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Target Optical

Eye care, made easy

Find the perfect vision solution for you & your family—exclusive collections from brands you love to quality eye exams for everyone.

Pick prescription-ready frames

Pick any frame (with a demo lens) online then head to a Target Optical store to get your prescription lenses added.

Get trendy sunglasses

Designer frames in fun hues with mirrored or polarized lenses for every day.

All-day comfort at prices you’ll like

Explore contact lenses from up&up™ & other trusted brands at TargetOptical.com or in a Target Optical store.

A lot more than frames

It’s not just glasses, it’s the whole experience—from frames to prescriptions & everything in between.

Eye care that wows

We’ve partnered with trusted optometrists to provide friendly & professional eye care for the whole family.

Book an eye exam online

Find a store

Your vision insurance, covered

We welcome all insurance plans. Shop online at TargetOptical.com or in a Target Optical store to use your vision benefits.

Eyewear deals worth the hype

Up to 50percent offdesigner clearance frames & prescription glasses*

*on TargetOptical.com or in a Target Optical store.

Frames + lenses from $59*

*Not combinable with insurance benefits.

50percent offadditional prescription glasses*

*Available with a Target Optical purchase of $100 or more. Exclusions apply.

Up to 25percent offyour first purchase of contact lenses

20percent off prescription glasses when you spend $100 or more at Target Optical*

*Target Circle members, save 20% on a complete pair (frame and lenses) when you spend $100. Savings applied to lenses. May be combined with vision insurance benefits or Package Pricing. Not combinable with other in-store deals or Medicare and Medicaid vision insurance benefits. When combining with vision insurance 20% savings is applied to member out of pocket, after vision insurance benefits applied. Nuance Audio, Oakley Meta, and Ray-Ban Meta frames and Stellest lenses excluded. Deal required at time of purchase. Valid prescription required. Void where prohibited. No cash value. Valid in-store at Target Optical and online at targetoptical.com. Some restrictions and exclusions apply. See Target Optical^® employee for details. Deal valid through 6/29/2026. Manual Deal 49567.

Smarter solutions for every day

Our sleekest frames yet

AI glasses, made for prescriptions.

Performance AI glasses

Oakley & Meta have joined forces to create AI glasses designed for athletes who push the limit.

Invisible hearing solution

Hear better in noisy environments with all-in-one hearing glasses. Be the first to try it at Target Optical.

New & featured 

New from Armani Exchange

Bold square frames, smooth matte finishes, effortless attitude. Only at Target Optical.

Just-dropped styles

Check out the latest frames to keep your look on point.

What’s hot (& here to stay)

From oversized to retro, try what’s trending this season.

Shop bestsellers under $99 

Shop by brand

Most-loved prescription-ready frames 

Trends having a moment right now

Classic neutrals

Because neutrals never go out of trend.

Boldly, you

A pop of color for your expression of style.

Transparent chic

Sleek, minimalist frames for every day. 

Sporty styles

Built for movement with maximum comfort.

Shop by frame shape  

Browse frames for everyone

Women

Men

Kids

Sponsored

867 results

$198.80

reg $284.00

Sale

Coach HC5110B 54mm Female Rectangle Eyeglasses - prescription-ready

pink/demo lens

$39.00 - $83.00

Select items on sale

Vogue Eyewear VO5361S 55mm Female Hexagonal Sunglasses

4.7(3)

brown / brown gradient

green / gradient brown

pink / violet gradient

$227.00

Oakley OX8046 53mm Male Rectangle Eyeglasses Demo Lens

4.4(143)

black/demo lens

grey/demo lens

$232.00

Coach HC6143 52mm Female Pillow Eyeglasses - prescription-ready

4.5(2)

pink/demo lens

purple/demo lens

Sponsored

$60.97 - $155.00

Select items on sale

Vogue Eyewear VO5276 53mm Female Cat Eye Eyeglasses - prescription-ready

5(1)

black/demo lens

blue/demo lens

clear/demo lens

pink/demo lens

+ 2

$116.90 - $167.00

Select items on sale

Vogue Eyewear VO4088 52mm Woman Oval Eyeglasses - prescription-ready

4.3(14)

beige/demo lens

black/demo lens

brown/demo lens

$143.25

reg $191.00

Sale

Ray-Ban RB4454 53mm Gender Neutral Rectangle Sunglasses

black / green

brown / blue

brown / dark grey

$141.00

Ralph RA7158U 55mm Woman Square Eyeglasses Demo Lens Lens

Ralph by Ralph Lauren

beige/demo lens

brown / demo lens

purple/demo lens

$186.00

reg $248.00

Sale

Ray-Ban RB3751CH 61mm Gender Neutral Square Sunglasses Polarized

black / polarized+ dark grey

brown / polarized+ brown

$82.00

Arnette AN4182 62mm Male Rectangle Sunglasses

4.1(9)

black / dark grey

$409.00

Ray-Ban RW4014 52mm Gender Neutral Cat Eye Eyeglasses Polarized

black / polarized gradient graphite

$41.15 - $111.00

Select items on sale

Arnette AN4318 53mm Male Square Sunglasses

black / dark grey

blue / fifty blue/orange

Sponsored

$459.00

Ray-Ban RW4012 50mm Gender Neutral Square Eyeglasses

4.8(47)

$499.00

Ray-Ban RW7001 54mm Gender Neutral Rectangle Sunglasses

$176.00

Ray-Ban RB7066 52mm Gender Neutral Square Eyeglasses - prescription-ready

4.4(38)

black/demo lens

brown / clear

brown/demo lens

$94.50 - $95.50

reg $189.00 - $191.00

Sale

Ray-Ban RB3946V 52mm Clubmaster Gender Neutral Oval Eyeglasses - prescription-ready

beige/demo lens

grey/demo lens

$120.00

reg $160.00

Sale

Ray-Ban RB4456 53mm Gender Neutral Pillow Sunglasses

brown / dark grey

$161.25

reg $215.00

Sale

Ray-Ban RB4306 54mm Unisex Irregular Sunglasses Polarized

5(1)

black / g-15 green polarized

brown / brown polarized

$128.00

reg $160.00

Sale

Oakley OO9013 55mm Frogskins Unisex Square Sunglasses

5(2)

black / black

brown / tungsten

clear / sapphire

$222.00

Ray-Ban RB5154 49mm Clubmaster Gender Neutral Square Eyeglasses - prescription-ready

4.6(41)

black/demo lens

brown/demo lens

white/demo lens

Sponsored

$67.90 - $72.75

reg $97.00

Sale

Ray-Ban Junior RB9506S 50mm Aviator Child Pilot Sunglasses

5(1)

black / blue flash

gold / lilac flash

pink / pink

silver / grey/silver

$91.50

reg $183.00

Sale

Oakley OX1086 52mm Female Rectangle Eyeglasses - prescription-ready

red/demo lens

$126.00 - $180.00

Select items on sale

Swarovski SK2002 51mm Woman Square Eyeglasses Demo Lens Lens

blue/demo lens

brown/demo lens

red/demo lens

$152.60 - $218.00

Select items on sale

Ray-Ban RB3025 58mm Aviator Unisex Pilot Sunglasses

4.9(18)

black / blue flash

gold / blue flash

gold / green flash

gold / silver/pink

+ 3

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