Includes water bottle, lunch kit, key chain, utility case, and backpack.
Adjustable straps.
Side mesh pockets.
Top handle for easy carrying.
Zipper pockets for storage.
Back trolly pass-through strap.
About this item
Fit & style
Includes water bottle, lunch kit, key chain, utility case, and backpack.
Adjustable straps.
Side mesh pockets.
Top handle for easy carrying.
Zipper pockets for storage.
Back trolly pass-through strap.
Add a touch of charm to every day with this 16-inch quilted Hello Kitty backpack set. Designed for comfort and organization, it features adjustable straps, mesh side pockets, and secure zipper storage. Includes a matching water bottle, lunch kit, keychain, and utility case, plus a trolley pass-through strap and a top handle for easy carrying.
Dimensions (Overall): 16 Inches (H) x 12 Inches (W) x 5 Inches (D)
Warranty: 2 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 94884483
UPC: 199909175299
Item Number (DPCI): 069-03-8986
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 17.75 inches length x 14.17 inches width x 4.4 inches height
Estimated ship weight: 1.23 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
This Hello Kitty backpack set is a delightful choice for young guests, featuring a well-made backpack with vibrant colors and adorable accessories. The set includes a matching lunchbox, water bottle, and pencil pouch, all designed for comfort and convenience. Guests appreciate the durable material, padded straps, and spacious interior, making it perfect for school use. While the water bottle has received some criticism, the overall quality and functionality of the set have left many guests satisfied and excited.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4
4.4 out of 5 stars
37 star ratings
4.4 out of 5 stars with 37 reviews
quality
3.3 out of 5
quality: 3.29 out of 5
value
3.4 out of 5
value: 3.43 out of 5
50% would recommend
6 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
2 September, 2026Verified purchase
(no review title)
I thought it was super cute but the trap broke after one day.
Tory
quality
1.0 out of 5
quality: 1 out of 5
value
2.0 out of 5
value: 2 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
25 August, 2026Verified purchase
(no review title)
Cup came damaged
jasmine
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
20 August, 2026
Cheap
The zipper broke after only a few weeks of use.
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
15 August, 2026Verified purchase
Great Backpack!
Such a great Backpack, made with quality. Love the quilted pattern. Super cute and comfortable. Holds a lot, and a great price for a backpack, lunch bag and plastic water bottle. I am very happy with it!
Adri
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
10 August, 2026Verified purchase
(no review title)
super cute and such a good deal
Anonymous
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5 out of 5 stars
5 August, 2026Verified purchase
(no review title)
Just like the picture
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
3 August, 2026Verified purchase
(no review title)
Zipper broke before she could use it
Karen
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
25 July, 2026Verified purchase
School Bag
My niece is absolutely in love with her new bookbag; she adores everything about it the quality of the material is excellent.
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
24 July, 2026Verified purchase
(no review title)
My daughter’s favorite color and character.
Victoria
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5 out of 5 stars
18 July, 2026Verified purchase
(no review title)
Love
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5 out of 5 stars
10 July, 2026
originally posted on influenster.com
Adorable comfortable and has everything
Adorable book bag, padded straps so she is comfortable wearing this book bag. Came with a cute matching lunchbox and water bottle. Easy to clean and dries so quickly so it’s ready the next day.
RacheleH
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
28 June, 2026Verified purchase
Cute and well made
This backpack is really cute and seems well made for the price. My daughter is happy with it. Not sure the water bottle will last, but we didn’t purchase it for that.
zangiepants
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
26 June, 2026
originally posted on influenster.com
Daughter loves it
My nine year old loves this backpack. Her favorite thing about it is the fact that it comes with matching accessories a lunchbox, pencil pouch, and water bottle. The backpack seems very durable and well made. It's a good size perfect for elementary and middle school. The only complaint is the water bottle is terrible and leaks everywhere since we received it.
ChristineM
1 guest found this review helpful. Did you?
5 out of 5 stars
26 June, 2026
originally posted on influenster.com
A cute set my daughter loves!
My daughter adores Hello Kitty. As soon as she saw this backpack set, she was in love. The quality of this set is amazing. It feels very durable and definitely well made. I love how it's quilted, the colors are very vibrant, and it even has a cute keychain attached to it. This bag holds an awesome amount of items in it and the way that the lunch bag attaches to the front is great too. Very convenient. It's lightweight for her and she has no issues carrying it around. Everything in this set is perfect for my daughter and she is very attached to it. Even just bringing it to her grandma's, she gets excited bringing it along. We are very happy with it!
AmandaA
1 guest found this review helpful. Did you?
5 out of 5 stars
26 May, 2026
originally posted on influenster.com
Super adorable Hello Kitty Backpack Set
This 5 piece Hello Kitty backpack set is not only super adorable but perfect for my daughter whom is obsessed with Hello Kitty and Friends. She couldn't wait to use it after unpacking! We love the material and stitching which gives a more premium and durable look and feel. The key chain adds some additional Hello Kitty flare, and we love all the additional built-in functionality, such as straps to attach the lunchbox up front. The backing and straps feels comfortable and just the right size for her! All the zipper glide smoothly without catching into any material and love the extra deep water bottle pockets! Overall, my daughter is loving this backpack however, she was wondering why this backpack didn't have a cross body strap; its the only thing missing in this otherwise amazing backpack set!
FelixW
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5 out of 5 stars
4 May, 2026
originally posted on influenster.com
The quilt pattern is unique and very cute for scho
The red color makes the backpack easy to spot in a crowded playground. The straps are padded for comfort. The interior has a large pocket to put Chromebooks or homework folders. The sides have space for treasures or easy access to the water bottle. The Hello Kitty bottle is an easy squeeze for little hands to easily use. The lunch box is insulated to help keep things at the right temperature. The keychain is an adorable touch as that adds to the cuteness of the backpack.
AndreaG
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5 out of 5 stars
27 April, 2026
originally posted on influenster.com
Hello Kitty Is A Hit
My bonus daughter is starting kindergarten this year and she loves hello kitty . She is so excited that I got this for her . It has a lunch bag , a water bottle, pencil holder, hello kitty keychain. This backpack is made of quilted material and can be washed. The stitching is perfect and won’t tear apart but if it does it can be sewed . The inside is spacious for all her school supplies also has a name tag on inside for her information. She loves it and this backpack is perfect for her.
PamelaF
3 guests found this review helpful. Did you?
4 out of 5 stars
25 April, 2026
originally posted on influenster.com
Super cute.
My 9 year old is pleased with this set! The backpack is a great size to fit her Chromebook and binder; and the lunchbox has clips to go on the front of the bag! The water bottle is ok quality, the keychain is plastic, but cute, and while small, the pencil case holds the things that she needs it to. The color is bright and images clear, and she loves it!
