Times vary by formula: some express foams show visible color in about 1 hour, while many tinted mousses instruct rinsing or showering off after about 1–4 hours to reach the desired depth.

Drying depends on format; some aerosol foams and express formulas are marketed as fast-absorbing or touch-dry within seconds for quick application and drying.

Common formats include lotions, mousses, and foams. Application tools—such as mitts—are sold separately to help achieve even coverage.

Common labels include hypoallergenic, non-comedogenic, dermatologist-tested, and claims of suitability for all skin types.

Application mitts are commonly offered; descriptions often note they are washable and reusable and are intended to be used with long, sweeping motions for even coverage.