchase and try other flavors.
3 out of 5 stars
Thumbs up graphic, would recommend
27 December, 2025Verified purchase
Overall good taste
I bought two packs.. one was hard one was soft.. but the flavor is very good- just a gamble if you get a fresh one or not I guess