Just Enough Research - by Erika Hall (Paperback)
$24.49 when purchased online
Target Online store #3991
About this item
Highlights
- Most design and business decisions are based on some combination of personal preferences, fear, and wishful thinking instead of sound evidence.
- Author(s): Erika Hall
- 220 Pages
- Technology, Research
Description
Book Synopsis
Most design and business decisions are based on some combination of personal preferences, fear, and wishful thinking instead of sound evidence. Most design research is ineffective because it isn't asking or answering the right questions.
Just Enough Research is here to help.
Whether you're just starting out in your design career, in the middle of a whole mess of product decisions, or trying to help your colleagues get over their fear of admitting ignorance, there is something in this book for you.
Just Enough Research has remained a popular handbook for over a decade, outlasting several technology hype cycles. It's brief. It's practical. It's got jokes.
Read this book. You will experience delight.
Dimensions (Overall): 8.5 Inches (H) x 5.5 Inches (W) x .6 Inches (D)
Weight: .77 Pounds
Suggested Age: 22 Years and Up
Sub-Genre: Research
Genre: Technology
Number of Pages: 220
Publisher: Mule Books
Format: Paperback
Author: Erika Hall
Language: English
Street Date: October 1, 2024
TCIN: 1002693785
UPC: 9798989358717
Item Number (DPCI): 247-21-2026
Origin: Made in the USA or Imported
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Shipping details
Estimated ship dimensions: 0.6 inches length x 5.5 inches width x 8.5 inches height
Estimated ship weight: 0.77 pounds
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