Q&A(10)
Q: Is this supposed to be watery?
A: I bought this today, 11/17/2025, and it squirts clear watery liquid. I shook it up, kneaded it, and it did slowly come out white cream. But later, after a while, it was water again.
submitted byHappied - 5 months agoA: I bout my 4/2/26 and it is super watery. Even after shaking and kneading. I hate it.
submitted byFahh - 6 days agoA: Hello Sihli118 - We appreciate your interest in this item. Yes, the up&up Creamy Diaper Rash Ointment is expected to have a watery and liquidy consistency. Happy shopping at Target. – Alvin
submitted byAlvin - 6 months agoTarget staff support
Q: What active ingredient is used in this diaper rash ointment?
A: The ointment contains 13% zinc oxide as its active ingredient to protect against wetness.
submitted byAI Shopping Assistant - 1 month agoAi generated
Q: What age group is this product suitable for?
A: This diaper rash ointment is suggested for use in infants aged 0 to 2 years.
submitted byAI Shopping Assistant - 1 month agoAi generated
Q: Is this product tested by professionals?
A: Yes, the formula has been pediatrician tested to ensure safety and effectiveness for babies.
submitted byAI Shopping Assistant - 1 month agoAi generated
Q: Does this ointment contain any harsh chemicals?
A: The formula is hypoallergenic and paraben-free, making it gentle on sensitive skin.
submitted byAI Shopping Assistant - 1 month agoAi generated
Q: What soothing ingredients are included in the ointment?
A: The ointment includes soothing aloe and vitamin E to help treat and prevent diaper rash.
submitted byAI Shopping Assistant - 1 month agoAi generated
Q: Does this wipe off hands easily?
A: Hello Ashley - Thank you for your Question! The Creamy Diaper Rash Ointment is from Target owner brand- up&up™. We would love to help you out, please reach out to Guest Relations at 1-800-440-0680 and we will assist you with it. Have a great day! - Eram
submitted byEram - 11 months agoTarget staff support
Q: has this cream been discontinued? unable to find it anywhere in stock.
A: No, it is hard to find, but it is around. I had a hard time finding it too.
submitted byChristina - 4 years ago
Q: Should it have a foil seal under the cap? The one I received did not.
A: Hi Vegasmom - Thanks for stopping by! No, this diaper rash ointment does not have a foil under the cap. I hope this helps! - Katrina
submitted byKatrina - 6 years agoTarget staff support