Alysss Incredibly soft! Love the pattern. - I have nothing negative to say about this pillow. It is one of the softest pillows I’ve ever touched. Color is a true ivory- not quite white, but goes with anything. Love the leopard print embossing. I plan on using this as lumbar support on an upholstered task chair although this would undoubtedly look cute anywhere. Note that the cover is not removable.