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Kitsch Strengthening Rice Water Conditioner - 12oz - 2 of 4Kitsch Strengthening Rice Water Conditioner - 12oz - 3 of 4Kitsch Strengthening Rice Water Conditioner - 12oz - 4 of 4
Kitsch Strengthening Rice Water Conditioner - 12oz - 1 of 4

Kitsch Strengthening Rice Water Conditioner - 12oz

1 Question
$13.99

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At a glance

About this item

Highlights

  • Rice Tein NPNF® Instantly Promotes Natural Shine in 1 use1
  • Rice Tein NPNF® Binds to Hair to Promote Healthy Appearance & Volume in 5 uses1
  • Conditions and strengthens thin, fine, & damaged hair
  • 95% Bio-based formula
  • Free from parabens, phthalates, silicones, and harsh sulfates such as SLS & SLES
  • Color-safe and gentle on hair
  • Cruelty-free
  • Made in USA with packaging that is made from PCR (post-consumer recycled) materials

Description

The Kitsch Strengthening Rice Water Protein Conditioner nourishes and strengthens fragile strands. Formulated with Rice Tein NPNF® ️clinically tested to instantly promote natural shine in 1 use, while effectively binding to hair to promote healthy appearance and boost volume in 5 uses.1 Free from parabens, phthalates, silicones, SLS and SLES, it delivers a gentle, color-safe conditioning experience. Packaged in PCR (post-consumer recycled) materials, this cruelty-free, bio-based conditioner supports sustainable hair care without compromising performance.
Scent: White Tea, Mandarin
Hair Type: Fine
Health Facts: Silicone-Free, Phthalate-Free, Vegan, Paraben-Free
Product Warning: Keep out of reach of children
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Beauty Purpose: Strengthening, Nourishing, Shine Enhancing, Volumizing
TCIN: 94755156
UPC: 840455505893
Item Number (DPCI): 063-00-9699
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water/aqua/eau, cetearyl alcohol, glycerin, behentrimonium chloride, cocos nucifera (coconut) oil, helianthus annuus (sunflower) seed oil, fragrance (parfum), cetyl alcohol, behentrimonium methosulfate, coconut alkanes, hydrolyzed rice protein, polyquaternium-7, panthenol, coco-caprylate/caprate, stearamine oxide, cetrimonium chloride, guar hydroxypropyltrimonium chloride, phenoxyethanol, benzyl alcohol, potassium sorbate, sodium benzoate, citric acid, citral, citrus aurantium bergamia peel oil, lavandula oil/extract, limonene, linalool, linalyl acetate.

Shipping details

Estimated ship dimensions: 7.53 inches length x 3.23 inches width x 1.34 inches height
Estimated ship weight: 0.937 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Can I wash with this every day?

submitted by Mommy2B - 7 months ago
  • A: You can use the Strengthening Rice Water Liquid Conditioner daily if your hair tolerates it. If you’re protein-sensitive or notice dryness, alternate with a more moisturizing conditioner.

    submitted byBrand Expert - 6 months ago

Additional product information and recommendations

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Guests are saying

Guests appreciate the effectiveness of the shampoo and conditioner, noting improvements in hair softness, manageability, and reduced hair loss. Many enjoy the pleasant scent and creamy texture, which enhances their hair care routine. However, the packaging design has received significant criticism for being difficult to squeeze, making it challenging to dispense the product, especially for those with limited hand strength. A redesign of the bottle is highly recommended to enhance user experience.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 202 reviews
    effectiveness: 4.39 out of 5
    quality: 4.2 out of 5
    value: 4.36 out of 5
    70% would recommend
    47 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    29 September, 2026Verified purchase

    Hair came out in handfuls

    My hair came out in handfuls using this product and the shampoo that goes with it. Each time I used it the amount of hair loss increased exponentially. Being a licensed hair stylist for close to 50 yrs. Never have had this happen with the numerous products tried. I contacted Kitsch who could have cared less. Will never buy another Kitsch Product - money and sales seems more important than their customers experience.
    Kada
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs up graphic, would recommend
    24 September, 2026Verified purchase

    Good product. Terrible packaging.

    Absolutely love the product. But HATE the packaging. Kitsch needs to update their packaging because it’s incredibly hard to use and is 100% not accessible. The most difficult product packaging I’ve ever dealt with. Please update because me and other users would love to keep using but the packaging is the worst I’ve seen in a long time.
    Novmama
    effectiveness: 5 out of 5
    quality: 2 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    20 August, 2026Verified purchase

    (no review title)

    The product itself is amazing. It makes my hair feel soft without weighing it down. The bottle design is terrible. It’s so hard to squeeze to get the product out. I wouldn’t purchase again unless they change the bottle design.
    Ali
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    18 August, 2026

    Great product bad dispenser

    I love the product but hate the bottle and dispenser. very difficult to use
    LSR
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    13 August, 2026Verified purchase

    Terrible bottle design

    The bottle design is terrible, as others have noted. I love the conditioner, I just can't get it out of the bottle. Will not buy again unless the bottle is changed.
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    1 August, 2026Verified purchase

    Awful bottle design!!

