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A smarter way to gift this holiday season

Let AI help find the perfect match for every kid on your list.

20% off

Advent calendars*

50% off

Bluey Hammerbarn shopping playset*

20% off

select LEGO sets*

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Here come the holidays

New Top Toys of the season

Look no further, the most-wanted list is here.

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Shop by age

New & featured

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Characters & more on-screen faves kids love

Toy finds from your kids’ fave YouTubers

From the screen to IRL, these toys are going to go viral.

We have liftoff

The new Pharrell Williams Over the Moon LEGO set is here.

New

So much Wicked fun

Explore all the new toys & collectibles inspired by the movie.

New

Find your place in Oz

Celebrate all things Wicked, from exclusive items to in-store events.

FAO Schwarz toys

Discover gifts that delight from the iconic kids’ brand.

Brighten their season with flowers

LEGO Botanicals sets make a great gift.

275763

Funko Friday is... ON!

A new collector drop every Friday through 11/22. Join the fun.

Toys with a Target twist

Circled in the Kids’ Holiday Catalog
& on so many wish lists.

Gift ideas for kids

Need a little inspo? We’ve got you covered with fun for all.

Kids’ holiday wish list

Build then share their heart’s desires with friends & fam.

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