Awesomely Simple - by John Spence (Hardcover)

Book Synopsis

The six core strategies to elevate any business-and how to implement them-made simple

What do the world's most successful companies and organization have in common? And what can you actually take away and use from their examples? Distilling the best fundamental business strategies, trusted advisor and strategist John Spence helps you take a hard look at your business and together develop specific plans and action steps that will allow you to dramatically improve the success of your company.

Delivered in Spence's approachable and straightforward manner, Awesomely Simple reveals the six key strategies that create a foundation for achieving business excellence: Vivid Vision, Best People, A Performance-Oriented Culture, Robust Communication, A Sense of Urgency, and Extreme Customer Focus.

• Filled with case studies and clear action items, includes easy-to-follow guidelines for implementing the strategies in any organization no matter its mission or size
• After concisely breaking down each strategy, Spence gives specific examples, tips, tools, discussion questions and exercises for how to execute them successfully

A perfect resource for business leaders, Awesomely Simple will help you turn ideas into positive action and achieve lasting business success.

From the Back Cover

What do the world's most successful companies and organizations have in common? And what are the real takeaways to use in your own business?

JOHN SPENCE, trusted advisor, strategist, and consultant, has spent decades helping business owners and managers cut through the clutter to determine the core needs for creating and sustaining a successful organization. Real solutions aren't necessarily complex, but they are critical, and with John Spence's guidance, they can even be made simple.

In Awesomely Simple, Spence helps you take a hard look at your business and evaluate how it is succeeding in the six areas most critical for lasting success. Every organization, no matter what its size or sector, must excel in cultivating:

• Vivid Vision
• Best People
• A Performance-Oriented Culture
• Robust Communication
• A Sense of Urgency
• Extreme Customer Focus

Focusing on these fundamentals, Spence breaks down each principle to readily understandable action items, offering countless tools, strategies, and measurements of success to make these concepts both come alive and be put into practice. By bridging the knowing-doing gap, Spence shows how to develop tailored plans in easy-to-follow steps that will allow you to dramatically improve the success of your company.

Whether you are solidly weathering the current economy or struggling through it, Spence's straightforward, uncomplicated approach shows anyone how to turn big ideas into action and performance.

Business strategy and success don't have to be unattainable goals; they can be awesomely simple.

For more information, please visit www.awesomelysimple.com

Review Quotes

"[Awesomely Simple] reminds us that a thriving successful business is about doing the basics right and not just doing what feels good. If you're a small business owner, no matter what the size of your business, this is your bible. You will save yourself heartache, time, frustration, anguish and a multitude of other small business frustrations by simply taking this book and making it your roadmap."
--Smart Business Trends, December 13, 2009

About the Author

JOHN SPENCE is a highly sought after executive educator, business consultant, and professional speaker, having presented workshops, speeches, consulting, and executive coaching to more than 300 organizations worldwide. Spence has been a guest lecturer at over 90 colleges and universities across the United States. He has run five successful companies and currently owns two.