    Negative 0 stars for bottle design. I appreciate the space saving design but it far from saves my sanity! The bottle is SO hard and so difficult to squeeze, especially with wet slippery hands and then the hole that the product is supposed to come out of is like a pin hole. Seriously frustrating and a lot of product is wasted. WHY do companies do this?? The product designer should be fired. Make tubes like the ones “Being” makes and save everyone’s sanity and retain more customers. Will be shopping for another brand.
    Quantumhealer
    effectiveness: 2 out of 5
    quality: 1 out of 5
    value: 2 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    30 July, 2026Verified purchase

    (no review title)

    Only been using couple of weeks and have noticed the difference, loving my hair again. Thanks Kitsch
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs up graphic, would recommend
    28 July, 2026Verified purchase

    (no review title)

    LOVE THE CONDITIONER. The 3 stars is due to the bottle design. It is so hard to get the product out and you cannot take the lid off.
    BMC
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    26 July, 2026Verified purchase

    Bad bottle design

    I could not get the product out of the bottle. Very poor design. I will go back to the bar version until they fix this problem. I do love the conditioner and was looking forward to having a liquid version for my home shower.
    Jan
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    25 July, 2026Verified purchase

    (no review title)

    It’s really hard to squeeze the product out of the bottle
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    Thumbs down graphic, would not recommend
    22 July, 2026

    Hard to open, nice fragrance

    I've not even tried this shampoo and conditioner system yet (Rice Water Protein - Strenthening), but like others, found the conditioner bottle stickier to open than the shampoo bottle, despite the instructions provided in the product carousel to just push down firmly the first time. I have no hand strength or mobility issues, and still find this lock feature annoying. I'm hoping the product itself will dispense easily, and that I'll see some real improvement in the current condition of my naturally fine hair that unfortunately has developed some breakage.
    Chooseychic
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    13 July, 2026Verified purchase

    Good product bad packaging

    Really like the formula. Packaging is horrible. Very difficult to use.
    Holly s
    effectiveness: 5 out of 5
    quality: 4 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    8 July, 2026

    Terrible Bottle Design

    2 stars for the bottle design. The product is great but the teeny tiny little hole is really hard to squeeze the product out, especially with the conditioner!
    Juleezway
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    5 July, 2026
    originally posted on https://www.mykitsch.com
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    Shampoo

    I love the rice water shampoo and conditioner, it smells amazing and my hair is much stronger
    Carrie
    Did you find this review helpful?
    5 out of 5 stars
    28 June, 2026
    originally posted on https://www.mykitsch.com
    Image

    My hair has NEVER Alooked Better!

    I am loving these products from the shampoo and conditioner that leaves my hair feeling soft and smooth and healthier than it had in years. The air dry cream prevents frizz but also gives me the wavy I have been looking for. I no longer look like I'm wearing a cotton all hat on my head. Price point is also a big plus! Especially compared to those big promise brands that don't deliver.
    Becky
    Did you find this review helpful?
    5 out of 5 stars
    28 June, 2026
    originally posted on https://www.mykitsch.com
    Image

    Loss of hair

    My hair was coming out by the handfuls, so I thought I would try this and the shampoo. My hair quit falling out I couldn't believe it. I love this stuff. Will continue to use it.
    Dennis
    Did you find this review helpful?
    5 out of 5 stars
    26 June, 2026
    originally posted on https://www.mykitsch.com
    Image

    Leaves my hair very soft

    I've not used long enough to comment on any new hair growth
    CONNIE
    Did you find this review helpful?
    5 out of 5 stars
    25 June, 2026
    originally posted on https://www.mykitsch.com
    Image

    Rice water shampoo & conditioner

    i've noticed less hair loss, more manageable and just feels better. Will be ordering again
    Laura
    Did you find this review helpful?
    5 out of 5 stars
    21 June, 2026
    originally posted on https://www.mykitsch.com
    Image

    Amazingggg

    This is truly the best conditioner i tried. It makes my hair silky smooth and soooooo soft. Definitely will buy again.
    Willow
    Did you find this review helpful?
    5 out of 5 stars
    20 June, 2026
    originally posted on https://www.mykitsch.com
    Image

    Love

    From the very 1st time I used my hair looked and felt so much better. Even the girls at work noticed and commented. Great products!!
    Brook
    Did you find this review helpful?

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